166. Understanding & Measuring Product Outcomes

Product Coffee

In this episode of 'Product Coffee', Kevin & Taj discuss product outcomes and how teams can measure the success of their work, experimentation, and activities. The conversation focuses on the importance of identifying predictive directions or actions that drive business outcomes and the role of the product team in this process. Examples from sports and IT operations are used to illustrate the concept of setting up clear product outcomes to empower teams. Further, the hosts delve into the importance of defining a company or product's 'North Star' metric, understanding the value offered to primary users, and how to measure job success.

00:26 Discussion on Product Outcomes

01:10 Understanding Business Metrics and Goals

01:41 The Importance of Product Outcome

02:18 Sports Analogies and Product Outcomes

03:50 Breaking Down the Plus-Minus Factor

05:03 Challenges in Identifying Influencing Factors

05:29 Exercise on Identifying Product Outcomes

06:57 Understanding the User and Their Goals

08:47 The Role of Infrastructure in Product Outcomes

16:07 The Importance of Renewals in Business

18:00 The Role of Consultation in Product Outcomes

24:42 The Importance of Regular Check-ins and Adjustments

31:57 Understanding the Importance of User Testing

35:00 Homework

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