Fail Faster - Running Experiments with your digital product | PAP#129

Project A | The Operational VC

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How to Be a Better Human

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Throwing good parties and building community (w/ Priya Parker) 38:16

לפני 23 weeks38:16

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38:16

Many of us are entering the new year with a similar goal — to build community and connect more with others. To kick off season five, Priya Parker shares ideas on how to be the host with the most. An expert on building connection, Priya is the author of “The Art of Gathering: How We Meet and Why It Matters.” Whether it's a book club, wedding, birthday or niche-and-obscurely themed party, Priya and Chris talk about how to create meaningful and fun experiences for all of your guests — including yourself. For the full text transcript, visit go.ted.com/BHTranscripts . For the full text transcript, visit go.ted.com/BHTranscripts Want to help shape TED’s shows going forward? Fill out our survey here ! Learn more about TED Next at ted.com/futureyou Hosted on Acast. See acast.com/privacy for more information.…

לפני 3 שנים 45:12

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In this episode, Markus Müller, ex Head of Product at N26, Circ, Lector and Coach shares his learnings about running experiments that help us to evaluate digital product ideas before they were built.

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#Business #Project A | The Operational VC #Projects In Knowledge

Fail Faster - Running Experiments with your digital product | PAP#129

Project A | The Operational VC

published לפני 3 שנים

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158 פרקים

#Business #Project A | The Operational VC #Projects In Knowledge

כל הפרקים

1
Talks with a CMO: The Unconventional Path to Hypergrowth with Revolut | PAP#164 20:29

לפני 2 years20:29

20:29

In our first episode of our “Talk to the CMO” podcast series, Luke Costley-White, Head of Acquisition at Project A sits down with Wiktor Stopa, Head of Growth DACH at Revolut, one of Europe’s fastest-growing startups. Luke and Wiktor discuss the transition from a hyper-growth startup to a global scaleup and the strategies you should be using to make this transition as seamless as possible.…

1
42 Answers Leonie Althaus from traide AI | PAP#163 39:08

לפני 2 years39:08

39:08

In this episode, Leonie Althaus, co-founder and CEO of traide AI shares her experience of building a company that combines cutting-edge AI technology with the expertise of long-standing customs professionals.

1
The rise of RevOps as a discipline: landscape, trends, and professional skills | PAP#162 33:57

לפני 2 years33:57

33:57

How much sales and marketing knowledge do you need to get into Revenue Operations? What are the latest trends in RevOps? In this episode, Evan Dunn, Director of Growth Marketing at Syncari, answers these questions and talks about the RevOps discipline and what it can do for an organization.

1
Fundraising for out-of-network entrepreneurs and technical founders 28:12

לפני 2 years28:12

28:12

How do you build a business as an out-of-network and technical founder in a foreign country without a support group? Alina Bassi, CEO of Kleiderly and Co-Founder at Founderland shares her experiences and tips on how to navigate such circumstances with a 360° lens.

1
The role of brand and marketing in the investment and wealth management space | PAP#160 26:18

לפני 2 years26:18

26:18

In this episode, Florian Heinemann, Founding Partner at Project A, welcomes Christian Schneider-Sickert, Founder and CEO of LIQID Investments. In the conversation with Florian, Christian talks about LIQID's mission and culture and the role of marketing and branding in the wealth management space.

1
42 Answers Tim Schumacher from World Fund | PAP#159 46:44

לפני 2 years46:44

46:44

In this episode we welcome Tim Schumacher, Managing General Partner at World Fund, angel investor, and multiple times founder. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Tim shares his insights and experiences from over 20 years of experience founding and investing in startups, and explains why he focuses on ESG investing.…

1
42 Answers Fabian Niedballa from Sharpist | PAP#158 1:12:36

לפני 2 years1:12:36

1:12:36

In this episode we welcome Fabian Niedballa, co-founder of Sharpist, a coaching-based, results-oriented people development platform. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Fabian talks about why he believes company culture is an ongoing project that needs to be recalibrated and explains why and when the product or engineering team should take the lead in a founding team.…

1
We need to talk about RevOps | PAP#157 38:55

לפני 2 years38:55

38:55

In this episode, David Kübler, Senior Sales Consultant - Revenue Operations at Project A, welcomes Alicja Arts, Head of Sales Operations at Sennder, to discuss the emerging topic of Revenue Operations and how RevOps roles can help organizations scale.

1
42 Answers Marius Hepp from Junto | PAP#156 28:49

לפני 2 years28:49

28:49

In this episode we welcome Marius Hepp, Co-Founder of Junto, a B2B upscaling platform empowering young talents to learn from work-class operators. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Marius shares his learnings from founding a company in the EdTech space and talks about the importance of a strong technological infrastructure to scale successfully.…

1
42 Answers with the leadership team at Project A | PAP#155 1:20:36

לפני 3 years1:20:36

1:20:36

In this special edition of our 42 Answers from founders to founders, our Operating Partner & MD Rainer Berak sits down with our leadership team at Project A. From People, Tech, and Growth all the way to Data and ESG, our Project A experts answer the questions every founder wants to know on how to grow a company successfully.…

1
Growing up the funnel | PAP#154 43:13

לפני 3 years43:13

43:13

In this episode, we welcome Paul-Christian Brenndörfer, Strategic Lead at Jung von Matt START. In the conversation with Simon Walter, Chief Brand Officer at Project A, Paul shares his experience working with early-stage startups and discusses how startups and brands can successfully grow up the funnel.…

1
42 Answers Malte Bedürftig from JoinImpact | PAP#153 45:02

לפני 3 years45:02

45:02

In this episode, we welcome Malte Bedürftig, Co-founder & CEO of JoinImpact, a joint group of startups that help people take a positive role in society through activism, volunteering, community building, and entrepreneurship. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Malte shares his learnings as a founder in the ESG space and explains how in purpose-driven companies, culture often builds itself from the common goal that unites every team member.…

1
From Zero to One: Learnings From the First Steps in a Founding Journey| PAP#152 40:30

לפני 3 years40:30

40:30

How do you find your co-founder? When do you start talking to investors? What frameworks do you use for ideation and validation? Andrea Fernandez, Co-Founder of Vitamin, shares her learnings and insights from the early days of building her company.

1
42 Answers Sven Lackinger from Sastrify | PAP#151 38:07

לפני 3 years38:07

38:07

In this episode, Sven Lackinger, Co-Founder of Sastrify, a virtual SaaS procurement service, shares his learnings from running a company that is 100% tech. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Sven shares why Sastrify is not based on product-led growth, and how a remote-first approach has a positive impact on the company’s culture, diversity, and even environmental footprint.…

1
42 Answers Till Faida from eyeo | PAP#149 34:58

לפני 3 years34:58

34:58

In this episode, we welcome Till Faida, Co-Founder and former CEO of eyeo, an ad-filtering technology that aims to create a better value exchange between users, publishers, and advertisers on the internet. In his conversation with Rainer Berak, Operating Partner & MD at Project A, Till shares his learnings from founding a profitable company since the first year and explains why his first hires were self-taught talents who had previously contributed to creating open source projects.…

Project A | The Operational VC

1
42 Answers Alex Melzer from Zolar | PAP#150 45:09

לפני 3 years45:09

45:09

In this episode, Alex Melzer, Founder & CEO of Zolar, a digital platform for residential solar systems, shares his experience from founding a company in the ESG sector. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Alex shares why he believes that having strong company values and a common goal is crucial for Zolar’s success and explains how tech enables his customers to make an impact against climate change.…

Project A | The Operational VC

1
42 Answers Emilia Theye from clare&me | PAP#148 34:43

לפני 3 years34:43

34:43

In this episode, we welcome Emilia Theye, Co-Founder of clare&me, an early-stage startup offering mental health support through artificial intelligence. In her conversation with Rainer Berak, Operating Partner & MD at Project A, Emilia shares her learnings from running a young company with a small team and explains why it is so important for early-stage startups to be close to the audience at a product level.…

Project A | The Operational VC

1
42 answers Jochen Engert from Flix | PAP#147 58:32

לפני 3 years58:32

58:32

In this episode, Jochen Engert, Co-Founder of Flix, one of the largest long-distance mobility networks worldwide, shares his learnings from growing a small German startup that within 10 years has become the market leader in the field. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Jochen talks about the impact that tech and data have on Flix’s day-to-day operations and how he believes that business, product, and tech need to work closely together for any company to succeed.…

Project A | The Operational VC

1
42 Answers Kimberly Breuer from Likeminded | PAP#146 41:24

לפני 3 years41:24

41:24

In this episode, Rainer Berak, Operating Partner & MD at Project A welcomes Kimberly Breuer, Co-Founder & Co-CEO at Likeminded, a mental health platform that operates in the B2B context. Kimberly talks about how her company aims to break the stigma around the topic of mental health by offering companies support for their employees, and how a strong data and product team are essential to bring forward a successful, user-friendly mental health platform.…

Project A | The Operational VC

1
42 Answers David Nothacker from Sennder | PAP#145 45:10

לפני 3 years45:10

45:10

In this episode, Rainer Berak, Operating Partner at Project A, welcomes David Nothacker, Co-Founder & CEO at Sennder, Europe's leading digital road freight forwarder. David deep dives into why data is so important for logistics and how their environmental footprint can be significantly reduced by being a data- and tech-enabled company.…

Project A | The Operational VC

1
42 answers Henryk Seeger from GNIW | PAP#144 45:45

לפני 3 years45:45

45:45

In this episode, Dr. Henryk Seeger, Founder and Managing Director at GNIW, shares his learnings from founding a company in the real estate field with a very unique target audience. Together with Rainer Berak, Operating Partner at Project A, he talks about the significance of employee satisfaction and company culture, the importance of empowering fellow colleagues, and much more.…

Project A | The Operational VC

1
42 answers Verena Hubertz from Kitchen Stories | PAP#143 46:32

לפני 3 years46:32

46:32

In this episode, Verena Hubertz, Founder and former Managing Director at Kitchen Stories, shares her learnings from founding her own company at a young age and her experiences in her recent career shift from the startup world into politics. In the conversation with Rainer Berak, Operating Partner & MD at Project A, Verena explains why she believes that brand is more important than ever, both in the B2C and B2B landscape, and why often a company’s approach to data should be data-informed instead of data-driven.…

Project A | The Operational VC

1
42 answers: Kristina Prokop from Eyeota | PAP#142 57:52

לפני 3 years57:52

57:52

In this episode, Kristina Prokop, Co-founder and CEO at Eyeota, shares her top three pieces of advice for early-stage founders and explains why building a network and turning to it for mentorship and guidance can benefit any early-stage founder. In her conversation with Rainer Berak, Operating Partner & MD at Project A, she also explains why she firmly believes that leading by example is the foundation for a successful company culture.…

Project A | The Operational VC

1
42 answers: Boris Lokschin from Spryker | PAP#141 41:44

לפני 3 years41:44

41:44

In our new episode, our guest is Boris Lokschin, Co-Founder & CEO of Spriker, a composable commerce company targeting big enterprises such as Siemens, Toyota, and Aldi. In the conversation with Rainer Berak, Operating Partner at Project A, Boris shares his learnings from running a successful company in the B2B landscape and explains why he believes that time is the most important KPI of all.…

Project A | The Operational VC

1
“What got us here won’t get us there”: How revenue operations help you scale | PAP#140 38:38

לפני 3 years38:38

38:38

In our new episode, Toni Hohlbein, Co-founder and CEO at Growblocks, shares his insights and best practices on being a commercial market leader, and how a leadership position in this field has evolved over the past years. With his background in operations and revenue, Tobi brings his knowledge to the table and talks with Charlotte, our Head of Venture Development, about go-to-market strategies, product limitations, and target setting.…

Project A | The Operational VC

1
42 answers: Steffen Kiedel from Superlist | PAP#139 43:43

לפני 3 years43:43

43:43

In our new episode, Steffen Kiedel, Co-Founder and CEO of Superlist, shares his passion for productivity and gives insights into what it’s like to build the future of work organization. Steffen discloses to Rainer Berak, Operating Partner at Project A, how the product is leading everything they do and elaborates on the vital role of branding.…

Project A | The Operational VC

1
42 answers: Caroline Weimann from JoinPolitics | PAP#138 38:16

לפני 3 years38:16

38:16

In our latest episode, Caroline Weimann, Founder and Managing Director at JoinPolitics, shares her learnings from running a non-profit organization that supports new political talents with seed capital, network, and knowledge. She explains to Rainer Berak, Operating Partner at Project A, how transparency, integrity, and fairness are three fundamental values that should drive any organization, especially in the ESG sector.…

Project A | The Operational VC

1
Supporting our Portfolio Companies during the Economic Crisis | PAP#137 27:05

לפני 3 years27:05

27:05

In this episode, Florian Heinemann, Co-Founder and General Partner at Project A sits down with our very own Simon Walter, Chief Brand Officer, Thuy-Ngan Trinh, Chief Marketing Officer, and Raul Porojan, Director of Sales & Customer Success. They dial in from Tuscany during the Project A offsite, to discuss how the current economic recession is affecting some of our portfolio companies, how we can support them better during these uncertain times, and how our operational team is adapting to the current circumstances.…

Project A | The Operational VC

1
42 answers: Anna Alex from Planetly | PAP#136 36:11

לפני 3 years36:11

36:11

In our latest episode, Anna Alex, Co-Founder of Planetly, a leading climate tech company helping businesses to achieve their net zero targets, opens up about what it’s like building a for-profit climate tech company. In the conversation with Rainer Berak, Operating Partner at Project A, Anna shares her favourite sentence “Culture is eating strategy for breakfast” and elaborates on why setting a good company culture in the beginning is so important.…

Project A | The Operational VC

1
The journey from 0 to 1 billion: Meet Project A Fund IV | PAP#135 45:47

לפני 3 years45:47

45:47

Project A just raised its 375m USD fourth fund to continue investing in early-stage European tech companies. With 1 billion USD assets under management now, it's time to talk more about what we like to invest in, our operational model and what's next for the industry. For that our host Rainer is joined by Project A co-founder Uwe as well as new principals Mey and Leo from the investment team.…

Project A | The Operational VC

1
Finding your first 100 customers that love you | PAP#119 43:16

לפני 4 years43:16

43:16

This episode is a conversation with Amber Riedl, founder of Makerist - a DIY marketplace - on how she found her first 100 true fans and last year exited the company to fabfab. Amber guides us through her journey from growth hacking to entering new markets and how the pandemic shaped what she is focusing on today.…

Project A | The Operational VC

1
Product Strategies | PAP#118 51:24

לפני 4 years51:24

51:24

In this episode we’ll discuss the process of creating a product strategy - step by step. Guests are Klaus-Peter Frahm and Michael Schieben, creator of the product field and field.so and experts when it comes to product strategies.

Project A | The Operational VC

1
Unpacking Brand Value| PAP#117 30:00

לפני 4 years30:00

30:00

What is brand intelligence, how can a brand be ranked and its value be measured? Irina Ermak, Business Director at Interbrand, and Simon Walter, our Chief Brand Officer, shed light on the topic and discuss why startups should look into this, too! If you'd like to know more about Brand Value, or other brand-related topics, don't forget to sign up for our annual Project A Knowledge Conference! Apply for a ticket now. We look forward to seeing you there. Apply for an online ticket now: https://bit.ly/2ZAY6hH…

Project A | The Operational VC

1
From operator to Lightspeed, with Paul Murphy | PAP#116 46:59

לפני 4 years46:59

46:59

A discussion with Paul Murphy, who recently joined Lightspeed Venture Partners’ in London. We discuss Paul’s long, varied and impressive career on both sides of the table. From company founder, angel investor to venture capitalist. He gives us an insight into Lightspeed’s ambitions in Europe and his own investment philosophy.…

Project A | The Operational VC

1
Creating the next generation of education apps | PAP#115 41:31

לפני 4 years41:31

41:31

Covid-19 has exposed schools not being ready for digital learning. Students have to take matters into their own hands. That’s what Benedict Kurz, founder of the digital learning platform Knowunity, is convinced of. He explains how his app has attracted almost 1 million students already. You can find Knowunity’s job opportunities here: https://knowunity.join.com…

Project A | The Operational VC

1
The evolution of first round investing in Europe| PAP#114 41:24

לפני 4 years41:24

41:24

We chat with Reshma Sohoni and Tom Wilson from seedcamp. We discuss building seedcamp into Europe’s most prominent first cheque venture investor, the evolution of the European technology ecosystem and talent clusters. Reshma also sheds light on investing early in UiPath and their journey to their recent IPO.…

Project A | The Operational VC

1
Continuous Product Discovery Habits | PAP#113 33:52

לפני 4 years33:52

33:52

Teresa Torres is an international author, speaker, and coach. She taught over 7000 product people discovery skills with her product talk academy. Companies like Spotify or Tesco are among her clients. She is the author of the book “Continuous Discovery Habits”. In this episode we discuss how to overcome barriers of discovery, how to get started and develop habits to continuously talk to customers.…

Project A | The Operational VC

1
Welcoming Jack to Project A and doubling down on European seed | PAP#112 22:39

לפני 4 years22:39

22:39

Uwe welcomes Jack Wang to Project A as investment principal focusing on enterprise deep tech and gaming. Jack talks a bit about his background, what he is excited about and the exciting times for founders starting companies in Europe. Uwe and Jack also deep dive into Project A’s view on seed investing, what they look for and how they help amazing founders challenging the status quo.…

Project A | The Operational VC

1
Brand Growth: What to keep in mind | PAP#111 32:58

לפני 4 years32:58

32:58

David Nothacker is co-founder and CEO of sennder, Europe’s leading digital road freight carrier and Germany’s unicorn No. 14. Together with Simon, our Chief Brand Officer, he talks about how branding must evolve when the company enters hyper growth and how the brand can help drive this growth - internally and externally.…

Project A | The Operational VC

1
BTS: from first contact to term sheet at Project A | PAP#110 1:18:42

לפני 4 years1:18:42

1:18:42

A behind the scenes look at the investment process at Project A. Whilst the investment process is opaque at most venture capital firms, we'd like to expose ours. An unbridled insight into what it's like to go from first contact to term sheet.

Project A | The Operational VC

1
US go-to-market strategy for European scale-ups | PAP#109 37:18

לפני 4 years37:18

37:18

What does it take for a European scale-up to nail go-to-market in the US? Charlotte, our Head of Venture Development, picked the brain of Scott Sinatra who is Chief Revenue Officer at Dixa, the customer engagement platform and Project A portfolio company. As a global sales leader with experience at Glassdoor and Glint, Scott truly understands what it takes to internationalise from a commercial perspective. He shares his best practices, who to look for as your first hire on the ground, how to find a strong sales leader like himself and what you need to have in place as a company before you make the leap across the pond.…

Project A | The Operational VC

1
Crafting Communication in Companies | PAP#108 48:17

לפני 4 years48:17

48:17

Fausto Maglia is CPO in Italy's fastest growing #proptech startup Casavo. In this episode we talk about communication. We discuss problems companies face when they grow fast and when business and tech needs get in sync. We’ll show some ideas on how to design communication so it becomes a tool of growth.…

Project A | The Operational VC

1
Proving your money’s worth - measuring marketing impact | PAP#107 50:42

לפני 4 years50:42

50:42

In our new podcast episode Philipp Jähnel, Head of Marketing Intelligence at Flixbus, gives tips on how to approach marketing attribution as an early stage startup and how to progress to a more sophisticated CLV attribution. In light of the upcoming deprecation of the 3rd party cookie as announced by Google as well as Apple’s App Tracking Transparency Framework (ATT), which requires users’ explicit consent for IDFA usage, Philipp and our Head of Marketing, Anastasia Albert, also discuss what happens to marketing effectiveness in times of a more private web and app environment.…

Project A | The Operational VC

1
The Brand-Market-Fit | PAP#106 47:19

לפני 4 years47:19

47:19

In our latest podcast episode Finn Hänsel, Founder and Managing Director of the Sanity Group and Simon Walter, Project A's Chief Brand Officer, talk about branding in general and the brand-market-fit in particular. Why should startups think about branding, product, and marketing holistically and from the very beginning? Why can it make sense also for startups to have more than just one brand? How can the brand-market-fit be measured? What are the main differences between D2C and B2C when it comes to brand management? Tune in to find out!…

Project A | The Operational VC

1
How to crack the healthcare market one patient at a time | PAP#105 47:59

לפני 4 years47:59

47:59

The healthcare industry is a rather complex environment to operate in. Sophie Chung, founder and CEO of Qunomedical, talks about some of the challenges and pitfalls of health marketing. How do you build trust as a newly founded healthcare company? What are the best channels to acquire patients? And how do you make sure clinician reviews are objective?…

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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