תוכן מסופק על ידי Liquid Ace. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Liquid Ace או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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אהבתי28:17![icon](https://imagehost.player.fm/icons/general/red-pin.svg)
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Psy Nation Radio #074 - incl. Spinal Fusion Mix [Ace Ventura & Liquid soul]
Manage episode 398612707 series 1984446
תוכן מסופק על ידי Liquid Ace. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Liquid Ace או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Psy-Nation Radio Episode #074
The 74th edition of the Psy-Nation Radio podcast hosted by Ace Ventura & Liquid Soul (Liquid Ace) is here!
For this episode we have for you a guest mix by Spinal Fusion !
We always love to hear your thoughts - feel free to send suggestions, feedback and requests to: psynationradio@gmail.com
#WeArePsyNation
Tracklist:
1. Liquid Soul & Alchimyst - Tranceform (Iboga Records)
2. FREq & Emok - Return To Consciousness (Iboga Records)
3. Kalki - Phoenix (Techsafari Records)
4. Antinomy & Asgard - Tree of Souls (Iboga Records)
5. Ilai - Secret Transition / Altered State Remix (Dacru Records)
6. Volcano On Mars & Flegma - Changa Visions (Sacred Technology)
7. Alpha Portal & Burn In Noise - Edge Of Sanity / Starlab Remix (Shamanic Tales)
8. Ephemeris & Sierra - Reach (Sahman Records)
9. Modus - The Great Saga (Stereo Society)
10. Earthling vs Overload - Bald Ambition (Bom Shanka Music)
Spinal Fusion Mix Tracklist:
1. Spinal Fusion - Chasing Starlight (Profound Records)
2. Spinal Fusion - Sphere Of Flux (Profound Records)
3. Spinal Fusion & Mad Maxx - Astral Fractal (United Beats Records)
4. Spinal Fusion & Chronosphere - Mindforge (Profound Records)
5. Spinal Fusion - Psychedelic Seeker (Profound Records)
6. Outsiders - 1000 Miles (Spinal Fusion Remix) (Profound Records)
7. Spinal Fusion & Ajja - Wonky Vision (Profound Records)
8. Spinal Fusion - Trip To Infinity (Profound Records)
9. Spinal Fusion & Spectra Sonics - Rising Sun (Profound Records)
10. Spinal Fusion & Burn In Noise - Cognitive (Profound Records)
11. Spinal Fusion & Killerwatts - Hilltopia (Nano Records)
This show is syndicated & distributed exclusively by Syndicast. If you are a radio station interested in airing the show or would like to distribute your podcast / radio show please register here: https://syndicast.co.uk/distribution/registration
…
continue reading
The 74th edition of the Psy-Nation Radio podcast hosted by Ace Ventura & Liquid Soul (Liquid Ace) is here!
For this episode we have for you a guest mix by Spinal Fusion !
We always love to hear your thoughts - feel free to send suggestions, feedback and requests to: psynationradio@gmail.com
#WeArePsyNation
Tracklist:
1. Liquid Soul & Alchimyst - Tranceform (Iboga Records)
2. FREq & Emok - Return To Consciousness (Iboga Records)
3. Kalki - Phoenix (Techsafari Records)
4. Antinomy & Asgard - Tree of Souls (Iboga Records)
5. Ilai - Secret Transition / Altered State Remix (Dacru Records)
6. Volcano On Mars & Flegma - Changa Visions (Sacred Technology)
7. Alpha Portal & Burn In Noise - Edge Of Sanity / Starlab Remix (Shamanic Tales)
8. Ephemeris & Sierra - Reach (Sahman Records)
9. Modus - The Great Saga (Stereo Society)
10. Earthling vs Overload - Bald Ambition (Bom Shanka Music)
Spinal Fusion Mix Tracklist:
1. Spinal Fusion - Chasing Starlight (Profound Records)
2. Spinal Fusion - Sphere Of Flux (Profound Records)
3. Spinal Fusion & Mad Maxx - Astral Fractal (United Beats Records)
4. Spinal Fusion & Chronosphere - Mindforge (Profound Records)
5. Spinal Fusion - Psychedelic Seeker (Profound Records)
6. Outsiders - 1000 Miles (Spinal Fusion Remix) (Profound Records)
7. Spinal Fusion & Ajja - Wonky Vision (Profound Records)
8. Spinal Fusion - Trip To Infinity (Profound Records)
9. Spinal Fusion & Spectra Sonics - Rising Sun (Profound Records)
10. Spinal Fusion & Burn In Noise - Cognitive (Profound Records)
11. Spinal Fusion & Killerwatts - Hilltopia (Nano Records)
This show is syndicated & distributed exclusively by Syndicast. If you are a radio station interested in airing the show or would like to distribute your podcast / radio show please register here: https://syndicast.co.uk/distribution/registration
117 פרקים
Manage episode 398612707 series 1984446
תוכן מסופק על ידי Liquid Ace. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Liquid Ace או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Psy-Nation Radio Episode #074
The 74th edition of the Psy-Nation Radio podcast hosted by Ace Ventura & Liquid Soul (Liquid Ace) is here!
For this episode we have for you a guest mix by Spinal Fusion !
We always love to hear your thoughts - feel free to send suggestions, feedback and requests to: psynationradio@gmail.com
#WeArePsyNation
Tracklist:
1. Liquid Soul & Alchimyst - Tranceform (Iboga Records)
2. FREq & Emok - Return To Consciousness (Iboga Records)
3. Kalki - Phoenix (Techsafari Records)
4. Antinomy & Asgard - Tree of Souls (Iboga Records)
5. Ilai - Secret Transition / Altered State Remix (Dacru Records)
6. Volcano On Mars & Flegma - Changa Visions (Sacred Technology)
7. Alpha Portal & Burn In Noise - Edge Of Sanity / Starlab Remix (Shamanic Tales)
8. Ephemeris & Sierra - Reach (Sahman Records)
9. Modus - The Great Saga (Stereo Society)
10. Earthling vs Overload - Bald Ambition (Bom Shanka Music)
Spinal Fusion Mix Tracklist:
1. Spinal Fusion - Chasing Starlight (Profound Records)
2. Spinal Fusion - Sphere Of Flux (Profound Records)
3. Spinal Fusion & Mad Maxx - Astral Fractal (United Beats Records)
4. Spinal Fusion & Chronosphere - Mindforge (Profound Records)
5. Spinal Fusion - Psychedelic Seeker (Profound Records)
6. Outsiders - 1000 Miles (Spinal Fusion Remix) (Profound Records)
7. Spinal Fusion & Ajja - Wonky Vision (Profound Records)
8. Spinal Fusion - Trip To Infinity (Profound Records)
9. Spinal Fusion & Spectra Sonics - Rising Sun (Profound Records)
10. Spinal Fusion & Burn In Noise - Cognitive (Profound Records)
11. Spinal Fusion & Killerwatts - Hilltopia (Nano Records)
This show is syndicated & distributed exclusively by Syndicast. If you are a radio station interested in airing the show or would like to distribute your podcast / radio show please register here: https://syndicast.co.uk/distribution/registration
…
continue reading
The 74th edition of the Psy-Nation Radio podcast hosted by Ace Ventura & Liquid Soul (Liquid Ace) is here!
For this episode we have for you a guest mix by Spinal Fusion !
We always love to hear your thoughts - feel free to send suggestions, feedback and requests to: psynationradio@gmail.com
#WeArePsyNation
Tracklist:
1. Liquid Soul & Alchimyst - Tranceform (Iboga Records)
2. FREq & Emok - Return To Consciousness (Iboga Records)
3. Kalki - Phoenix (Techsafari Records)
4. Antinomy & Asgard - Tree of Souls (Iboga Records)
5. Ilai - Secret Transition / Altered State Remix (Dacru Records)
6. Volcano On Mars & Flegma - Changa Visions (Sacred Technology)
7. Alpha Portal & Burn In Noise - Edge Of Sanity / Starlab Remix (Shamanic Tales)
8. Ephemeris & Sierra - Reach (Sahman Records)
9. Modus - The Great Saga (Stereo Society)
10. Earthling vs Overload - Bald Ambition (Bom Shanka Music)
Spinal Fusion Mix Tracklist:
1. Spinal Fusion - Chasing Starlight (Profound Records)
2. Spinal Fusion - Sphere Of Flux (Profound Records)
3. Spinal Fusion & Mad Maxx - Astral Fractal (United Beats Records)
4. Spinal Fusion & Chronosphere - Mindforge (Profound Records)
5. Spinal Fusion - Psychedelic Seeker (Profound Records)
6. Outsiders - 1000 Miles (Spinal Fusion Remix) (Profound Records)
7. Spinal Fusion & Ajja - Wonky Vision (Profound Records)
8. Spinal Fusion - Trip To Infinity (Profound Records)
9. Spinal Fusion & Spectra Sonics - Rising Sun (Profound Records)
10. Spinal Fusion & Burn In Noise - Cognitive (Profound Records)
11. Spinal Fusion & Killerwatts - Hilltopia (Nano Records)
This show is syndicated & distributed exclusively by Syndicast. If you are a radio station interested in airing the show or would like to distribute your podcast / radio show please register here: https://syndicast.co.uk/distribution/registration
117 פרקים
כל הפרקים
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