The Problems of Generic Outreach (& More), with Taylor Bobak, Sales Development Leader @Faire
Manage episode 419756863 series 3457677
This week, Frida sits down with Taylor Bobak, the Sales Development Leader at Faire. She discusses her take on the state of outbound outside of the tech space. There’s an emphasis on brands becoming immune to spray and pray cadences. She also touches on the rise of Instagram and in-person interactions, as effective methods of outbound.
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