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B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success


1 #47: The power of AI in UX research and design with Jason Bowman, The Office of Experience 21:35
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How does a B2B brand maintain speed and agility in the area of UX design, where it has often taken a considerable amount of time, effort, and testing to get to a better result? Today we’re going to talk about using AI strategically in UX research, design, and testing. To help me discuss this topic, I’d like to welcome Jason Bowman, Executive Director of User Experience at The Office of Experience. About Jason Bowman Jason leads OX as the Executive Director of UX, bringing over 20+ years of meaningful UX and design experience to the firm, overseeing and managing Content Strategy, UX and Business Analyst teams. Jason has a true talent for guiding projects to successful launches as quickly and efficiently as possible. With strong collaboration skills and attention to detail, he is always looking for the right thing in order to create a better experience for users, clients, and teams. His expansive experience includes multinational, multilingual intranets, startups, marquee consumer brands, global agencies, mobile apps, and more. Notable client work includes Patagonia, Groupon, Samsung, Boston Consulting Group, Sitka Gear, Goop, American Medical Association, and more. RESOURCES The Office of Experience: https://www.officeofexperience.com https://www.officeofexperience.com This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people. Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com…
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Radio Parallax is a show covering topics in current events, politics, science, technology, history, satire, and whatever we damn well please. The show can be heard in the greater Davis/Sacramento area every Thursday evening from 5:00 p.m. - 6:00 p.m. PST on KDVS, 90.3 FM;
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Mark all (un)played …
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Content provided by Radio Parallax / Douglas Everett. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Radio Parallax / Douglas Everett or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Radio Parallax is a show covering topics in current events, politics, science, technology, history, satire, and whatever we damn well please. The show can be heard in the greater Davis/Sacramento area every Thursday evening from 5:00 p.m. - 6:00 p.m. PST on KDVS, 90.3 FM;
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×A brief look at the Presidential debate followed by analysis of recent Trump statements
Talks with citizens pushing back against the US Army Corps of Engineers plans for the American River Parkway: Bill Brattain and Pete Spaulding
Continuation of Steven J. Harper
We take Trump up on question of whether we are better off today than 4 years ago: Steven J. Harper returns to examine the disastrous Trump mislandling of Covid in 2020
Meiselas report on DJT/RFK Jr phone call (recorded by RFK III)
RFK Jr, Phil Donahue obit (and mention of his Iraq war opposition), Trump disparages Congressional Medal of Honor, lost in space
More clips on Trump - Ben Meiselas, HannibalLecter craziness, recent polls
Trump, the oldest person ever to become president now older than oldest person to BE president - Reagans record holder - Reagan
Clips from MSNBC on press conference anger vs Biden contrasted with Trump blather
Look ahead to election 2024 and need to address Trump s increasingly bizarre behavior
Ben Tyler Cohen clips on Trump running away from Project 2025 and how GOP election officials are going to avoid certifying vote counts - chat with attorney Marc Elias
Current Event round up
Chat with our favorite Trump expert Steven J. Harper
David Packman clip on latest Trump incoheret ramblings, GB&U, Joe Conason clip on his new book The Long Con
Collection of you tube clips frpm Dave Pakman and Ben Meiselas on Trumps mental issues, glossed over by the MSM
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Current Events
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Abandonment of current events in favor of humorous material
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Near assassination of DJT, Debate and takeaway - review of same, judges bulldozing a path for the former prez, GB&U, limits to growth, potpourri small news items
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Pushback from US women, review of 2015 Ashley Madison scandal which faked data
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GB&U review, Trumpland detour
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Listener urging, More tales from the road
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Travelogue of Asia and Europe
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Einstein on propaganda, Pete McKlosky excerpt Cyril Wecht excerpt
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Honoring former guests Wecht, and McKlosky, GB&U, pumping perrier, finding former film critic from NYT who almost sank career of Mel Brooks
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More eclipse, GB&U, science close
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The Mazatlan Eclipse, aviation, astronomy, and really terrible music
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GB&U
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Archival material, 2002 Art of the Hoax
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Jefferson Morley on his book Snowstorm in August
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GB&U
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Chat with investigatibe journalist Jefferson Morley about his historical book Snowstorm in August The Struggle for Americas Freedom and Washingtons Race Riot of 1835
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USACE assaults on the American River Parkway, SCOTUS assaults the American democracy, Putin murders Navalny, a fishy Superbowl, docu on reporter Danny Casoleros "suicide", GB&U, Harpers Index
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GB&U, potpourri of recent Trump mental deterioration, traformation of war via drone technology, Palantir in Ukraine science topics
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Some jokes, Harpers Index, look back at Bob Edwards, Giuliani, another Putin murder, Silicon Valleys scary technocracy advocates
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Jimmy Carter on Israeli Apartheid, slavery in the US, the tragic tale of civil rights workers murder in 1964
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A look at Japans bizarre politics, "intelligence failures" in Gaza and Israeli overreaction
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Everything gets marketed as "AI" now, the superyachts, the illegal and unscrupulous fishinging industry (Chinese mostly), The Tragedy of the Commons revisited, bad reporting
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Bush 41, the pledge of alliegance, Fareed Zakaria BS, the tractor, Pacific islander navigation, GB&U
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Avatar ABBA show, modern cursive illiteracy, Venus mysteries, political aspects of Albert Einstein and Charles Chaplin, Hearst & Hitler
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Space trombones, Baby Ruth BS, misc quotes, the genius of Newton, predicted collapse of civilization?, cuneiform translation and AI
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Neptunes discovery & political skulduggery, Ayn Rand/Silicon Valley development in Solanao Co., Mountain House urban sprawl
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Andy Borowitz on democracy, Asimov on reviews, new AI music and look back at visit fom "Paul McCartney", beaver news, Herman Daly belated obit
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Old Chris Mooney look at GOP nuttiness & new Trump lies, Michael Lewis on covid including White House manipulation of reality, Halberstam article on Korean War gaffs of MacArthur/Willouby, Ben Stein & anti-Darwinism, Rudy Giulianis earlier effort to promote riots
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Ted Kaczinski vs us, GB&U, archival article looking 20 years into future from over 20 years ago, Andy Borowitz on stages of ignornce in politics
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Nicaraguan Ortega tyranny continued, liberal segregation advocacy, "blackface" controversy - Hannibal - not a black African, Phoenicians, "Black Pete", gender neutral French, article on cutting the virtual cord
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Plunging into 2024 with Dave Barry look at 2023, Xmas movie, GB&U including Tik Tok vs the US Army, mucus evolution, congress unproductiveness, evil Nicraguan politics
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Reprise of our 2008 chat with California politcal legend Willie Brown
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Some good news items, electoral crazyness into bad films, GB&U, Gaza tragedy, trying to kill Hitler, miscellaneous items
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James DiEugenio on Henry Kissinger
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James DiEugenio talks about the JFK Conference at Duquesne U, specifically Jims presentation on the evolution of foreign policy from JFK into the NeoCon revolution
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Steven Harper updates us on SCOTUS machinations and things Trump
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Current event round-up, Xmas music, possible new ED therapy from spider venom, good news items
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Gaza catastrophe, Obit: James Buckley, real estate brokers 6% rip off being questioned in court, Trump goes full Nazi in rhetoric
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Thanksgiving turkey pardon, Good, Bad & Ugly twice over, supposed alien artifacts, alien worlds, big tech weasels want in on gambling on sports
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Activist attorney Bill Simpich updates us on JFK records lawsuti vs Biden administration
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More musing on JFK murder mystery
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Duquesne Conference at 50th anniversary of JFKs passing
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Gaza oppression, Obit: Marti Atissarre, memes, GB&U fest, vaccines dont earn a Nobel
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Retrun to live show after a hiatus, great quotes, memes, GB&U fest, Gaetz coup, alleged intelligence failure in Gaza,
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NASA samples an asteroid, tricky bugs, 2014 article on "service animals"
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Potpourri items: GB&U fest, misc news items; phenylepherine acknowledged s placebo, standing up ti China, eliminating taxes in Argemtina, is India Bharat?, Bernie Taupin tantrum, PC run amok
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Reprise: our interview with Ignacio Chaepela from show 146
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Reprise: our chat with Ira Flatow from NPRs Science Friday
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Review of Burning Man 2023 with Guy Tortorici , GB&U, Tulare Lake reborn, Colonel Allensworth State Park, American spectacles - armour and trucks
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Doing the Time Warp, some medical topics of note, some science topics of dubious distinction
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GB&U, archival musings from our files
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Interview with Lee McIntyre author of On Disinformation, How to Fight for Truth and Protect Democracy
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US intelligence manipulating wikipedia, psychological defenses to propaganda
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Trump circus dominates news cycle, look back at 3rd party efforts to wrest power from our "two-party system", excuses from the orangemans lawyers, 1960s poli sci review, good news in Ohio
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Clip of atmospheric scientist Dr Tony Held on global warming - from 21 years ago, use AI to counter spam calls?, giant Pentagon rathole, weird things said in bookstores, GB&U
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Return to fresh material; volcanic island on Mars, Rx industry forced to negotiate prices vs serving them up via "like it or lump it" method
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Economist article on gender medicine followed by discussion of trans issues in sports.
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Current events update of the last several weeks
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Reprise broadcst of our chat with author Peter Pringle on his book about Nikolai Vavilov
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Reprise broadcast of our chat with NPR Science Friday host Ira Flatow
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GB&U, James Risen on meaninless vote to end Iraq War, Atlantic article by Breakthrough Institute bullsh*tters and their outing, water woes, a few frivolities
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October Surprise update, Jeff Morley and Greg Palast weigh in, a clip from our chat with Robert Parry in 2004, clip from Barbara Honegger in 2006 on the same topic, follow up essay from Parry in Consortium News
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Our wet year restores the drained Tulare Lake, an essay on 20 years look back on the Iraq War based on lies, Silicon Valley Chatbotpocalypse and how AI learns how lie to us in order to sound convincing
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GMOs from corn to dogs, worst movie ever seen by host wins 2023 Oscar, spineless Kevin McCarthy, CPAC nuts ARE the new GOP, Carlson hypocricy on FOX, a look at WOKE including equity language, libertarian hypocrisy when their banks tank
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Spring, Trump non-indictment, 20 year anniversary of shame vs Iraq war, report from Mexico, Uranium, repealing Iraq enabling laws, WMD lie, French retirees get angry, weight watchers drugs, anti-mask disinformation, GB&U, nord stream PR battle, Trump continues to skate, Pence might be waking up
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Free range chat with our favorite pharmacologist Howard McKinney
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Eclipse chasing, listener mail, "ancient alien" nonsense, Isaac Asimovs take on "flying saucers", seeing the future - in 1964, nuclear power, new game changer obesity drugs, insulin highway robbery in the USA
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Howard McKinney talks about how to not commit suicide, Swiss chocolate from Slovakia, AMLO and the elf, NY cat cafe, return of the Dodo,
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Expiration dates, Georgia politics, AI spying on your friends now, smart devices can cut off your devices, crappy tech support via new ways of doing things, GB&U, satellite light pollution, urban concrete promotes floods
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Isolated interview with Russ Baker
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Musing on Jimmy Carter, quotes from Greg Palasts essay echoing Russ Baker - on the puzzling alignment of liberals and the MAGA crowd on the war Ukraine
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Chat with investigative journalist Russ Baker over his essays pondering the view of some progressives that Putins war in Ukraine is somehow justified, GB&U
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Chatbots go loopy, railroad safety, nordstream pipeline sabotage - done by USA says Sy Hersch, Dealey Plaza remdel
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GB&U, saga of St Augustine, getting spied on, getting covid again, Obits: Gina Lollobrigida, Richard Belzer, Bert Bacharach
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Author and adjunct professor of law Steven J Harper returns to discuss the GOPs efforts to play debt ceiling politics
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