PropTech Pulse: Building a Scalable Tech Stack with Stacie Staub

Proptech Pulse

🎙️ Episode Description: Join us for an insightful conversation with Stacie Staub, CEO and co-founder of West of Main Homes, as she shares her journey of growing a 500-agent brokerage through smart technology choices and consistent implementation.

⏱️ Timeline: 00:00 - Introduction and background 00:50 - Current tech challenges in real estate 02:16 - Discussion on tech solution effectiveness 04:02 - AI considerations in real estate 04:39 - Understanding brokerage operations 06:35 - Technology's role in profitability 08:11 - Balancing tech with personal touch 10:14 - Evolution of tech stack 14:36 - Partner roles in training 16:25 - Future of tech-brokerage relationships

🔑 Key Takeaways:

• Success in tech adoption requires patience and consistency
• Choose scalable solutions from day one
• Focus on best-in-class tools, not just real estate-specific ones
• Maintain human support for technology implementation
• Balance technology with relationship-building

👉 Featured Guest: Stacie Staub CEO & Co-founder, West of Main Homes

• 8 years building a tech-forward brokerage
• Grown to 500 agents without recruiting
• Background in real estate technology

#RealEstateTechnology #PropTech #BrokerageTech #RealEstateInnovation #LoneWolfTech #RealEstateBusiness

https://www.lwolf.com/podcast