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Episode 249: Master Your Marketing Messaging with Seran Glanfield of Spring Three
Manage episode 423389930 series 2991340
תוכן מסופק על ידי Nick Dennis. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Nick Dennis או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
What We Cover In This Episode:
Seran’s journey from Wall Street to the Pilates studio - and beyond [1:15]
How she curated her approach to coaching fitness studios [7:01]
Why Seran believes so strongly that success does not have to equal stress [8:36]
Some of the main reasons that effective marketing messaging crucial for fitness studios to master [13:50]
What the key elements are of strong marketing [16:01]
Seran’s advice for how to start differentiating yourself from others in your market [19:14]
A final reminder to use marketing strategies that resonate with your audience for best results [28:44]
Quotes:
“Having an effective marketing message helps you to really connect with your target audience but also to deeply connect and build relationships with your existing and current clients.” [Seran, 15:01]
“You want to make sure that you're not looking around you when you’re trying to craft your marketing message too much, and that is another mistake that I see people making, is that they’re pulling from other people.” [Seran, 20:41]
“What I want for you as a studio owner is I want your studio to stand out, which means I don't want you to look like everyone else in town. I want you to represent what it is that you do and what you uniquely do, and the way that you uniquely do it.” [Seran, 21:02]
LINKS:
Get Seran’s Free Resource, 30 Reel Ideas! The Studio Owner's Guide To Mastering Reels
Her Website, Instagram & Podcast
Seran's Podcast episodes that are relevant to today’s topic:
https://open.spotify.com/episode/3FScc2Ye7toSgPeQPeOuMn
https://open.spotify.com/episode/3hnCbNKyYebGDGLc4UadiX?si=7p3vr4R3SOuy9zRx3uKmTQ&nd=1&dlsi=a44c5f48905b4729
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