The Super Community Launch (part 1): What Went Into a New Program Launch

Built to Last

In this two-part episode, Megan dives into the creation and launch of her new offer, Super Community. She shares the concept of a "hero offer," inspired by Sarah Blakely, and how she aimed to fill a gap in the coaching industry by building a program that not only addresses its challenges but also encourages community engagement.

Megan discusses her own journey from individual coaching to developing group programs and highlights the importance of fostering a buyer-ready community. The Super Community initiative is designed to provide participants with actionable skills and quick wins, all at an accessible price point.

Megan also touches on the varied success stories from early participants and emphasizes the need for adaptability based on market feedback. In the next episode, she'll explore the benefits participants are experiencing and how the program will evolve.

HIGHLIGHTS:

3:19 The Concept of the Hero Offer

8:59 Analyzing Client Pain Points

14:39 Building a Buyer-Ready Community

18:28 Creating the Super Community Offer

21:32 The Launch Process Begins

33:35 The Importance of Getting Started

35:56 Insights on Buyer Demographics

41:02 Reflections on the Launch Experience

Megan Huber’s Socials & Resources:

LinkedIn | Instagram | Facebook | Book a Call | Consulting

Structured Freedom Inc | Client Acquisition For High Ticket Coaches

The Coaches Pathway to $500K | Guide and 10-part video mini-course