Artistic Flooring and Tile – The Riveras Reveal The Secret To Having Happy Customers

Celebrating Small Family Businesses

This episode features Eric and Rachel Rivera, owners of Artistic Flooring and Tile. This was such a fun interview! We knew Rachel but had just met Eric, so this was us getting to know him. Eric and Rachel as a couple are similar to us, in that one is very extroverted and the other is more introverted, so they balance each other really well.

Eric shares his journey of starting as a teenager in the flooring and tile business in his uncle's family business.

The importance of learning through hands-on experience, committing to high-quality artistry, and putting customer experience above all else, are key takeaways from his entrepreneurial journey.

Rachel speaks about her role in handling the business and accounting side, and the instrumental part she plays in the company's success. They both highlight the importance of not rushing into deals and respecting boundaries in a family business.

There are a lot of nuggets in here about customer centric business and how to think about the work you do. Soak in the hard-won wisdom this couple is sharing.

00:00 Introduction and Welcoming the Guests

00:19 The Start of Eric's Flooring and Tile Journey

01:11 The Challenges and Joys of the Flooring Business

02:22 Family Involvement in the Business

03:23 The Artistic Side of Flooring and Tile

07:16 The Transition from New York to Florida

10:38 The Business Aspects and Growth Plans

16:58 The Family Dynamics in Business

22:26 The Art of Flooring and Tile

25:55 The Art of Negotiation and Compromise

26:19 Building Relationships with Architects and Designers

27:02 The Importance of Understanding the Client's Vision

30:08 The Challenges and Rewards of a Family Business

30:31 The Journey from New York to Florida: Starting Over

33:29 The Art of Installation: A Detailed Perspective

34:38 The Importance of Customer Experience in Business

37:51 The Role of Perfectionism in Business

44:46 The Dynamics of Working with Family

45:35 The Importance of Setting Boundaries in Family Business

47:04 The Value of Collaboration and Mutual Respect

49:20 The Pursuit of Wealth: A Different Perspective

51:03 The Power of Collaboration and Networking

51:26 Conclusion: The Journey of Artistic Flooring and Tile LLC

You can reach them and see photos of their work on Facebook at https://www.facebook.com/profile.php?id=100054233780540 and on Instagram at https://www.instagram.com/artistic_flooring__tile_llc_/