NBT #22 Katerina Schneider - Business, Motherhood, and Transparency

Nutrition Business Today - Tom Aarts, creator & host

Dive into the transformative conversation with Katerina Schneider, the visionary Founder and CEO of Ritual, as she shares her incredible journey from a Ukrainian refugee to a pioneering entrepreneur. In this podcast episode, Katerina unveils the genesis of Ritual during her first pregnancy, highlighting the intersection of her personal story, commitment to transparency, and the profound influence of motherhood on her leadership approach. The discussion navigates Ritual's mission to provide clean, science-backed vitamins for women at every life stage, with a spotlight on the significance of Essential for Women 50+. Katerina provides insights into maintaining core values while navigating innovation in the health technology sector, and she emphasizes Ritual's role in fostering holistic well-being beyond nutrition. This episode is a captivating exploration of resilience, nutritional innovation, and the business of reshaping women's wellness through the lens of Ritual.