Strategic Synergy: Navigating Business Decisions with Lee Woodward and Michael Murray

Michael Murray Podcast

This episode is courtesy of Lee Woodward, the creator of the Complete Salesperson course, and is brought to you by Realtair, the home of pitch, sign, and sell.

In this segment, Lee Woodward and Michael Murray discuss the

concept of not being alone in business decisions and explores the options

available, using the analogy of manual labour versus machine. The example of

two carpenters on a building site, one with a hammer and the other with a nail

gun, is used to illustrate the effectiveness of combining human and machine

capabilities. The speakers then introduce the idea of outsourcing tasks,

particularly in telemarketing, to achieve efficiency. They emphasise the

importance of understanding the tasks, script, data list, and approach for

successful outsourcing. The overall theme is about strategic thinking and planning

for effective business processes. Lee and Michael also discuss a business plan involving

giving a percentage of sales, inspired by someone else facing similar

challenges. The conversation emphasises the importance of considering various

factors and learning from both positive and negative experiences in business.

The speakers encourage listeners to reflect on the realities of

entrepreneurship and highlight the value of understanding mistakes to build a

better business.