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10 - What Makes a Great Event RFP From Both Sides of the Table
Manage episode 434182509 series 3593118
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In this episode, we’re talking with Michael Thompson, Vice President of Strategic Communications at Nuveen, who puts together RFPs; and Bethany Potter, Senior Manager, Growth & Administration at Proscenium Events who responds to them. This episode is chock full or actionable advice about the entire RFP process from both sides of the table. So hit the download button, screw your headphones on tight, and get ready to take notes.
Michael Thompson joined the Global Media Relations team at Nuveen, a TIAA Company, in December of 2020 as Vice President of Strategic Communications with responsibility for executive communications and supporting strategic messaging for the firm’s leadership, brand, and business priorities.
Michael joined the firm after two years as Assistant Vice President for Executive Communications and Content Syndication at LPL Financial, where he was responsible for strategic message development and executive speechwriting for more than 20 advisor-facing conferences throughout the year. Prior to his tenure at LPL, he spent eight years as Executive Communications Manager at Lowe’s Companies, Inc., writing speeches for C-Suite executives and creating messaging for major sales and leadership meetings. This followed a 13-year career in professional sports, including 11 seasons with two different National Basketball Association franchises as Director of Corporate Communications and other community relations and game operations roles.
Bethany Potter joined the Production team at Proscenium in 2016, working on events for brands like HEINEKEN USA, Harley-Davidson, Lowe’s, and Ortho Clinical Diagnostics. She also managed many of Proscenium responses to RFPs. She has expanded her role from Production to Business Development Manager, to her current role of Senior Manager of Growth and Administration (and ProCast Producer!) where she manages almost all of Proscenium’s RFP responses.
CREDITS
Hosted and Written by Jeremy Dobrish
Produced by Bethany Potter
Theme Music by Mike Mancini
Logo design by Shraddha Maharjan
Special thanks to Dossie McCraw
WHERE TO FIND US
Proscenium Website
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