The PLAYBOOK For DUE DILIGENCE In Your Franchise Research w/ Bobby Brennan

Path 2 Freedom

Join us as we sit down with Bobby Brennan for an enlightening conversation about the essential process of due diligence when researching a franchise opportunity. Bobby brings his wealth of experience in franchising to the table, discussing the importance of franchisee validation and the critical need for consistency between the franchise sales team and the operations team. Learn how to navigate this process by asking the same questions to both franchisors and franchisees, allowing you to spot discrepancies and gain a comprehensive understanding of the franchise you're considering.

In our discussion, we also cover best practices for franchise validation calls, offering practical advice on utilizing the Franchise Disclosure Document (FDD) and engaging with current franchisees. We explore the benefits of group calls, which provide diverse insights and allow you to gauge the quality of other prospective franchisees. Bobby emphasizes the importance of preparedness, respect, and strategic communication, including how to avoid common pitfalls like impersonal mass emails and unannounced visits to franchise locations.

Additionally, we delve into key aspects of the franchise decision-making process, such as preparing for "Confirmation Day" and involving spouses early to avoid last-minute surprises. Bobby shares valuable tips on setting clear expectations, adhering to established models, and understanding the competitive nature of securing territories. Wrapping up, we express our gratitude to Bobby for his insightful contributions, hoping his advice helps you make informed and confident decisions on your path to franchise ownership. Don't miss out on these critical insights to help you navigate your franchise journey successfully!

TIMESTAMPS:

(00:01) Franchise Due Diligence and Validation
(14:04) Franchisee Validation and Feedback
(23:38) Best Practices for Franchise Validation Calls
(29:51) Effective Franchise Communication and Etiquette
(39:44) Franchise Confirmation Day Preparation
(48:20) Involving Spouses in Franchise Decisions
(57:04) Franchise Approval Process Expectations
(01:05:17) Franchise Territory and Collaboration

Check out Frontstreet Equity Partners here:
www.frontstreetep.com

Join the FREE Path To Freedom Facebook Group here:
https://www.facebook.com/groups/1634819733719715/

7 Steps to Owning a Franchise:
https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising

If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.

https://calendly.com/wes-barefoot/introcallwithwes

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