46: How To Get 1 Million Downloads with Tracy Brinkmann

Oh My Pod | Grow Your Podcast

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Get ready to be inspired! This week on Oh My Pod, join host Justin J. Moore as he dives deep with powerhouse podcaster Tracy Brinkmann. Discover how Tracy's strategic podcast-guesting and authentic storytelling skyrocketed his show, The Dark Horse Entrepreneur, to nearly a million downloads. Learn how niche focusing and personal sharing can revolutionize your podcasting journey. Whether you're a novice podcaster or an established voice looking to grow, you don't want to miss this! Tune in for actionable insights and Tracy's captivating success story - Sure to inspire you on your podcasting journey!

From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of an 18 month old daughter. To running the planning & marketing departments of some of corporate America’s finest companies to his own company helping driven entrepreneurs scale their businesses by crystallizing and monetizing their passions, and now hosting his podcast focused on Driven Dark Horse Entrepreneurs. Tracy Brinkmann is a business coach, success coach & product creator who realizes life isn’t fair and participation awards do not feed your family (or your drive to succeed)… This Driven Dark Horse Entrepreneur is looking to share all that he has learned and is still learning about starting, restarting, kick-starting and stepping up your entrepreneurial game all while not ignoring that amazing tool between your ears!

Key Topics Discussed:

• Leveraging external audiences for podcast growth.
• Niche targeting methods for effective podcast marketing.
• The best strategies to succeed with guest appearances.
• The importance of authenticity in podcasting.
• Monetizing podcasting through back-end products.

Timestamps:

15:34 Solo episodes drive more engagement and connection.

20:43 The missed opportunity to share his personal journey.

24:25 How Tracy transformed a 60-page PDF into 1012 podcast episodes.

28:31 Tracy discusses growing his reach and how his guesting tour leveraged his podcasts.

30:18 Niching matters: target your podcast audience wisely.

Guest Socials:

Dark Horse Entrepreneur | Facebook

Dark Horse Entrepreneur | Podcast