223: Data Cloud Summer '24 Features with Danielle Larregui

Salesforce Developer Podcast

Player FM - Internet Radio Done Right

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הוסף לפני six שנים

תוכן מסופק על ידי René Winkelmeyer. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי René Winkelmeyer או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

Lost Cultures: Living Legacies

1
Bermuda: The Crossroads of the Atlantic 51:57

לפני 10 ימים51:57

הפעל מאוחר יותר

רשימות

לייק

אהבתי

51:57

On the Season 2 debut of Lost Cultures: Living Legacies , we travel to Bermuda, an Atlantic island whose history spans centuries and continents. Once uninhabited, Bermuda became a vital stop in transatlantic trade, a maritime stronghold, and a cultural crossroads shaped by African, European, Caribbean, and Native American influences. Guests Dr. Kristy Warren and Dr. Edward Harris trace its transformation from an uninhabited island to a strategic outpost shaped by shipwrecks, colonization, the transatlantic slave trade, and the rise and fall of empires. Plus, former Director of Tourism Gary Phillips shares the story of the Gombey tradition, a vibrant performance art rooted in resistance, migration, and cultural fusion. Together, they reveal how Bermuda’s layered past continues to shape its people, culture, and identity today. You can also find us online at ⁠travelandleisure.com/lostcultures Learn more about your ad choices. Visit podcastchoices.com/adchoices…

לפני שנה 14:44

MP3•בית הפרקים

And that's not all! We also caught up with René to talk about the buzz surrounding the AI Now Tour. These tours are a fantastic opportunity for those eager to get hands-on with Einstein and Data Cloud. Happy listening!

Show Highlights:

Detailed discussion on Data Cloud's new functionalities, including virtualizing data model objects on account records
Expansion of Enrichments to more standard and custom objects
New connectors, specifically highlighting the Heroku Postgres connector for seamless data integration
Feature Manager in Data Cloud setup, enabling access to beta connectors

Links:

Data Cloud Connectors Overview - https://help.salesforce.com/s/articleView?id=sf.c360_a_sources_targets.htm&type=5
Why the Heroku PostgreSQL Connector for Data Cloud is Important for Developers - https://developer.salesforce.com/blogs/2024/06/heroku-postgres-connector-for-data-cloud
AI NOW Tour - https://developer.salesforce.com/ai-now-tour

177 פרקים

#Joshua Birk #Cloud IT #Tech #Industries #Podcasting Education #Im On

Salesforce Developer Podcast

223: Data Cloud Summer '24 Features with Danielle Larregui

Salesforce Developer Podcast

79 subscribers

published לפני שנה

שתפו

MP3•בית הפרקים

Show Highlights:

Detailed discussion on Data Cloud's new functionalities, including virtualizing data model objects on account records
Expansion of Enrichments to more standard and custom objects
New connectors, specifically highlighting the Heroku Postgres connector for seamless data integration
Feature Manager in Data Cloud setup, enabling access to beta connectors

Links:

Data Cloud Connectors Overview - https://help.salesforce.com/s/articleView?id=sf.c360_a_sources_targets.htm&type=5
Why the Heroku PostgreSQL Connector for Data Cloud is Important for Developers - https://developer.salesforce.com/blogs/2024/06/heroku-postgres-connector-for-data-cloud
AI NOW Tour - https://developer.salesforce.com/ai-now-tour

177 פרקים

#Joshua Birk #Cloud IT #Tech #Industries #Podcasting Education #Im On

כל הפרקים

Salesforce Developer Podcast

1
229: AsyncAPI and Event-Driven Architecture Using MuleSoft with Alex Martinez 18:54

לפני 31 weeks18:54

18:54

Join us as we discuss event-driven architectures (EDA) with MuleSoft's latest capabilities with Alex Martinez. The discussion will explore the integration of AsyncAPI specifications, which streamline the transition from REST to event-driven systems, enabling high-volume asynchronous communications and improved API lifecycle management. The conversation highlights tools like Anypoint Studio and Anypoint Code Builder that simplify complex integrations using messaging technologies such as Kafka, Solace, and Salesforce Platform Events. Whether new to EDA or an experienced developer, this episode is packed with valuable information and resources to elevate integration strategies and deepen understanding of the future of software development. Show Highlights: Transitioning from REST to event-driven systems using async API specifications. Exploration of MuleSoft tools like Anypoint Studio and Anypoint Code Builder for API design and management. Benefits of using MuleSoft for integrating messaging technologies like Kafka, Solace, Anypoint MQ, and Salesforce Platform Events. Importance of API governance for maintaining compliance and consistency across specifications. Links: Build Real-Time AI Experiences with MuleSoft - https://www.salesforce.com/plus/experience/dreamforce_2024/series/it_at_dreamforce_2024/episode/episode-s1e24 AsyncAPI Support to Implement Event-Driven Architecture - https://docs.mulesoft.com/release-notes/platform/event-driven-api…

Salesforce Developer Podcast

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228: Retrieval Augmented Generation using Data Cloud with Dave Norris 24:26

לפני 33 weeks24:26

24:26

Australia's Dave Norris joins us in exploring the cutting-edge techniques of Retrieval Augmented Generation (RAG) and hybrid search methods. We delve into the limitations of traditional keyword searches in the face of unstructured data like PDFs and emails, which make up a significant portion of enterprise data. By using Data Cloud and hyperscalers like Google, Amazon, and Microsoft, Dave shows how to transform chaotic data into intelligent search engines. The discussion highlights the role of context in AI-generated responses, illustrating this with the challenge of summarizing meetings without enough information. The episode also examines the potential of hybrid search technologies such as Agentforce and vector search, emphasizing the importance of prompt engineering in refining data retrieval. Through examples from Dreamforce and fictional companies, listeners gain insights into how these technologies enhance user experiences by combining semantic and keyword searches, showcasing the advanced potential of modern search innovations. Show Highlights: Discussion on the limitations of traditional keyword searches in data retrieval. Insights into the use of Data Cloud for managing unstructured data via hyperscalers like Google, Amazon, and Microsoft. Examination of hybrid search techniques, including Agentforce and vector search technology. Focus on the importance of prompt engineering to enhance AI responses and prevent hallucinations. Introduction to hybrid search, combining vector and keyword search for improved precision and relevance. Links: Using Retrieval Augmented Generation in Data Cloud — https://help.salesforce.com/s/articleView?id=sf.c360_a_rag_overview.htm&type=5…

Salesforce Developer Podcast

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227: Dreamforce 2024 with Philippe Ozil 16:54

לפני 35 weeks16:54

16:54

In this episode, we dive into the latest innovations and updates unveiled at Dreamforce 2024 with Philippe Ozil. We explore the refreshed Lightning Design System (SLDS2), which enhances accessibility and themability without disrupting customizations. Discover the game-changing Local Development (beta), offering real-time component updates and seamless page state maintenance. We also highlight new mobile capabilities, including native feature plugins and the empowering AgentForce suite designed for specialized AI agents. Learn about significant advancements in Salesforce tooling, the benefits of local development without deployment, and the introduction of Core Cloud, a new sample app rich with educational resources. Don't miss insights from the latest developer keynote and future trends in Data Cloud and Data Graphs. Show Highlights: Deep dive into Lightning Web Components Local Development version 2. New mobile capabilities and native feature plugins. Advancements in Salesforce tooling, such as local development benefits without deployment to an org and hub module reloading. Exploration of Core Cloud, a new sample app for developers focusing on agents, prompts, and Data Cloud. Overview of Data Cloud features, new color themes, and future trends Links: Developer Keynote: Build the Future with the Platform - https://www.youtube.com/watch?v=80reYTg9xXI LWC Local Development Server (Beta) - https://developer.salesforce.com/docs/platform/sfvscode-extensions/guide/lwclocaldev.html…

Salesforce Developer Podcast

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226: Winter ’25 Release Highlights with Mohith Shrivastava 20:56

לפני 37 weeks20:56

20:56

In this episode, we welcome back Mohith Shrivastava to delve into the groundbreaking features of the Salesforce Winter '25 release. We discuss Agentforce, Salesforce's innovative AI agentic solution that leverages tools like Flows, Apex, and Prompt Builder to autonomously execute tasks. The episode also highlights advancements in Agent Builder (fka Copilot Builder) for creating assistive and autonomous agents, and the introduction of Agentforce for Developers. Further, we explore significant updates in Salesforce Data Cloud, including Retrieval-Augmented Generation (RAG) capabilities, vector search, and the much-anticipated beta release of Data Cloud sandboxes. Finally, we touch on the new local development feature for Lightning Web Components (LWC) that provide real-time previews and rapid iterations. Tune in to learn how these Winter '25 updates can elevate your Salesforce development and data management capabilities. Show Highlights: Enhancements to Copilot Builder with new topic-based action categorization for assistive and autonomous agents. A chat agent for Salesforce developers to explain code, write test cases, and generate documentation. Upcoming features like Data Cloud sandboxes for secure testing and new dependencies between Data Cloud and Salesforce platform packages for ISVs. Lightning Web Components (LWC) advancements, including local development for real-time previews and rapid iterations. New Apex feature preventing collection modification during iteration to enhance code stability and consistency. Links: The Salesforce Developer’s Guide to the Winter ’25 Release - https://developer.salesforce.com/blogs/2024/09/winter25-developers…

Salesforce Developer Podcast

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225: Einstein Models API with Alba Rivas 23:27

לפני 39 weeks23:27

23:27

Alba Rivas, a passionate Salesforce Developer Advocate, shares her insights on the power of Salesforce's Models API. Discover how this API enables developers to seamlessly integrate large language models via REST API or Apex, eliminating the need for custom code or prompt templates. Alba highlights the critical role of the Einstein Trust Layer in ensuring data security, compliance, and efficient integration with external models. Gain knowledge on AI implementation, including maintaining audit trails, monitoring data for toxicity, and using human feedback for refining AI systems. We also explore the flexibility and capabilities of the Models API, offering a centralized interface for developers, along with resources like Postman collections, codeLive sessions, and an upcoming Trailhead module to support your journey in mastering generative AI with Salesforce. Show Highlights: Discussion on the Einstein Trust Layer's role in ensuring security, data masking, and compliance for generative AI applications. Comparison between using prompt templates and the Models API. Importance of maintaining an audit trail. Focus on the value of human feedback in refining AI systems and the benefits of a centralized interface for developers. Insights into practical AI implementation and the flexibility offered by the Models API. Links: Postman Collection - https://www.postman.com/salesforce-developers/workspace~34382471-0c97-40e5-a206-f947271665c4/collection/onih7sc/models-apis-beta Einstein Models API Documentation - https://developer.salesforce.com/docs/einstein/genai/guide/models-api.html codeLive: Exploring the New Models API (Beta) - https://www.youtube.com/watch?v=hf95_ghGeNI…

Salesforce Developer Podcast

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224: MuleSoft Intelligent Document Processing with Akshata Sawant 15:47

לפני 41 weeks15:47

15:47

In this episode, we sit down with expert Akshata Sawant to discuss MuleSoft Intelligent Document Processing (IDP). Akshata delves into how IDP uses AI to extract and organize data from a variety of unstructured documents, such as purchase orders, invoices, and driving licenses, using AWS Textract for exact information extraction. The discussion highlights IDP's seamless integration with multiple systems via REST API endpoints and its application in automating the processing of daily invoices received via email. Learn about IDP's ability to handle different document structures without needing multiple templates and the crucial role of human oversight when the AI's confidence ratio falls below 80%, ensuring accuracy and reliability. This episode offers a comprehensive look at how IDP can revolutionize document workflows, balancing automation with human intervention, and provides valuable resources for further learning. Show Highlights: Using AI to extract and organize data from unstructured documents Integration of AWS Textract for exact information extraction and seamless integration via REST API endpoints Accessing and using IDP through the Anypoint Platform with ease Managing different document structures without multiple templates and the role of human oversight for accuracy Links: Getting Started with Intelligent Document Processing: Part 1 - https://www.youtube.com/watch?v=Yi160vy7gg4 Getting Started with Intelligent Document Processing: Part 2 - https://www.youtube.com/watch?v=iGvAypuzAvw How to Get Started With Intelligent Document Processing - https://blogs.mulesoft.com/dev-guides/how-to-get-started-with-intelligent-document-processing/…

Salesforce Developer Podcast

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223: Data Cloud Summer '24 Features with Danielle Larregui 14:44

לפני 43 weeks14:44

14:44

What groundbreaking features are making waves with Salesforce Data Cloud this summer? Join us for a conversation with Danielle Larregui as she walks us through the latest advancements in the Summer '24 release. We discuss the innovative ability to virtualize data model objects on account records and the extended reach of Enrichments to include more standard and custom objects. Plus, Danielle introduces new connectors like the Heroku Postgres connector for seamless data integration from Heroku to Data Cloud. And that's not all! We also caught up with René to talk about the buzz surrounding the AI Now Tour. These tours are a fantastic opportunity for those eager to get hands-on with Einstein and Data Cloud. Happy listening! Show Highlights: Detailed discussion on Data Cloud's new functionalities, including virtualizing data model objects on account records Expansion of Enrichments to more standard and custom objects New connectors, specifically highlighting the Heroku Postgres connector for seamless data integration Feature Manager in Data Cloud setup, enabling access to beta connectors Links: Data Cloud Connectors Overview - https://help.salesforce.com/s/articleView?id=sf.c360_a_sources_targets.htm&type=5 Why the Heroku PostgreSQL Connector for Data Cloud is Important for Developers - https://developer.salesforce.com/blogs/2024/06/heroku-postgres-connector-for-data-cloud AI NOW Tour - https://developer.salesforce.com/ai-now-tour…

Salesforce Developer Podcast

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222: Generative AI and Einstein with Charles Watkins 19:28

לפני 45 weeks19:28

19:28

Could integrating generative AI revolutionize your business processes? Join us as we sit down with Charles Watkins, the newest Salesforce Developer Advocate, to unveil the transformative capabilities of Salesforce's Prompt Builder. Charles shares a compelling example from his own support background, illustrating how this innovative tool can streamline the summarization and categorization of support cases. Learn how Prompt Builder simplifies switching between large language models like OpenAI and Microsoft Azure, making advanced AI accessible without complex integrations. We also decode Salesforce's cutting-edge Models API, currently in beta, offering a granular, controlled approach to generative AI. Charles discusses how the API can be harnessed to build chat-based conversational AI apps, embeddings, and more using REST API and Apex interfaces. Discover the security advantages of the Einstein Trust Layer, which ensures data privacy, and hear about the impressive response times of models like GPT-4. This episode is a treasure trove for developers eager to experiment with Salesforce's open-gen AI ecosystem. Don't miss this opportunity to get inspired and elevate your AI game. Show Highlights: The Prompt Builder tool for automating business processes like summarizing and categorizing support cases. Simplified integration with multiple large language models such as OpenAI and Microsoft Azure. The new Models API for creating chat-based AI apps, embeddings, and text generation solutions. Benefits of the Einstein Trust Layer for enhanced security and data privacy. The rapid response times of models like GPT-4 and the lack of a streaming API. Links: Applying Fundamentals of Prompt Engineering with Prompt Builder - https://developer.salesforce.com/blogs/2024/07/applying-fundamentals-of-prompt-engineering-with-prompt-builder Using Prompt Builder, Flows, and Apex to Summarize and Classify Cases Faster - https://developer.salesforce.com/blogs/2024/06/using-prompt-builder-flows-and-apex-to-summarize-and-classify-cases-faster Prompt Builder for Developers Playlist - https://www.youtube.com/playlist?list=PLgIMQe2PKPSIarRb6ud6odVxB1gv-hbO8 Einstein 1 Studio Developer Center - https://developer.salesforce.com/developer-centers/einstein-1-studio…

Salesforce Developer Podcast

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221: MuleSoft Anypoint Code Builder with Alex Martinez 17:32

לפני 47 weeks17:32

17:32

Join us as we welcome Alex Martinez to discuss the latest updates on Anypoint Code Builder (ACB), a new IDE based on Visual Studio Code, which is set to replace the old Eclipse-based Anypoint Studio. Alex sheds light on the significant release that occurred on June 4th, 2024, bringing notable improvements to DataWeave and MUnit. You'll hear about the benefits of transitioning to a modern IDE, the enhanced capabilities for running MUnit tests, and the introduction of the DataWeave Expression Builder. Listen in as we explore the recent enhancements in the MuleSoft ecosystem, including the ability to select different Java versions within Anypoint Studio and Anypoint Code Builder (ACB). We'll discuss the dual flavors of ACB — local and web-based IDEs — and their respective advantages, such as ease of configuration and flexibility for specific projects. This episode promises an exciting look ahead at future updates and the ongoing evolution of MuleSoft tools, sure to spark your interest in revisiting and exploring these new capabilities further. Show Highlights: Overview of ACB as a Visual Studio Code-based IDE Enhancements in DataWeave and MUnit within ACB User-friendly features of the DataWeave Expression Builder Dual options of local and web-based IDEs in ACB Support for different Java versions in both Anypoint Studio and ACB New features, including async API support and improved API kit configurations Links: MuleSoft Anypoint Code Builder (ACB) Release Notes - https://docs.mulesoft.com/release-notes/code-builder/acb-release-notes Anypoint Code Builder June '24 Release Playlist - https://www.youtube.com/playlist?list=PLiONnRuKRuJCtQBGW9Qcrp_tCMgBmg0-F…

Salesforce Developer Podcast

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220: Data Cloud for Developers with Dave Norris 24:38

לפני 49 weeks24:38

24:38

What if you could use the power of artificial intelligence (AI) to transform your business operations? In this episode, we welcome Dave Norris to discuss the profound impact of Salesforce's strategic acquisitions — such as ExactTarget, Pardot, Heroku, and Slack — on the developer ecosystem. We cover the intricacies of integrating diversified data systems and emphasize the importance of centralized data management through MuleSoft. We'll explore how Data Cloud handles structured and unstructured data, enhancing AI functionalities with tools like Prompt Builder and the newly released Data Cloud Vector Search. This episode sheds light on how grounding AI with enterprise-specific information can significantly boost productivity and deliver accurate, context-rich responses. Listen in for a detailed description of data and AI within the Salesforce ecosystem! Show Highlights: Centralizing data with MuleSoft and the role of Data Cloud in data ingestion, mapping, and security Using AI capabilities like Einstein AI within the Salesforce ecosystem Integrating structured and unstructured data using Data Cloud for enhanced AI functionality Practical insights and use cases, including predictive AI in animal adoption data General availability of Data Cloud Vector Search and its impact on semantic searching Enhancing enterprise productivity by grounding AI with specific enterprise data for more accurate responses Links: Data Cloud + Einstein AI: The Developer’s Pocket Guide - https://developer.salesforce.com/blogs/2024/05/data-cloud-einstein-ai-the-developers-pocket-guide Bring Your Own Large Language Model in Einstein 1 Studio - https://developer.salesforce.com/blogs/2024/03/bring-your-own-large-language-model-in-einstein-1-studio…

Salesforce Developer Podcast

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219: Salesforce and AWS Unified Developer Experience with Philippe Ozil 14:12

לפני 1 year14:12

14:12

In this episode, we discuss the intricacies of integrating Salesforce with AWS alongside expert Philippe Ozil. We cover the capabilities of Salesforce Connect and its AWS adapters, which facilitate efficient data and event-driven integrations without the hassle of data replication. Hear the benefits of Amazon DynamoDB, Amazon Athena, and the versatile GraphQL adapter, each serving unique use cases within Salesforce. As we wait to hear Philippe's insights from the CheckDreaming conference in Prague, we encourage you to continue your learning journey. Thank you for joining us and sharing in our passion for the evolving world of Salesforce development. Show Highlights: Overview of Salesforce Connect and its AWS adapters. Benefits of virtualizing access to external data sources and their impact on developer experience. Event-driven integrations using event relays to connect Salesforce events to Amazon EventBridge. Upcoming features like managed subscriptions for PubSub API in the Salesforce Summer '24 release. Practical tips for Salesforce developers to start experimenting with AWS integrations. Links: Integrating with AWS Thanks to Unified Developer Experience (YouTube) - https://www.youtube.com/watch?v=fNNI_ApmTHA Explore Unified Developer Experience Powered By AWS - https://trailhead.salesforce.com/content/learn/trails/unified-developer-experience-powered-by-aws Announcing the Salesforce Connect Adapter for GraphQL (blog) - https://developer.salesforce.com/blogs/2023/08/announcing-the-salesforce-connect-adapter-for-graphql…

Salesforce Developer Podcast

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218: Summer ’24 Release Highlights with Mohith Shrivastava 19:41

לפני 1 year19:41

19:41

Join us as we sit down with Salesforce maestro Mohith Shrivastava to unwrap the Summer '24 Salesforce release. We take a tour through the latest and greatest enhancements that are stirring up excitement in the developer community. From the seamless integration of Data Cloud with the Salesforce core platform to the introduction of static SOQL for Data Model Objects (DMOs), our conversation lights the path to simplifying the creation of test classes with the ability to mock SOQL queries. Listen in as we uncover the revolutionary developments in Einstein Copilot for developers and how custom actions can now be extended and built using Apex, flows, or prompt templates. Wrapping up our discussion, we celebrate the quality of life improvements that are game-changers for developers. Show Highlights: Discussion on Data Cloud integration with Salesforce core and static SOQL for DMOs. Introduction of the ability to mock SOQL queries, enhancing test class creation. Insights into Einstein Copilot going GA, custom action capabilities, and improved analytics. Monthly updates on Einstein 1 Studio features and quality-of-life improvements for developers. Apex enhancements including cursors for async processing and deepened SOQL query levels. New features for Lightning Web Components (LWCs) and enhancements to ISV packaging and APIs. Links: Read: The Salesforce Developer’s Guide to the Summer ’24 Release RSVP: Release Readiness Live is back on Thursday, May 30 at 9 a.m. PST. Hear about the latest features from some of Salesforce’s excellent product managers and developer advocates. Read: Summer ’24 Release Notes Join: Salesforce Developers Trailblazer Community group…

Salesforce Developer Podcast

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217: Einstein Copilot Custom Actions with Mohith Shrivastava 15:00

לפני 1 year15:00

15:00

Join us as we chat with Mohith Shrivastava, a Salesforce Developer Advocate who needs no introduction to the Salesforce community. Listen in as Mohith unravels the intricacies of Einstein Copilot custom actions and how this conversational AI assistant is revolutionizing the Salesforce experience by understanding an organization's metadata and data permissions. For developers, the excitement lies in custom actions — Mohith shares how these can be crafted using flows, Apex, and prompt templates to enhance productivity and user interaction. Mohith explains the flexibility offered by Einstein Copilot's use of large language models, moving away from the rigidity of traditional chatbot implementations. We dissect how developers can think of their implementations as microservices, writing individual actions that the reasoning engine then seamlessly chains together. Tune in and empower your Salesforce development skills with insights from one of the platform's most recognized advocates. Show Highlights: How developers can utilize flows, Apex, and prompt templates to build dynamic conversational interfaces. The use of large language models for flexible, microservices-based approaches in chatbot design. Technical details on extending Salesforce's AI capabilities using standard technologies for personalized user interactions. Importance of proper architecture, understanding governor limits, and optimizing triggers for successful AI integration in Salesforce. The potential of integrating external data and services to enhance Salesforce AI functionalities. The importance of quality data and Data Cloud for improving AI experiences within Salesforce applications. Links: Build Custom Copilot Actions Using Apex - https://developer.salesforce.com/blogs/2024/03/build-custom-copilot-actions-using-apex Build Custom Copilot Actions using Apex - https://www.youtube.com/watch?v=2XvyeiwNbDI Extend Your Copilot with Custom Actions - https://help.salesforce.com/s/articleView?id=sf.copilot_actions_custom.htm&type=5…

Salesforce Developer Podcast

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216: Why Use MuleSoft with Data Cloud & Einstein Copilot with Akshata Sawant 15:33

לפני 1 year15:33

15:33

Join the conversation with Akshata Sawant from MuleSoft as we unlock the combination of MuleSoft's integration prowess and Salesforce Data Cloud. Hear Akshata’s takeaways from TrailblazerDX, where she delves into MuleSoft's transformative capabilities for data handling. It's a masterclass in leveraging the dynamic DataWeave for schema generation, tailored for developers grappling with diverse data formats. Experience firsthand how MuleSoft shapes the future of data integration, all while ensuring the highest security and compliance standards. We then discuss MuleSoft APIs with Salesforce's Einstein Copilot. Don't miss out on this dialogue filled with the excitement of what's to come as we integrate Data Cloud, MuleSoft, and Einstein Copilot. Show Highlights: Data ingestion, querying, and record deletion through MuleSoft connectors, and schema generation with DataWeave. The collaboration of MuleSoft APIs with Einstein Copilot to enable complex operations like data updates and automated email notifications. Importance of built-in security and compliance in integrating third-party systems with Salesforce's AI capabilities. The versatility of MuleSoft in handling various data formats and facilitating complex integration tasks. Future discussions on the potential of integrating Data Cloud, MuleSoft, and Einstein Copilot for enhanced efficiency and operations. Links: Power Up Data Cloud with MuleSoft - https://www.youtube.com/watch?v=CqvqfOjvHiY Intelligent Integration with Copilot Actions, APIs, and MuleSoft - https://www.youtube.com/watch?v=rhfliR2meoc…

Salesforce Developer Podcast

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215: The Future of AI with Salesforce's Einstein 1 Studio & Data Cloud featuring Danielle Larregui 17:13

לפני 1 year17:13

17:13

Join us as we welcome the Data Cloud Queen herself, Danielle Larregui. Get ready to witness the groundbreaking power of Einstein 1 Studio as Danielle unveils its transformative capabilities within the Salesforce Data Cloud. Discover how developers can effortlessly create AI models using a no-code or low-code approach directly with their Data Lake data. We'll explore the practicality of generating predictions, integrating external AI platforms, and leveraging built-in tools for assessing prediction accuracy. Brace yourself for the standout feature of 'Bring Your Own Model,' which allows seamless, real-time data sharing without the need for ETL processes. We'll discuss the availability of Snowflake's integration and the potential that lies with Google BigQuery. Imagine how these integrations can revolutionize your external data management, from segmentation to identity resolution. Stay tuned to learn how Data Cloud Enrichment could further enhance your Salesforce CRM by leveraging the power of Data Cloud data. Show Highlights: Introduction of Einstein 1 Studio and Model Builder within Salesforce Data Cloud for creating AI models using no-code or low-code approaches. How the "Bring Your Own Model" feature enables real-time data sharing with Salesforce Data Cloud without ETL processes. How Data Cloud Enrichment allows Salesforce CRM records to be updated with Data Cloud data. Remote Data Cloud, which could unify data management for organizations with multiple Salesforce instances. Ability to use predictions made by AI models in Salesforce flows, Apex classes, and reporting within Data Cloud. Links: Bring Your Google Vertex AI Models To Data Cloud - https://developer.salesforce.com/blogs/2023/11/bring-your-google-vertex-ai-models-to-data-cloud Use Model Builder to Integrate Databricks Models with Salesforce - https://developer.salesforce.com/blogs/2024/03/use-model-builder-to-integrate-databricks-models-with-salesforce…

Salesforce Developer Podcast

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199: Apex Mockery with Ludovic Meurillon 21:28

לפני 2 years21:28

21:28

Let's unveil the captivating world of computer sciences, engineering, and Salesforce with our accomplished guest, Ludovic Meurillon. Prepare to be immersed in Ludovic's fascinating journey from his early gaming days to becoming a software engineer at Salesforce. Discover how he navigated joining the company during the pandemic and how he's currently thriving as a developer. Learn about the groundbreaking ApexMockery project that Ludovic and his team have been diligently working on and how it's revolutionizing the way developers decouple their code from the database and the Salesforce platform. We also discuss the intricacies of the Apex stub API and how it can be leveraged in Apex Mocking. You'll understand the key distinctions between unit testing and integration testing and the array of benefits Apex Mocking offers developers. This episode is packed with knowledge and skills that will enhance your Salesforce development journey, whether you're a seasoned developer or just getting started. Get ready for an enlightening deep dive into the world of Salesforce development. Show Highlights: The ApexMockery project, its development process, and its role in revolutionizing how developers decouple their code from the database and the Salesforce platform. The importance of the Apex stub API and its utilization in Apex Mocking for writing swift, efficient, and effective unit tests. The difference between unit testing and integration testing, and the benefits of Apex Mocking for developers. The evolution of the Apex Mockery library, its use in creating custom matches, and the application of the arrange, act, and assert pattern in testing. The purpose and advantages of using the Apex Mockery library in Salesforce development. The future of the Apex Mockery Library. Links: https://twitter.com/LudoMeurillon https://www.linkedin.com/in/ludovicmeurillon/ https://github.com/LudoMeurillon https://github.com/salesforce/apex-mockery…

Salesforce Developer Podcast

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198: Forceea Data Factory with Nikos Mitrakis 29:26

לפני 2 years29:26

29:26

Listen in as we journey through the life and career of Nikos Mitrakis, Salesforce Developer and architect at Acmantix. This episode offers an insightful exploration of Nikos's journey, highlighting his passion for programming and how he found his way to Salesforce. Join us as Nikos discusses his open-source framework, Forceea Data Factory, an innovative tool he created that helps average developers create complex data. Further along, we dive into the nitty-gritty of Forceea. We discuss its capabilities, including its ability to create static and serial data as well as complex reference data and outline its main use cases for developers and users in a sandbox environment. Hear about the benefits of using templates for modification and how the tool optimizes the process of creating complex data. Tune in for a compelling conversation that showcases the evolution of programming and its limitless possibilities. Show Highlights: What Forceea Meets Tracking is and what its capabilities are The uses of Forceea, especially for developers needing to create data for unit tests and users in a sandbox environment The tool's efficiency in creating complex data swiftly and the advantages of using templates for modification are highlighted The future of Forceea Links: Nikos on LinkedIn: https://www.linkedin.com/in/nikosmitrakis/ Forceea Data Factory: https://github.com/Forceea/Forceea-data-factory Dadela: https://github.com/Forceea/Dadela Acmantix: https://www.acmantix.com/…

Salesforce Developer Podcast

1
197: Observability with Nikita Prokopev 47:02

לפני 2 years47:02

47:02

In this episode, we explore the technological journey of Nikita Prokopev, from his early fascination with DOS and PC games to his growth into a seasoned programmer. Listen in as Nikita reveals his transition into the Salesforce ecosystem, the evolution of the Salesforce platform, and how it shaped his professional trajectory. Discover his motivations behind taking the entrepreneurial plunge and how he juggled multiple roles to make his venture a success. He underscores the importance of observability in the Salesforce platform and shares insights on how it can be utilized to improve performance and efficiency. Nikita breaks down observability into various components and explains how it helps monitor the health of a system and prevent errors. Also, get valuable tips on how to maximize logging efficiency and performance to control data volume and avoid hitting platform limits. Tune in for a fascinating exploration of Nikita's journey in technology and valuable insights on Salesforce. Show Highlights: The challenges he faced in the early days of Salesforce. The importance of observability in Salesforce. How observability can help monitor system health and prevent errors. How to maximize logging efficiency and performance to control data volume and avoid hitting platform limits are shared. The transition from a passion project to a professional career in technology. Links: Nikita on LinkedIn: https://www.linkedin.com/in/nprokopyev/ Pharos AI: https://pharos.ai/…

Salesforce Developer Podcast

1
196: Coffee and Business Tools with Mike Gerholdt and Gillian Bruce 21:46

לפני 2 years21:46

21:46

Remember the first time you received an email? The magic of instant communication transforming your work life? That's the journey we take you on as we explore the dynamic relationship between work and technology. From email evolution to instant communication tools like Slack, we’ll also tackle the unexpected mental emergency that a phone call can induce. Come along for a fascinating snapshot into the ever-evolving world of work. Show Highlights: The transformation of work due to technological advancements. The mental shift that occurs when an unexpected work phone call comes in and how it impacts our modern work routines. The impact of remote work and video conferencing on work culture, especially in the wake of the pandemic. Links: Mike on LinkedIn: https://www.linkedin.com/in/mikegerholdt/ Gillian on LinkedIn: https://www.linkedin.com/in/gilliankbruce/ Josh on LinkedIn: https://www.linkedin.com/in/joshuabirk/…

Salesforce Developer Podcast

1
195: Winter ’24 Release Highlights with Mohith Shrivastava 51:05

לפני 2 years51:05

51:05

Listen in as Mohith Shrivastava, Lead Developer Advocate at Salesforce, and I unwrap the most anticipated features in the Winter ’24 release. We share our excitement for Dynamic Components in LWC, a feature that Mohith believes will revolutionize the game for ISV developers. We explore how Dynamic Components can store component definitions on the backend, allowing developers to render components at runtime and use dependency injection. We continue our exploration with a look at how developers can use LWC recipes and the GraphQL wire adapter to create powerful table or grid views on the client side. The GraphQL APIs now support mutations and offer the potential for developers to use custom elements to incorporate third-party components and web standards for reusability. Plus, we discuss new mobile capabilities like document scanning, NFC, and biometric functionalities. We shed light on how DataWeave, a MuleSoft data transformation language, can be used in Apex and the improvements made to Queueable Apex. We also look at Code Builder, a browser-based development platform that aims to make developing Salesforce applications more straightforward than ever. Tune in and get a head start on what's coming in the Winter ’24 release! Show Highlights: The exciting features in Salesforce's Winter ’24 release, focusing on the game-changing Dynamic Components in LWC for ISV developers. New mobile capabilities in the Winter ’24 release, including document scanning, NFC, and biometric functionalities. Examination of the Winter ’24 DataWeave and Apex enhancements. Overview of new features for Salesforce developers in the Winter ’24 release. Introduction to Salesforce Code Analyzer, a new VS Code extension, and how it improves the quality of code reviews. Links: Mohith on LinkedIn: https://www.linkedin.com/in/mohith-shrivastava-9a36464a/ Blog: The Salesforce Developer’s Guide to the Winter ’24 Release…

Salesforce Developer Podcast

1
194: Learning Salesforce with Teo Dawn 29:46

לפני 2 years29:46

29:46

Join us on a captivating journey as we talk with Teo Dawn, a 21-year-old Salesforce developer from the Yucatan, about his experiences. Teo recalls his early days with computers, being inspired by his older brother to pursue a career in software engineering, and how he won a scholarship through Rafael Hernandez's nonprofit organization. Continuing his story, Teo shares his path to becoming a certified Salesforce developer. Listen as he delves into his Unity project, presented at Forcelandia, and his current internship experiences. In our chat with Teo, he also reveals his passion for music and how it has assisted him in his development career. He emphasizes the value of his piano skills in communicating tech topics to others, providing an unexpected bridge between the arts and technology. Make sure to tune in and discover more about Teo's journey in the Salesforce world and beyond! Show Highlights: Teo's journey from a childhood fascination with computers to becoming a Salesforce developer, including his scholarship from a nonprofit organization. The guidance Teo received from his mentor Dr. Edgar Cambranes and the support from his brother. Teo's passion for piano and how it helped him bridge the gap between arts and technology, as well as communicate tech topics to others. Teo's current internship experiences and his future plans in the field of Salesforce development. Links: LinkedIn: https://www.linkedin.com/in/teodorodawn/ Github: https://github.com/Teodoro-lab…

Salesforce Developer Podcast

1
193: Creating User Stories with Kate Lessard 21:29

לפני 2 years21:29

21:29

Join us as we chat with Kate Lessard, Delivery Team Manager at Arkus, about the critical role of user stories in collaboration and her unique journey into the Salesforce world. Starting her career in the fine arts, Kate made an unexpected transition into Salesforce consulting for nonprofits. In this episode, we have a discussion about the fundamentals of crafting compelling user stories. We talk about identifying personas, setting acceptance criteria, and how user stories facilitate teamwork. Discover how tools like Chat GPT can leverage AI to define personas and how to dissect solutions into manageable tasks. We also dive into the nuts and bolts of using user stories to foster effective collaboration. Learn how to pinpoint the atomic level of a good user story and the tools Kate recommends for tracking them. All this and more in this insightful conversation with Kate Lessard! Show Highlights: The importance of creating good user stories for effective team collaboration. Detailed process of crafting user stories, including persona identification and setting acceptance criteria. The role of background stories and 'jobs to be done' in enriching the user story creation process. The importance of breaking down solutions into manageable tasks and the use of AI tools like Chat GPT in defining personas. Kate's personal recommendations for tracking user stories and her unique approach to user story creation. Discussion on leveraging acceptance criteria and creating backstories for personas to develop efficient user stories. Links: Twitter account: @SalesforceK8 LinkedIn account: https://www.linkedin.com/in/salesforcekate/ User Stories with examples and a template - Max Rehkopf, Atlassian: https://www.atlassian.com/agile/project-management/user-stories http://stormotion.io/blog/how-to-write-a-good-user-story-with-examples-templates/…

Salesforce Developer Podcast

1
192: The Role of Architects with Mike Topalovich 45:02

לפני 2 years45:02

45:02

Join us as we take an insightful journey with Salesforce Architect, Mike Topalovich, who uncovers his unique career path, starting from his early introduction to coding as a young child, and leading up to his current role in the Salesforce ecosystem. As he recalls his days writing script language programs, working with HTML, CSS, and JavaScript, and using Siebel systems, you'll gain a better understanding of how technology can be used to simplify and enhance people's lives. In our conversation, Mike also discusses the convergence of AI and architectural design. As we tackle the concept of 'move fast, break stuff', we consider its relevance and limitations. We also delve into how AI is transforming the design process and the potential for feedback loops to foster positive human-machine interactions. Mike also shares his perspective on the importance of UX design in creating positive user experiences. This is an episode brimming with lessons, insights, and stories that are bound to resonate with developers, architects, and technology enthusiasts alike. Show Highlights: Mike’s emphasis on user experience and technology's potential to simplify lives, illustrated by his stint with Siebel Systems. The intersection of AI and architectural design, and its implications in terms of innovation, risk management, and enhanced design processes. The potential threats of AI and quantum computing in the hands of state actors. Mike's thoughts on UX design principles, psychological safety, political safety, and their application in creating secure and efficient systems. Links: LinkedIn account: https://linkedin.com/in/topalovich…

Salesforce Developer Podcast

1
191: Composable Commerce with Nat Pavic 37:02

לפני 2 years37:02

37:02

Welcome to a futuristic ride through the world of composable commerce and technology with our distinguished guest, Nat Pavic, a senior manager of product management for Commerce Cloud. Nat, with a remarkable background in coding, programming, physics, quantum computing, and biophysics, is currently navigating the path of innovation for Commerce Cloud. He unravels the concept of composable commerce and reveals how this new approach provides unprecedented freedom and flexibility to customers, revolutionizing the e-commerce landscape. We delve into the realm of group shopping and digital experiences, studying innovative applications like Slack’s group dressing room. The discussion leads us to witness the transformative potential of VR and AR in enhancing online shopping efficiency. We close with an exploration of the growing trend of shoppable ads and their potential to revolutionize media revenue. Don't miss this enlightening journey into the future of commerce! Show Highlights: In-depth exploration of headless and composable e-commerce platforms, emphasizing the shift towards 'commerce anywhere' and the role of being an API-first company. Discussion on group shopping and digital experiences. Examination of the potential of VR and AR in the realm of online shopping. Analysis of the trend of shoppable ads and their potential to revolutionize media revenue. Conversation around AI's potential in e-commerce, specifically in terms of predictive AI, generative AI, and their roles in enhancing shopping experiences. Case studies and practical applications of the concepts in various industries, including retail, travel, and the media sector. Links: Twitter: https://twitter.com/NatalijaPavic LinkedIn: https://www.linkedin.com/in/natpavic/…

Salesforce Developer Podcast

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190: GPT for Developers with Bhanudas Tanaka 43:49

לפני 2 years43:49

43:49

Settle in for a fascinating voyage through time with our guest, Bhanudas Tanaka, who has experienced the transformative journey of computer programming from its early days right up to the AI-powered present. Let's whisk you into an intimate conversation where Bhanudas recounts how he reignited his mathematician father's passion for programming, a story that's sure to inspire. But what does the future of programming hold? Not one to rest on past laurels, Bhanudas shares his insights on the seismic shifts brought about by AI in the programming landscape. Think of metadata-aware tools and AI agents that monitor the org continuously - the future of Salesforce development is here. Bhanudas details the minimum skills required to jump onto the AI bandwagon and the importance of a hands-on approach. He paints an exciting picture of the potential of GPT and Flow GPT in generating code and metadata, opening up a world of possibilities. Join us as we navigate the riveting evolution of programming and AI through the eyes of Bhanudas. Show Highlights: Discussion on Bhanudas's professional programming experiences, including creating a shipment manager for a local shipping company. Overview of the significant evolution of language models and AI over the past three decades, with a focus on the progression from text-based Eliza to current AI capabilities. Insights on AI's potential to revolutionize Salesforce development. The future of AI in Salesforce and the potential of GPT and Flow GPT to generate code and metadata. The changes in how we interact with technology, from searching in Google to prompting AI systems, and the possible future developments in this area. Links: Julián on LinkedIn: https://linkedin.com/in/juliandavidduque Bhanudas on LinkedIn: https://www.linkedin.com/in/bhanudastanaka/ Other Resources: Terranox - https://terranox.co/ Purple Mai’a Foundation - https://purplemaia.org/olona-consultancy/ Resources Recommended By the Guest: People to watch, follow, and digest: Eliezer Yudkowsky - https://www.youtube.com/watch?v=Yd0yQ9yxSYY . Also interviewed by Lex - https://www.youtube.com/watch?v=AaTRHFaaPG8 Andrej Karpathy - https://www.youtube.com/watch?v=kCc8FmEb1nY Sam Altman - Lex interview - https://www.youtube.com/watch?v=L_Guz73e6fw Content creators he loves: Two Minute Papers - https://www.youtube.com/@TwoMinutePaper Lex Fridman - amazing guests, very deep and thoughtful - https://www.youtube.com/@lexfridma Asianometry - tech + Asia, lots of history, well written - https://www.youtube.com/@Asianometry…

Salesforce Developer Podcast

1
189: Practical DevOps with Rob Cowell 36:44

לפני 2 years36:44

36:44

Join us as we welcome Rob Cowell, a renowned DevOps advocate, on a journey through his personal and professional life in the world of programming and Salesforce. Starting with his early experiences tinkering with a Sord M5 computer, Rob shares how he transformed his passion for programming into a fulfilling career. We trace his evolution from working with Microsoft Access to .NET, C Sharp, and ultimately Salesforce and Apex, highlighting the importance of continuous learning and adaptation in the fast-paced tech industry. Transitioning into his current role, Rob pulls back the curtain on what it truly means to be a DevOps advocate. Emphasizing the significance of communication, collaboration, small incremental changes, and automation, he discusses how a commitment to quality is integral to delivering excellent results. The episode also explores the role of a Salesforce DevOps engineer and how to adopt the required skill set. Tune in to glean invaluable insights from Rob's vast experience and deep knowledge of the Salesforce ecosystem. Show Highlights: The role and importance of Salesforce DevOps in delivering quality results efficiently. The key components of Salesforce DevOps include communication, collaboration, small incremental changes, and automation. The transition from traditional development stacks into Salesforce and the unique elements of the platform. The role of a Salesforce DevOps engineer and how to adopt the necessary skill set. The introduction of Rob Cowell's project, 'Shirt Force,’ which combines humor and philanthropy by creating Salesforce-themed t-shirts and donating the profits to charity. Insights into continuous improvement and the importance of adapting DevOps to your way of working. Links: Julián on LinkedIn: https://linkedin.com/in/juliandavidduque Rob on LinkedIn: https://www.linkedin.com/in/rob-cowell/ Rob's Twitter/X: @RobSalesforce Other resources: Gearset: https://gearset.com/ DevOps Launchpad free training and certs: https://devopslaunchpad.com/ Shirtforce: https://shirtforce.org/ His work on the demoscene: https://demozoo.org/sceners/32053/…

Salesforce Developer Podcast

1
188: MuleSoft for Salesforce Developers with Akshata Sawant 24:16

לפני 2 years24:16

24:16

Strap in for a journey that takes you from the vibrant streets of Mumbai to the bustling tech scene of London, led by none other than Akshata Sawant, Senior Developer Advocate at Salesforce. We had the pleasure of delving into her career, starting from her time as a Newellsoft ambassador to her current influential role at Salesforce, where she's truly making a difference by connecting with community groups across the globe. We dive deep into the robust capabilities of MuleSoft’s transformation from a simple API integration tool to a comprehensive automation suite. We also shine a light on Akshata co-authored book, "MuleSoft for Salesforce Developers," which is a must-read for anyone interested in this space. Whether you're a seasoned developer or a tech newbie, this episode's got insights and conversations that you just can't afford to miss! Show Highlights: Akshata’s work as a MuleSoft ambassador and her current role as Salesforce's Senior Developer Advocate. Deep dive into MuleSoft’s evolution from a simple API integration tool to a comprehensive automation suite. Akshata's co-authored book, "Mulesoft for Salesforce Developers," offering insights for anyone interested in this field. The potential game-changers from MuleSoft's Anypoint Platform, such as AI capabilities and a Visual Studio Code plugin. The capabilities of MuleSoft and the value of the platform for Salesforce developers. The Anypoint platform's offerings and potential future developments. Links: Twitter account: https://twitter.com/sawantakshata02 Linkedin account: https://www.linkedin.com/in/akshatasawant02/ Github account: https://github.com/devrelakshata MuleSoft for Salesforce Developers: https://www.amazon.co.uk/MuleSoft-Salesforce-Developers-practitioners-integrations/dp/1801079609/ref=sr_1_1?keywords=mulesoft+for+salesforce+developers&qid=1687466406&sprefix=mulesoft+%2Caps%2C70&sr=8-1…

Salesforce Developer Podcast

1
187: File and Event Security with Jagannathan Padmanabhan 15:27

לפני 2 years15:27

15:27

Get set for an illuminating episode with our special guest, Jagannathan Padmanabhan, a security advocate within his current role as a Technical Architect at Salesforce. Jagan brings to the fore how he leverages Salesforce to tackle customer challenges and his fervor for platform security. He imparts his wisdom on the zero trust security model and the principle of least privilege, both key aspects in maintaining a safe platform. Prepare to be enthralled as Jagan unveils the intricate workings of event-driven architecture within Salesforce. He walks us through the various events that transpire when a user logs in, accesses a list view, generates reports, or logs out. By the closure of our engaging conversation, you'll have a deeper comprehension of file and event security in Salesforce - a pertinent skill in this digital age. Don't miss out on this enlightening conversation! Show Highlights: Discussion on Salesforce's zero trust security model and the principle of least privilege. Explanation of the role of Salesforce Shield in platform security. In-depth exploration of event-driven architecture within Salesforce. Introduction to the Event Monitoring add-on license, file events, and transaction security policies. How developers can use condition builders or Apex classes to send notifications and alerts. Importance of file and event security in Salesforce and its practical application in solving customer problems. Links: Real-time event monitoring: https://help.salesforce.com/s/articleView?id=sf.real_time_event_monitoring_overview.htm&type=5 Linkedin account: https://www.linkedin.com/in/jagansalesforce FileEvents developer blog post: https://developer.salesforce.com/blogs/2023/06/using-fileevents-to-strengthen-file-security…

Salesforce Developer Podcast

1
186: Coffee with the Admin Evangelists 22:31

לפני 2 years22:31

22:31

Get ready for a lively discussion with our good friends and fellow admin evangelists, Mike Gerholdt and Gillian Bruce. Listen in as we tackle opinionated launches in the tech world and beyond, drawing from our experiences and personal thoughts. From the strange matrix of Coke Zero being the New Coke formula to the interesting fact that everyone has an opinion about Vision Pro, we share our insights and perspectives on how these launches draw attention and incite people's opinions. We explore the long-rumored Apple car, the standardized dongles and charging ports, and the irony of gasoline pumps having a standard-size nozzle. Join us as we delve into the world of self-driving cars and how current roads are built for humans, not machines. Join us as we appreciate the diversity of experiences and opinions, building a deeper understanding of product appeal and consumer behavior. Show Highlights: Opinionated product launches, including Coke Zero, Google Glass, and Vision Pro. Deep dive into the tech world with a focus on the rumored Apple car and the standardization of charging ports. Exploration of self-driving cars, roads built for machines, and the future of technology. Debate on controversial tech launches like Tesla’s Autopilot and McDonald's McRib. Examination of the role of public opinion in product launches and its impact on the product's success and accessibility. The possibilities and challenges of AI in future product launches. Links: Mike on LinkedIn: https://www.linkedin.com/in/mikegerholdt/ Gillian on LinkedIn: https://www.linkedin.com/in/gilliankbruce/ Josh on LinkedIn: https://www.linkedin.com/in/joshuabirk/…

Salesforce Developer Podcast

1
185: Data Cloud with Danielle Larregui 26:36

לפני 2 years26:36

26:36

Navigating through the tech world can feel like stepping into a labyrinth, but our guest Danielle Larregui has found her own unique path. Now a senior developer advocate for Marketing Cloud at Salesforce, Danielle shares her experiences that have transformed her from an accidental admin to a ‘casual teacher’ of developers. We chat about her intriguing journey into the tech world, her engaging first public speaking experience, and how she embraces each new challenge as an opportunity for growth. We also dive deep into the world of customer data platforms (CDPs). Our conversation with Danielle is inspiring and packed with insights, offering a fresh perspective on the evolving tech industry. Show Highlights: Danielle’s journey from an "accidental admin" to a senior developer advocate for Marketing Cloud at Salesforce, discussing her career trajectory and experiences. The role of customer data platforms (CDPs) in consolidating customer data from disparate sources to provide a comprehensive view of the customer journey. How Salesforce's Commerce Cloud, Marketing Cloud, and Data Cloud can be used together to create intelligent, data-driven marketing campaigns. The significance of data in modern society and the differentiation between data lake objects and data objects. Exploration of Danielle's work with Marketing Cloud, including her projects involving AMPScript, server-side draw script, and the platform's REST and SOAP API. Discussion on the role of Data Cloud in AI and its future prospects. Introduction to Salesforce's Data Cloud, its structure, and its difference from standard Salesforce objects. Insight into the connection between Data Cloud and Tableau and how they work together for data analysis. Links: Danielle on Twitter: https://twitter.com/DnLarregui Danielle on LinkedIn: https://www.linkedin.com/in/danielle-larregui-1567b973/…

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