Path Breakers With Andrew McAfee podcast

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הוסף לפני seven שנים

תוכן מסופק על ידי Andrew McAfee. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Andrew McAfee או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

The Agile Brand with Greg Kihlström®

1
#669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52

לפני 11 ימים28:52

הפעל מאוחר יותר

רשימות

לייק

אהבתי

28:52

Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Path Breakers with Andrew McAfee

שתפו

בית הסדרות•Feed

Andrew McAfee talks with the innovators, entrepreneurs, academics, investors, writers, scientists, executives, and other "alpha geeks" at the forefront of the Second Machine Age.

9 פרקים

Path Breakers with Andrew McAfee

46 subscribers

updated לפני 6 שנים

שתפו

בית הסדרות•Feed

Andrew McAfee talks with the innovators, entrepreneurs, academics, investors, writers, scientists, executives, and other "alpha geeks" at the forefront of the Second Machine Age.

9 פרקים

모든 에피소드

Path Breakers with Andrew McAfee

1
James Manyika: The CEO's Consigliere 51:25

לפני 6 years51:25

51:25

What professionalism means today, how to go from the slums of Zimbabwe to the top ranks of McKinsey, the best ways to get more people of color into tech, why productivity is still so lousy, how it feels to pass out in front of a group of CEOs, and much more...

Path Breakers with Andrew McAfee

1
Susan Athey: Machine-Learned Economics 1:01:21

לפני 7 years1:01:21

1:01:21

How machine learning can accelerate progress in empirical economics, why we've probably been relying on theory too much up to this point, lessons from a woman who's succeeded at the highest levels of both high tech and academic economics, productivity secrets of a monster performer (hint: it's about the chopped carrots), and much more...…

Path Breakers with Andrew McAfee

1
Tom Friedman - On Speaking Truth To Power 41:59

לפני 7 years41:59

41:59

How to fake fight news when you're "fake news," the dangers of having a bully in a big bully pulpit, whether pundits should make testable predictions, why he still believes deeply in America, and much more...

Path Breakers with Andrew McAfee

1
Carl Bass - A Leader Looks Back, and ahead 1:10:32

לפני 7 years1:10:32

1:10:32

Why he retired to a metal shop instead of a yacht, how to train an autonomous car just by showing it YouTube videos, why the Maker movement is such a big deal, what it's like as a CEO to get targeted by activist investors, why so business leaders have spoken out against Trump, and much more.

Path Breakers with Andrew McAfee

1
Patrick Collison - The Craft of Disruption 56:06

לפני 7 years56:06

56:06

Where he and his brother got the chutzpah to take on the worldwide payments industry, why there isn't more entrepreneurship these days, what Bitcoin and the Blockchain teach us, what it means for a business to "take the squishy stuff seriously," and much more.

Path Breakers with Andrew McAfee

1
Mary Lou Jepsen - Scanning for a Better Life 46:41

לפני 7 years46:41

46:41

How she's building handheld devices for scanning the body that put science fiction to shame, a quick tutorial on holograms, how to harness massive global supply chains to make cool things, why her own experiences make her so passionate about improving health care, and much more...

Path Breakers with Andrew McAfee

1
Eric Schmidt: Running a Rocket Ship 40:58

לפני 7 years40:58

40:58

When he realized how big a deal Google was going to be, the subtle art of "adult supervision" with brilliant founders, how to navigate constant disruption, the future impact of machine learning, why he goes to Burning Man, and much more.

Path Breakers with Andrew McAfee

1
Alex Rodriguez: Slugger as Geek 40:12

לפני 7 years40:12

40:12

How an ex-jock wound up on stage moderating a panel discussion on American politics, why a slugger thinks that slugging is overrated today, what it was like to play baseball as Ivy League geeks invaded front offices, the blindspots of Sabermetrics, why baseball needs to "have a little more fun," reflections on a career of extraordinary highs and lows, and why I am NOT like David Ortiz.…

Path Breakers with Andrew McAfee

1
Reid Hoffman: The Sage of Silicon Valley 1:21:48

לפני 7 years1:21:48

1:21:48

What the real secret of Silicon Valley today is, when it's smart to "spend capital massively inefficiently," what one extremely wealthy person thinks about extreme wealth inequalities, why even within capitalism it's not "my dollar;" it's "our dollar," whether or not finance has hijacked our economy, how a business leader decides to speak out against a politician, what it means to be a "six-person introvert," why holiday parties are like deli counters, and so much more.…

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