storytelling with data

PR Resolution podcast

תוכן מסופק על ידי Stella Bayles. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Stella Bayles או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

4+ y ago 56:48

MP3•בית הפרקים

Public Relations professionals excel in storytelling. PR has also been known not to use data as well as other areas of marketing. So when I came across the wisdom of Cole Nussbaumer Knaflic, the founder & CEO of storytelling with data, I had to interview her on the PR Resolution Podcast.

Cole is the author of the best-selling book, ‘storytelling with data: a data visualization guide for business professionals’ and, through her courses has helped thousands of people around the world tell better stories with their data, but what does she think about PR data?

In one of my favourite interviews to date, Cole and I explore;

If naturally right-brain people can tell great data stories

We cover the Barcelona Principles 3.0 updates & how it’s possible to communicate outputs & outcomes visually

Why getting to know your report readers is SO important

And why starting with data is actually the wrong place to begin your measurement journey..

Special Guest: Cole Nussbaumer Knaflic.

53 פרקים

#Business #Marketing #Public Relations #Future Pr #Pr Measurement #Measure Pr #Public Relations Workflow #Online Marketing #Stella Bayles #Careers #Digital PR #PESO