תוכן מסופק על ידי Matt Milloy. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Matt Milloy או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
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My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue Keith Sue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com https://www.landrumtalentsolutions.com This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
תוכן מסופק על ידי Matt Milloy. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Matt Milloy או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Q-Bot's Robotic Innovation: Introduced a robotic system for underfloor insulation in UK homes, focusing on improving thermal performance and bottom-floor air quality.
Sustainable Solutions: Discussion around the environmental impact of insulation materials and the ongoing search for greener alternatives.
Industry Barriers: Explores the reasons behind the slow adoption of modern insulation techniques and the need for better resident engagement and education.
Impact on Residents: Emphasizes that 90% of tenants and residents notice an immediate improvement post-installation with Q-Bot’s solution.
Future of Retrofit: Suggests the necessity for national retrofit infrastr
Explore the ingenious mechanisms behind Q-Bot's underfloor insulation and unravel the broader retrofit narrative by listening to the full episode. Stay tuned for more forward-thinking conversations that shine a spotlight on the evolving landscape of home insulation and sustainability on the Refurb and Retrofit podcast.
תוכן מסופק על ידי Matt Milloy. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Matt Milloy או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Q-Bot's Robotic Innovation: Introduced a robotic system for underfloor insulation in UK homes, focusing on improving thermal performance and bottom-floor air quality.
Sustainable Solutions: Discussion around the environmental impact of insulation materials and the ongoing search for greener alternatives.
Industry Barriers: Explores the reasons behind the slow adoption of modern insulation techniques and the need for better resident engagement and education.
Impact on Residents: Emphasizes that 90% of tenants and residents notice an immediate improvement post-installation with Q-Bot’s solution.
Future of Retrofit: Suggests the necessity for national retrofit infrastr
Explore the ingenious mechanisms behind Q-Bot's underfloor insulation and unravel the broader retrofit narrative by listening to the full episode. Stay tuned for more forward-thinking conversations that shine a spotlight on the evolving landscape of home insulation and sustainability on the Refurb and Retrofit podcast.
Building Energy Experts focuses on energy efficiency and sustainability. Jack Allen transitioned from consultancy to hands-on building performance. Decarbonizing social housing faces funding and operational challenges. The private sector requires certainty for sustainable investments. Funding waves create boom and bust cycles for businesses. Cost effectiveness of retrofit assessments is crucial for success. Public perception of retrofit needs improvement for wider acceptance. Climate change impacts are often underestimated by the public. Advocacy for retrofit must be more assertive and relatable. Community engagement is key to driving behavioral change in sustainability. Find Jack on LinkedIn here: https://www.linkedin.com/in/jack-allen-building-energy-experts/ His company are expert at making buildings better - check them out: https://buildingenergyexperts.co.uk /…
Halcyan Water conditions hard water to behave like soft water. Every millimeter of lime scale can increase energy consumption by 7-10%. Over 60% of the UK is supplied with hard water. The average household can save about half a tonne of CO2 equivalent per year by treating hard water effectively. Accreditation processes for water treatment products are complex and slow. Government regulations often do not adequately address the issues of hard water. Consumer awareness is crucial for the adoption of water treatment solutions. Halcyan's product can be installed in less than an hour and protects the entire house. The ROI for Halcyan's solution is approximately two and a half years. Innovative solutions in water treatment are often overlooked in favor of traditional methods. Find Halycan and there solution here: https://halcyanwater.com/…
Eden Labs focuses on commercializing sustainability through marketing. Renaming 'retrofit' to 'renovation' could improve public perception. A national conversation about sustainability is lacking. Community engagement is crucial for promoting sustainable practices. Emotional drivers are more effective than logical arguments in marketing. Negative media coverage affects public perception of retrofit solutions. True stories and authenticity can engage consumers. Collaboration among stakeholders can amplify sustainability efforts. Timely solutions can make sustainability more appealing. Human ingenuity can drive the transition to sustainability. Find Eden Lab https://www.edenlab.co/what-we-do…
Greenworks aims to train and hire a workforce for the net zero transition. The retrofit industry faces a significant skills gap, needing 3 million trained individuals by 2030. Barriers to entry include a lack of understanding of career pathways in retrofit. Employers often hesitate to hire newly certified trainees due to their lack of experience. Greenworks focuses on continuous learning to ensure trainees remain job-ready. Training should be relevant and accessible to the learner's role. Engaging younger generations requires modern, digestible training methods. The qualities needed for retrofit roles include being personable and methodical. SMEs benefit from training solutions that integrate into the flow of work. AI can enhance training by providing coaching and support for trainees. See Elliott's profile here: https://www.linkedin.com/in/elliott-grover-9710a7138/ Greenworkx: https://www.greenworkx.org/…
Permetrix provides test kits for measuring housing performance. The tools help assess heat loss and ventilation in homes. User-friendly design allows homeowners to easily collect data. Data privacy is ensured under GDPR regulations. Accurate measurements are crucial for effective retrofitting. Many EPCs are inaccurate, leading to funding allocation issues. Permetrix tools validate retrofit work and ensure quality assurance. The company aims to penetrate the heat pump market effectively. AI could enhance personalized monitoring solutions in homes. Research is needed to address climate resilience and overheating. LINKS The Purmmetrix website: https://www.purrmetrix.com/ This show was made possible with the support of the amazing team at JRL Group, the MVHR and retrofit build specialists, you can find them here: https://jrlgroup.crd.co/…
Tom Jarman worked and still works across the energy spectrum. He's concentrated on some key points in this podcast; The construction sector needs to focus on value and outcomes rather than just cost and compliance. SMEs play a crucial role in the construction industry but face significant challenges due to low margins. Investment in workforce training is essential for the future of the construction sector. Public sector funding for retrofit projects needs to be more effectively utilized. Local knowledge is invaluable in construction and should be prioritized in project planning. Technology can enhance productivity and reduce costs in retrofit projects. A long-term vision is necessary for successful retrofit initiatives. Creating a supportive environment for SMEs will drive innovation and quality in construction. The human element in construction is critical for ensuring safety and quality. Energy planning and retrofit are closely linked and should be integrated for better outcomes. Find Tom on Linkedin in here: https://www.linkedin.com/in/tom-jarman Read and subscribe to the magazine here: https://refurbandretrofit.com Watch Our Videos here: https://www.youtube.com/@refurbandretrofit…
Great episode from Cypren, here's what we discuss; Straw Building UK aims to promote straw as a sustainable building material. Straw has excellent thermal insulation properties compared to conventional materials. There are misconceptions about straw's safety and effectiveness in construction. Straw is abundant in the UK and can significantly contribute to housing solutions. Education and awareness are crucial for increasing straw's adoption in construction. Community engagement projects are helping to develop skills in straw building. Advocates for straw building are essential for changing perceptions in the industry. Straw buildings can be fire resistant when properly constructed. The long-term benefits of straw include lower energy costs and healthier living environments. The future of straw building in the UK looks promising with increasing interest and support. Find out more at: https://www.strawbuildinguk.org/…
In this episode of the Refurb and Retrofit podcast, host Matt Milloy speaks with Simon Jones, the host of the Air Quality Matters podcast. They discuss the critical importance of indoor air quality, the risks associated with poor air quality, and practical solutions for improving air quality in homes. Simon emphasizes the need for effective ventilation, the impact of outdoor pollution, and the role of citizen activism in advocating for better air quality standards. The conversation also highlights the importance of understanding air quality as an access issue for vulnerable populations and provides actionable insights for homeowners looking to improve their living environments. Indoor air quality is crucial for long-term health. 90% of our lives are spent indoors, highlighting the importance of home air quality. Air quality is the largest single environmental risk we face. Ventilation is essential for maintaining good air quality in homes. Poor air quality disproportionately affects vulnerable populations. Citizen activism can drive significant changes in air quality legislation. Understanding air quality as an access issue is vital for inclusivity. Practical solutions exist for improving air quality in homes. Awareness of outdoor pollution is necessary for better indoor air quality management. Homeowners should prioritize low VOC products and effective ventilation systems. Links: https://www.airqualitymatters.net/podcast https://www.linkedin.com/in/simon-air-quality-matters…
In this episode of the Refurb and Retrofit podcast, Matt Milloy speaks with Cat Hoad from Interior Design Declares about the evolution of sustainable interior design. They discuss the importance of planning for renovations, the impact of material choices on health and the environment, and the role of grassroots movements in promoting sustainability. Cat emphasizes the need for consumers to ask questions about the products they buy and the importance of collaboration within the industry to drive change. The conversation highlights the challenges and opportunities in making sustainable choices in interior design. Takeaways Sustainable design choices have evolved significantly over the years. Planning is crucial for successful and sustainable renovations. Material choices can greatly impact health and environmental sustainability. Air quality is an important consideration in interior design. Secondhand goods can be a sustainable option, but safety must be considered. Grassroots movements are making a significant impact on sustainability efforts. Influencers play a key role in changing consumer mindsets towards sustainability. Accessibility to sustainable options is a challenge for many consumers. Trends are shifting towards the use of renewable and recycled materials. Collaboration among organizations can amplify the message of sustainability. Links: https://www.linkedin.com/in/cathoad/ https://www.interiordesigndeclares.com/ Sign Up To The Refurb and Retrofit Magazine: Subscribe…
What we learn: Heat pumps can work effectively if installed correctly. Public perception of heat pumps has evolved over the years. Installation quality is crucial for heat pump efficiency. Noise complaints often stem from poor installation practices. Homeowners need to run heat pumps continuously for optimal performance. Government funding is available to support heat pump adoption. Consumer education is essential to dispel myths about heat pumps. Installer qualifications significantly impact consumer confidence. Ground source heat pumps offer long-term benefits but are less common. The future of heat pumps depends on improving installer training and public awareness. Chapters 00:00 Introduction to Heat Pumps and Renewable Heating Hub 03:01 The Evolution of Public Perception on Heat Pumps 05:49 Challenges in Heat Pump Installation 09:06 Understanding Heat Pump Efficiency and Operation 11:56 The Role of Education in Heat Pump Adoption 15:09 Government Initiatives and Myths Surrounding Heat Pumps 18:04 Installer Qualifications and Consumer Protection 20:54 Cost and Financial Assistance for Heat Pumps 23:46 Innovations in Heat Pump Technology 27:04 Maintenance and Longevity of Heat Pumps 29:55 Future of Heat Pumps and Industry Challenges…
Website for SNUGG Key Topics and Highlights: What is Snugg? Michelle introduces Snugg as a user-friendly platform that helps homeowners kickstart energy-efficient home projects, learn about funding options, and connect with approved installers. The Importance of Home Retrofit With 18% of UK emissions coming from home heating, there’s an urgent need for widespread home retrofitting. Michelle highlights Snugg’s goal to reduce carbon emissions through partnerships with banks, utilities, and advice bodies. Customer Engagement and Education Snugg aims to empower homeowners by giving them clear, personalized advice on their retrofit journey, helping to navigate financing, grants, and service providers. Unique Partnerships Michelle discusses Snugg's collaboration with consumer advocacy groups, like "Which?", to build trust and improve consumer confidence in retrofitting processes. These partnerships help ensure homeowners are linked with vetted, quality contractors. Addressing EPC Challenges Michelle explains how Snugg adapts to the evolving standards of the UK's Energy Performance Certificates (EPCs). Although EPCs can sometimes be inaccurate, Snugg engages users in confirming details, ensuring personalized plans remain accurate. Data-Driven Insights and Consumer Responsibility Snugg is regulated by the FCA, which helps safeguard data and ensure transparency. Michelle emphasizes a balance between collecting useful data for personalization while respecting user privacy. Future Plans and Collaboration Michelle shares Snugg's ambition to expand partnerships with financial institutions and community groups to make retrofitting more accessible at scale. Snugg is also exploring features that could help homeowners learn from nearby retrofitted properties.…
**Guest:** Imandeep Kaur, Co-founder of [Civic Square](https://civicsquare.cc) **Host:** Matt Milloy **Topic:** Community-led Retrofitting and the Role of Civic Engagement in Sustainable Housing In this episode, Matt Milloy sits down with Imandeep Kaur, co-founder of Civic Square, to discuss the critical role that community-led approaches play in the successful retrofitting of neighborhoods. Civic Square’s innovative model bridges the gap between local councils, professional organizations, and grassroots communities to create sustainable, energy-efficient housing solutions. Imandeep shares valuable insights on how her organization addresses the knowledge gap around retrofitting, the emotional and social motivators that inspire community participation, and the long-term vision for scaling retrofit projects across the UK. #### Key Discussion Points: 1. **Introduction to Civic Square** Imandeep provides an overview of Civic Square’s mission and how the organization is driving change in Birmingham and beyond. **More about Civic Square:** [Civic Square Website](https://civicsquare.cc) 2. **Neighborhood-Led Retrofit** Imandeep explains the importance of community-driven initiatives in retrofit projects, and how Civic Square helps communities understand the process and benefits. **Learn about UK Neighborhood Retrofit Models:** [UK Green Building Council](https://www.ukgbc.org/) 3. **Engaging Communities in Retrofit Projects** Imandeep addresses the challenge of engaging communities and ensuring they feel empowered and knowledgeable enough to participate in retrofit schemes. **More on community engagement in retrofit:** [Centre for Sustainable Energy](https://www.cse.org.uk/) 4. **Emotional Connection and Retrofit** Imandeep shares how Civic Square creates emotional connections between residents and their homes, making retrofit projects more approachable and relatable. **Discover how to foster emotional connections in community projects:** [Home of 2030](https://www.homeof2030.com/) 5. **Overcoming Complex Terminology** Discussion on breaking down the technical jargon associated with retrofitting to make the process understandable for everyday homeowners. **More resources for demystifying retrofit:** [Retrofit Academy](https://www.retrofitacademy.org/) 6. **Funding Challenges in Retrofit Projects** Imandeep speaks about navigating the complex funding structures for retrofit, making it easier for communities to access the resources they need. **Funding information for UK retrofitting:** [Energy Saving Trust Grants](https://energysavingtrust.org.uk/grants-and-loans/) 7. **Tipping Point for Community Involvement** Imandeep discusses the key motivators that encourage communities to take part in retrofit projects, including environmental benefits and the improvement of living conditions. **Case Study: Civic Square’s Birmingham Project** [Birmingham Retrofit Project](https://civicsquare.cc/blog/2022/1/22/neighbourhood-retrofit) 8. **Generational Shifts in Thinking About Sustainability** The conversation turns to the cultural and generational shifts necessary to drive retrofitting at scale across the UK. **Learn more about the generational challenge of sustainability:** [Generations Working Together](https://generationsworkingtogether.org/) 9. **Representation in Retrofit** Imandeep reflects on the importance of diversity and representation in retrofitting to ensure that all communities benefit from energy-efficient housing. **Representation and Diversity in Sustainability:** [Women in Sustainability](https://www.womeninsustainability.co.uk/) 10. **The Future of Civic Square and Neighborhood-Led Retrofit** Closing the discussion, Imandeep shares her vision for Civic Square over the next few years and how she hopes to scale neighborhood-led retrofit projects across the country. **Follow Civic Square’s Latest Projects:** [Civic Square Blog](https://civicsquare.cc/blog) #### Quotable Highlights: - **"We can’t just retrofit houses; we need to retrofit the way we think about community, sustainability, and the future of our neighborhoods."** - **"Our role at Civic Square is to bridge the gap between councils, professional organizations, and everyday people—because retrofit isn’t just a technical solution, it’s a community solution."** - **"When people emotionally connect with their homes, explaining the benefits of retrofit becomes much more than technical jargon—it’s about creating a future they can believe in."** - **"We need a generational shift, a whole new way of thinking about retrofit—this is not just about buildings, it’s about building a sustainable future together."** #### Links to Featured Organizations: - [Civic Square](https://civicsquare.cc) – Imandeep’s community-led initiative focused on sustainable urban futures. - [UK Green Building Council](https://www.ukgbc.org/) – Driving sustainability in the built environment. - [Centre for Sustainable Energy](https://www.cse.org.uk/) – Charity supporting community engagement in energy projects. - [Retrofit Academy](https://www.retrofitacademy.org/) – Training and resources for retrofit professionals. - [Energy Saving Trust](https://energysavingtrust.org.uk/grants-and-loans/) – Funding and advice for energy efficiency. - [Home of 2030](https://www.homeof2030.com/) – Sustainable home and retrofit inspiration. - [Women in Sustainability](https://www.womeninsustainability.co.uk/) – Supporting diversity and leadership in sustainability fields. #### Connect with Us: - **Podcast Website:** [Refurb and Retrofit](https://www.refurbandretrofit.com) - **Subscribe for Future Episodes:** [iTunes](https://podcasts.apple.com), [Spotify](https://www.spotify.com)…
Key Takeaways: Emotional Significance of Homes : Homeowners view their residences as places of deep emotional value, not just as financial assets. Motivational Factors : Beyond financial savings, motivations such as control over the environment, happiness, and altruistic identity play crucial roles in the decision to retrofit. Heuristic Framework (HCF) : Ekaterina’s HCF framework provides a comprehensive approach to understanding the diverse motivational priorities of homeowners. Trust and Negative Experiences : Trust is critical in the retrofit process; negative experiences can deter homeowners significantly more than positive ones can attract them. Visual Communication : The power of visual storytelling in communicating the benefits and emotional rewards of low-carbon dwellings is highly effective. Notable Quotes: "Home is a place of a great emotional significance for individuals." - Yekhaterina "People felt more in control with a home that has low carbon dwelling." - Yekhaterina "We can use such framing to shape frameworks, cognitive frameworks of others, to feel that such retrofit would be beneficial for them." - Yekhaterina "A support for step-by-step retrofit would be beneficial." - Yekhaterina "The negative opinions are more damaging, are of greater magnitude of significance than positive ones." - Yekhaterina Resources: Yekhaterina's Research Paper Blog on the Research Edinburgh Housing Podcast Stay tuned for more enlightening episodes from the Refurb and Retrofit podcast, where we continue to explore the latest insights and strategies in the retrofit and refurbishment industry. Follow and review our podcast to join us in making impactful changes for a sustainable future.…
About the Guest(s): Mel Esquerre : Based in Edinburgh, Scotland, Mel is a private homeowner and active member of the Living Rent organization. With a vested interest in housing improvements, Mel has recently been involved in a campaign addressing the challenges and complications of the retrofit process initiated by Edinburgh Council. Laura Dalgetty : Also residing in Edinburgh, Scotland, Laura is a homeowner in the Lochend area and an advocate for housing improvements through the organization Living Rent. Key Takeaways: Complexities of Mandated Retrofits : Insight into how local councils are using Scottish law to enforce retrofits, often leaving homeowners in financially precarious positions. Mixed Tenure Housing Challenges : Understanding how mixed tenure blocks complicate the decision-making process and why clear communication and resident engagement are critical. Financial Anxieties and Legalities : The financial burden placed on low-income homeowners and renters due to undefined retrofit costs and the implications of the Tenement Act 2004. Living Rent's Advocacy : The role of Living Rent in supporting homeowners and tenants, advocating for improved communication, funding support, and private rental tenant protections. Personal Experiences : Mel and Laura's firsthand accounts highlight the flawed system and the need for a more empathetic, resident-focused approach to housing improvements. Resources: Living Rent - An organization advocating for tenants' rights and fair housing policies in Scotland. Edinburgh Council - Official site providing resources and information on local governmental policies and housing projects.…
Q-Bot's Robotic Innovation: Introduced a robotic system for underfloor insulation in UK homes, focusing on improving thermal performance and bottom-floor air quality. Sustainable Solutions: Discussion around the environmental impact of insulation materials and the ongoing search for greener alternatives. Industry Barriers: Explores the reasons behind the slow adoption of modern insulation techniques and the need for better resident engagement and education. Impact on Residents: Emphasizes that 90% of tenants and residents notice an immediate improvement post-installation with Q-Bot’s solution. Future of Retrofit: Suggests the necessity for national retrofit infrastr RESOURCES Q-Bot Website: www.qbot.co LinkedIn - Q-Bot’s Social Media Platform: LinkedIn Profile Explore the ingenious mechanisms behind Q-Bot's underfloor insulation and unravel the broader retrofit narrative by listening to the full episode. Stay tuned for more forward-thinking conversations that shine a spotlight on the evolving landscape of home insulation and sustainability on the Refurb and Retrofit podcast.…
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