The Entrepreneur's Guide to Thriving in Sports Business with Christie Copeland | Ep 54

Paradigm Playbook

Dive into the dynamic world of sports entrepreneurship with our latest episode of Paradigm Playbook. Join us as we explore Christie Copeland's unique journey from data analyst and part-time coach to becoming a thriving gym owner and savvy business seller. In our in-depth discussion, Christie shares the pivotal moments and strategic decisions that catapulted her business to success, including the sale of her gym just before a global crisis.
🎙️ Episode Highlights:
- Christie's transition from coaching to gym ownership and the strategic foresight that facilitated a timely sale.
- Financial wisdom for business owners, with a focus on understanding valuations and the significance of break-even analysis.
- The transformative impact of dedicated office hours on business growth and the unparalleled value of a personalized marketing approach.
We delve into the nuances of customer service in sports business, emphasizing proactive follow-ups and the potent effect of personal attention on customer acquisition. Christie's story is a masterclass in shifting from hands-on involvement to strategic growth, highlighting the importance of working on the business, not just in it.
Discover the psychological parallels between coaching and marketing, and why a deep understanding of your clients' needs is crucial. We share real-life experiences and the lessons learned, offering entrepreneurs at any stage invaluable insights on planning and implementing a robust marketing strategy.
📧 Share your thoughts at [e-mail] and join us to elevate your entrepreneurial game plan to championship levels!
#SportsEntrepreneurship #BusinessStrategy #CustomerLifetimeValue #MarketingMastery #GymOwnership #BusinessSaleSuccess

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