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Promoting Consulting Business Through Content Marketing | Interview with Punit Bhatia
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תוכן מסופק על ידי Dejan Kosutic. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Dejan Kosutic או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
In this episode of the Secure and Simple Podcast, host Dejan Kosutic interviews Punit Bhatia, founder of FIT4Privacy Consulting Company, author of 4 books on GDPR, and host of the FIT4Privacy podcast. Punit shares his journey from working at a bank to becoming a leading consultant in privacy and AI governance. He discusses the importance of content marketing, personal branding, and consistency in building a consultancy business. Punit also provides insights into how creating expert materials, publishing books, speaking at events, and maintaining a presence on platforms like YouTube and LinkedIn have contributed to his success. Tune in to learn best practices for promoting your consultancy and establishing a strong professional network.
Links from the episode:
- Conformio software to streamline and scale ISO 27001 implementation and maintenance for your clients: https://advisera.co/Conformio-software
- White label documentation toolkits for NIS2, DORA, ISO 27001, and other ISO standards to create all the required documents for your clients: https://advisera.co/page-all-toolkits
- Accredited Lead Auditor and Lead Implementer courses for various standards and frameworks to show your expertize to potential clients: https://advisera.co/Consultant-Courses
- Company Training Academy with numerous videos for NIS2, DORA, ISO 27001, and other frameworks to organize training and awareness programs for your client’s workforce: https://advisera.co/page-Company-Training-Account
- (00:00) - Interview with Punit Bhatia
- (01:02) - Starting a Consulting Career: Punit's Journey
- (03:47) - The Freedom of Being an Independent Consultant
- (04:36) - Building an International Clientele
- (07:33) - Visibility and Content Marketing Strategies
- (13:02) - Effective Use of Social Media Channels
- (18:14) - The Podcast Journey
- (23:21) - Leveraging Content for Business
- (25:49) - The Role of Books in Brand Building
- (27:39) - The Importance of Consistency
- (34:53) - Expanding Expertise to AI
- (36:45) - Future of AI and Privacy Standards
- (39:56) - Final Thoughts and Recommendations
- (41:13) - Useful Resources for Consultants
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