It’s New 8/28: Massive Google crawl rate drop, Big Bing Ads titles and bold hovers

Search Engine Roundtable Podcast

Today we covered a weird potential bug with crawling where many sites, not all, saw huge declines in Google crawl rates. Microsoft now tests larger Bing Ads titles, larger than organic results. Google Ads audience exclusions work for Shopping campaigns. Bing is testing bolding on hover.

0:00 - Introduction

0:45 - Google massive crawl rate drop

3:22 - Microsoft Bing Ads titles get big

4:38 - Google Ads audience exclusions for Shopping campaigns

6:10 - Bing gets bold on hover

6:52 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.