Maximize Your $10–$50M Sale With Expert M&A Leverage

Selling Your Canadian Business: A Step-by-Step Guide to Maximizing Value and Securing Your Legacy

Selling a $10–$50 million business is often a once-in-a-lifetime opportunity to realize the full value of years of hard work. This podcast explores how Canadian lower-middle market business owners can leverage expert M&A guidance to turn unsolicited approaches from stakeholders, like competitors, suppliers, or management teams, into competitive auctions that drive maximum value. You’ll learn how the right strategy can transform a single offer into multiple bids, creating leverage that translates directly into higher sale prices and better deal terms.

Through practical insights and real-world examples, we break down how M&A advisors identify strategic bidders, manage competitive dynamics, and position your company as a must-have acquisition target. Listeners will gain a clear understanding of why advisors consistently add 1.25x EBITDA to enterprise value, and how this impact far outweighs advisory fees. We also unpack the psychology of rivals, customers, and suppliers, showing how each group’s fears and motivations can be harnessed to your advantage.

If you’re a Canadian business owner considering a sale, or responding to an unexpected acquisition offer, this episode will help you avoid costly mistakes and navigate the complex sell-side process with confidence. Learn how to create urgency, maintain confidentiality, and protect your legacy while securing the best possible outcome for your business and family. Explore more insights, guides, and resources at www.Shaughnessy.Group

You're listening to The Shaughnessy Group Podcast—insights on buying, selling, and growing Canadian businesses in the lower-middle market.
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This podcast is for informational purposes only and is not professional advice. Consult qualified advisors for your specific situation.

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