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Today, we’re diving into the YouTube strategies that transformed Jeff Hampton’s business and can do the same for yours. My guest today, Jeff Hampton is founder of two highly successful law firms in Texas. Jeff shared invaluable insights into leveraging YouTube as a powerful tool for law firm marketing. He walked us through his YouTube journey, from starting during the pandemic to using video content to attract high-quality leads and grow his business. Jeff emphasized how he used targeted video strategies, including long-form and short-form content, to build trust, drive traffic, and ultimately convert viewers into clients. His advice on focusing content around the 20% of practice areas that generate 80% of revenue is a game-changer for law firm marketing.
We also dove deep into how attorneys can tap into AI and automation for content creation, email marketing, and even using custom AI bots to analyze client sentiment. Jeff highlighted the importance of creating valuable content, giving away insights to build trust, and using retargeting strategies to engage leads long-term. Whether you're a seasoned law firm or just starting out, Jeff’s marketing strategies offer practical and actionable steps to grow your legal business through digital channels.
Key Topics
Books:
Jeff Hampton specializes in helping real estate investors protect their assets through comprehensive strategies, while also coaching investors on the amazing power of short-term rentals to change lives by creating generational wealth. He is a former litigator who knows what works thanks to over 100 jury trials over the last 20 years. Jeff is the founder and partner of STR Law Guys, which provides asset protection and real estate services to short-term rental owners across the country. He started and scaled three law practices from zero to multiple seven-figures. A husband and father of four children, Jeff himself is a real estate investor with a six-figure passive income through a portfolio of short-term rental investments.
About Jay Berkowitz:
Jay Berkowitz is a digital marketing strategist with decades of experience in the industry. As the CEO of Ten Golden Rules, he has helped countless law firms and businesses harness the power of the internet to achieve remarkable growth and visibility. Jay is also a renowned keynote speaker and author, sharing his expertise at various industry events and publications worldwide.
Connect with Ten Golden Rules
Subscribe to Ten Golden Rules on YouTube
Check out our webinars on TenGoldenRules.com
Connect with Ten Golden Rules on LinkedIn
Follow Ten Golden Rules on Facebook
Connect with Jay Berkowitz on LinkedIn
Thanks for listening!
Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.
Leave us an Apple Podcast review
Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.
130 פרקים
Today, we’re diving into the YouTube strategies that transformed Jeff Hampton’s business and can do the same for yours. My guest today, Jeff Hampton is founder of two highly successful law firms in Texas. Jeff shared invaluable insights into leveraging YouTube as a powerful tool for law firm marketing. He walked us through his YouTube journey, from starting during the pandemic to using video content to attract high-quality leads and grow his business. Jeff emphasized how he used targeted video strategies, including long-form and short-form content, to build trust, drive traffic, and ultimately convert viewers into clients. His advice on focusing content around the 20% of practice areas that generate 80% of revenue is a game-changer for law firm marketing.
We also dove deep into how attorneys can tap into AI and automation for content creation, email marketing, and even using custom AI bots to analyze client sentiment. Jeff highlighted the importance of creating valuable content, giving away insights to build trust, and using retargeting strategies to engage leads long-term. Whether you're a seasoned law firm or just starting out, Jeff’s marketing strategies offer practical and actionable steps to grow your legal business through digital channels.
Key Topics
Books:
Jeff Hampton specializes in helping real estate investors protect their assets through comprehensive strategies, while also coaching investors on the amazing power of short-term rentals to change lives by creating generational wealth. He is a former litigator who knows what works thanks to over 100 jury trials over the last 20 years. Jeff is the founder and partner of STR Law Guys, which provides asset protection and real estate services to short-term rental owners across the country. He started and scaled three law practices from zero to multiple seven-figures. A husband and father of four children, Jeff himself is a real estate investor with a six-figure passive income through a portfolio of short-term rental investments.
About Jay Berkowitz:
Jay Berkowitz is a digital marketing strategist with decades of experience in the industry. As the CEO of Ten Golden Rules, he has helped countless law firms and businesses harness the power of the internet to achieve remarkable growth and visibility. Jay is also a renowned keynote speaker and author, sharing his expertise at various industry events and publications worldwide.
Connect with Ten Golden Rules
Subscribe to Ten Golden Rules on YouTube
Check out our webinars on TenGoldenRules.com
Connect with Ten Golden Rules on LinkedIn
Follow Ten Golden Rules on Facebook
Connect with Jay Berkowitz on LinkedIn
Thanks for listening!
Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.
Leave us an Apple Podcast review
Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.
130 פרקים
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