Buffalo Computer Graphics’ Journey to Successful CRM Adoption and Customization | Customer Spotlight

Closing Time: quick insights from sales & marketing experts

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תוכן מסופק על ידי Insightly. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Insightly או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

State Secrets: Inside The Making Of The Electric State

1
The Secret To Getting Inspired: Millie Bobby Brown & Chris Pratt Go Behind The Scenes 21:04

לפני 7 weeks21:04

הפעל מאוחר יותר

רשימות

לייק

אהבתי

21:04

Step into the mysterious and visually stunning world of The Electric State as host Francesca Amiker takes you behind the scenes with the creative masterminds who brought Simon Stålenhag’s dystopian vision to life. In this premiere episode, directors Joe and Anthony Russo, stars Millie Bobby Brown and Chris Pratt, writers Christopher Markus and Stephen McFeely, and producers Angela Russo-Otstot and Chris Castaldi reveal how they transformed a haunting graphic novel into an epic cinematic experience. Watch The Electric State coming to Netflix on March 14th. Check out more from Netflix Podcasts . State Secrets: Inside the Making of The Electric State is produced by Netflix and Treefort Media.…

לפני שנה 15:03

MP3•בית הפרקים

In this special Customer Spotlight edition of Closing Time, Anastasia Dorsheimer of Buffalo Computer Graphics shares how her team tackled the challenges of implementing a new CRM, improving team adoption, and tailoring the system to their unique needs.

From conducting operational analysis to building custom workflows and automation, Buffalo Computer Graphics leveraged Insightly CRM to boost efficiency and better serve their customers. Tune in for valuable insights on how to maximize your own CRM investment through effective adoption and customization strategies.

Watch the episode on YouTube.

Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM.

Connect With:

• Anastasia Dorsheimer: LinkedIn // Buffalo Computer Graphics

• Melinda Prescher: LinkedIn

• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

147 פרקים

#Todd Caponi #Business #Marketing #Insight

Buffalo Computer Graphics’ Journey to Successful CRM Adoption and Customization | Customer Spotlight

Closing Time: quick insights from sales & marketing experts

published לפני שנה

שתפו

MP3•בית הפרקים

Watch the episode on YouTube.

Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM.

Connect With:

• Anastasia Dorsheimer: LinkedIn // Buffalo Computer Graphics

• Melinda Prescher: LinkedIn

• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

147 פרקים

#Todd Caponi #Business #Marketing #Insight

Alle episoder

1
Gaming LinkedIn for Sales? Authenticity Still Wins the Long Game -- with Tim Davidson 15:20

לפני 4 ימים15:20

15:20

You saw the LinkedIn beef between Apollo.io and Seamless.ai—but did you catch that LinkedIn shut them both down? Media platforms hold the power, and if you want to keep playing the game, you’ve got to play by the rules. In this episode of Closing Time , we’re joined by Tim Davidson, founder of B2B Rizz, to unpack the risks of trying to game the LinkedIn algorithm. From automation flags to fake engagement tactics, Tim shares where people go wrong—and why authenticity is the long game that actually works. If you're serious about growing your B2B presence on LinkedIn without getting burned, this episode is for you. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Tim Davidson: LinkedIn // B2B Rizz • Val Riley: LinkedIn • Insightly's Website // Unbounce's Website…

1
The Right Way (and the Wrong Way) to Use AI in B2B Sales -- with Nick Caruso 15:54

לפני 11 ימים15:54

15:54

AI is transforming sales—but not everyone’s doing it right. In this episode of Closing Time, Nick Caruso, CRO at KnowledgeNet.ai, joins us to break down the smart (and not-so-smart) ways sales teams are using AI today. From AI SDRs and real-time lead research to bots talking to bots, Nick shares how to skip the gimmicks and use AI in B2B sales to drive real outcomes—not just activity. Whether you're playing catch-up or looking to level up, this is your shortcut to getting AI right in your B2B sales process. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Nick Caruso: LinkedIn // KnowledgeNet.ai • Val Riley: LinkedIn • Insightly's Website // Unbounce's Website…

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Power your Outbound Sales with These 7 Buying Signals -- with Jed Mahrle 19:09

לפני 18 ימים19:09

19:09

Pipeline looking thin? Sitting back and hoping for inbound leads won’t cut it—not in today’s market. Top-performing reps know that building a predictable pipeline means getting smart about outbound. In this episode of Closing Time, Geoff Coutts sits down with Jed Mahrle, founder of PracticalProspecting.io, to break down seven buying signals that help reps reach the right prospects at the right time. Outbound will always be tough—but with Jed’s playbook, you’ll be miles ahead of anyone still doing it the old way. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Jed Mahrle: LinkedIn // Practical Prospecting • Geoff Coutts: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

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Beyond Cold Outreach: 4 Smarter (and Cheaper) Ways to Generate Pipeline -- with Sell Better's Chris Merrill 18:18

לפני 25 ימים18:18

18:18

Think cold calls and cold emails are your only shot at generating pipeline on a tight budget? Think again. In this episode of Closing Time, Chris Merrill, CEO of Better Media (the folks behind Sell Better & Market Better), shares tactical, low-cost strategies that go way beyond the inbox or the dialer. From live events and webinars to podcasting and building niche communities, Chris unpacks creative ways to drive demand—without draining your budget or your team. Whether you're a lean team, a startup, or just looking for smarter ways to generate pipeline, this episode is packed with ideas you can start testing right away. Watch the episode on YouTube. Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Chris Merrill: LinkedIn // Sell Better • Geoff Coutts: LinkedIn • Insightly's Website // Unbounce's Website…

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Google’s New Ad Updates & How to Optimize Landing Pages for Higher ROI -- with Tas Bober 18:13

לפני 6 weeks18:13

18:13

Hot off the Google press...if your landing page content doesn’t match your ad AND if it doesn't have navigation, your ad might not even get served (no matter how much you’re willing to pay). Google is officially emphasizing the importance of relevant content and easy-to-navigate landing pages. In this episode of Closing Time, landing page expert and founder of The Scroll Lab, Tas Bober, breaks down what Google’s latest update means for marketers. She dives into why B2B and B2C landing pages should be structured differently, how to optimize landing pages for consumption before conversion, and how to incorporate navigation to satisfy Google's new ad policy. If you run paid campaigns, you don’t want to miss this one. Watch the episode on YouTube . Dive deeper into the Unbounce Conversion Benchmark Report: https://bit.ly/41xwo1N More info on Google's ad updates: https://bit.ly/4bYOFcY Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Tas Bober: LinkedIn // The Scroll Lab • Val Riley: LinkedIn • Insightly's Website // Unbounce's Website…

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B2B Influencers Are Here—How Marketers Can Leverage Them to Drive Results -- with Robyn Nissim 17:18

לפני 7 weeks17:18

17:18

If you think influencers are just for B2C marketing, think again. B2B buyers are still people—and people trust people more than ads. Enter B2B influencers. In this episode of Closing Time, Robyn Nissim, founder of Social Proof Agency, breaks down why 2025 is the year of the B2B influencer. She shares how to find the right creators, structure partnerships for long-term impact, and measure success beyond vanity metrics. Whether you’re looking to build awareness or drive conversions, this conversation will change the way you think about influencer marketing in B2B. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Robyn Nissim: LinkedIn // Social Proof Agency • Val Riley: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

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Why “Connect-to-Market” is the New “Go-to-Market” -- with Casey Cheshire 13:59

לפני 7 weeks13:59

13:59

Are you truly connected to your customers? Too many marketers think they know their buyers—but can you name seven of your customers by first and last name? If not, you might be suffering from disconnected marketing. In this episode of Closing Time, host Val Riley sits down with Casey Cheshire, Chief Evangelist at Ringmaster Conversational Marketing, to discuss why go-to-market needs to become connect-to-market. Casey points to three areas where you should be making better connections with your audiences: Partnerships, Community, and Podcasting. Stop assuming what your customers want. Instead, connect with them and ask. Learn how in this episode. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Casey Cheshire: LinkedIn // Ringmaster • Val Riley: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

1
Stop the Excuses! How to Master Outbound Sales in 2025 -- with Troy Munson 14:52

לפני 9 weeks14:52

14:52

It’s cold season—cold calling, that is. And while we’re at it, let’s toss in cold emails too. If you’re a sales rep waiting around for inbound leads to magically appear, you’re leaving money on the table. It's time to prioritize cold outreach in 2025. “But no one answers the phone anymore!”—hogwash! Meet Troy Munson, CEO of Dimmo and proud cold-caller. In this episode of Closing Time, he breaks down how cold calling actually works in a post-pandemic, remote-first world—if you’ve got the right tools and mindset. Plus, he shares cold email and social selling strategies to help you cut through the noise and book more meetings. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Troy Munson: LinkedIn // Dimmo • Geoff Coutts: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

1
How to Hire a Fractional CMO (And What to Expect) -- with Andrew Dod 14:16

לפני 10 weeks14:16

14:16

Hiring a Chief Marketing Officer (CMO) is a big commitment—especially for growing companies that may not have the budget for a full-time executive. That’s where fractional CMOs come in. A fractional CMO provides high-level marketing leadership without the full-time price tag. But how do you find the right fit for your business? Andrew Dod, an experienced SaaS marketing leader and fractional CMO, shares what companies should consider before making this hire. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Andrew Dod: LinkedIn // qmarq • Val Riley: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

1
How to Manage Your Sales Pipeline Like a President’s Club Seller -- with 30mpc's Nick Cegelski 20:01

לפני 12 weeks20:01

20:01

A messy pipeline doesn’t just frustrate your sales leader—it kills deals. When sellers don’t have a clear picture of where each opportunity stands, they waste time chasing the wrong prospects, struggle to forecast accurately, and ultimately lose revenue. So why isn’t pipeline hygiene every team’s top priority? Because it takes time, discipline, and a little help from our friends at 30 Minutes to President's Club. In this episode of Closing Time, Insightly SVP Geoff Coutts welcomes Nick Cegelski, Founder of 30mpc, to share actionable strategies to manage your sales pipeline like a president's club seller. Nick provides practical (daily) tips to help your sales org stay on top of pipeline hygiene—and win more deals because of it. Download your copy of the Insightly x 30mpc guide: https://www.insightly.com/30mpc/ Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Nick Cegelski: LinkedIn // 30 Minutes to President's Club • Geoff Coutts: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

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How (And When) to Hire a Marketing Agency vs. In-house -- with Brianna Doe 15:22

לפני 13 weeks15:22

15:22

Hiring your first marketing agency? Get prepared now. In this episode of Closing Time , we break down everything you need to know before making the leap—like when it’s the right time to bring on outside help, how to choose between full-service or boutique agencies, and the key questions you should ask during the selection process. What’s the tipping point for outsourcing? How can you ensure the agency’s communication style aligns with your team? And most importantly, how will you measure their impact? Get all the answers (and more) with expert advice from Brianna Doe, founder of Verbatim and host of the Stop the Scroll podcast. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Brianna Doe: LinkedIn // Verbatim agency • Val Riley: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

1
Discounting Dangers: How to Keep Deals Moving Without Discounting in B2B Sales 24:11

לפני 14 weeks24:11

24:11

Discounting in B2B sales is one of the quickest ways to erode trust and credibility—so why does it happen so often? In this episode of Closing Time, John Barrows, CEO of JB Sales Training and author of I Want to Be in Sales When I Grow Up, breaks down why proactive discounts often do more harm than good, how they devalue your offering, and why they signal to buyers that your pricing isn’t credible. John also shares actionable strategies for keeping deals moving without relying on discounts, from leveraging creativity and flexibility to building value during discovery. Plus, he unpacks how to handle the infamous “procurement wildcard” and what every rep needs to know about their company’s pricing strategy to close deals confidently. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • John Barrows: Instagram // LinkedIn // John's Sales Training & Resources • Val Riley: LinkedIn • Insightly: Website // Facebook // Twitter // LinkedIn // YouTube…

1
Lights, Camera, Sell: Finding Success with Video Prospecting in 2025 (Plus Tips From Improv Comedy) -- with Chris Bogue 18:33

לפני 15 weeks18:33

18:33

Still waving a whiteboard in desperation on your sales videos? Or kicking off with a screen share in your intro? Let’s leave those habits in 2024. Chris Bogue, sales coach and author of The Complete Guide to Selling on Video , believes video is a goldmine for storytelling and connection—if done right. In this episode of Closing Time, Chris shares actionable tips for mastering video prospecting in 2025 using lessons from his side hustle: improv comedy. Learn how to take what you’re given, present your point of view with confidence, and use your prospect’s values and goals to create videos that don’t just stand out—they convert. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Chris Bogue: LinkedIn // Download the The Complete Guide to Selling on Video • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

1
How to Get SaaS Pricing Right (and What Most Companies Get Wrong) -- with Bill Wilson 20:34

לפני 16 weeks20:34

20:34

Pricing a SaaS offering is probably the hardest issue most leadership teams will tackle. In this episode of Closing Time, we sit down with Bill Wilson, founder and CEO of Pace Pricing, a B2B SaaS pricing consultancy. Bill brings his expertise to unpack the complexities of SaaS pricing, from determining who within an organization should own pricing decisions to common mistakes companies make—and how to avoid them. Bill also dives into actionable strategies for creating a pricing page that resonates with your audience, builds trust, and drives conversions. Plus, he explores how to leverage a freemium model to fuel product-led growth, including the critical role of delivering value quickly and efficiently. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Bill Wilson: LinkedIn // Pace Pricing website // Pricing page scorecard • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

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Don’t Just Start Another B2B Podcast—Turn It Into a Media Brand for Real ROI -- with MarTech's Ben Shapiro 18:26

לפני 19 weeks18:26

18:26

No matter your industry, media isn’t optional—it’s essential to your go-to-market strategy. Think launching a B2B podcast is enough to check the media box? Think again. In this episode of Closing Time, Ben Shapiro, founder of I Hear Everything, explains why businesses need to think bigger. Discover how to use media as a strategic channel—just like email or events—and learn how to repurpose a single piece of content across multiple platforms to drive ROI and real value. Don’t miss these actionable insights for leveling up your marketing game. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Ben Shapiro: LinkedIn // I Hear Everything // MarTech Podcast • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
Your CRM Buying Guide: Avoiding Pitfalls, Planning for Growth, and Driving Adoption -- with CRM consultant Jason Kramer 16:38

לפני 20 weeks16:38

16:38

Few decisions shape your business quite like choosing a CRM. That’s why you need a solid CRM buying guide to steer you clear of the pitfalls. Meet Jason Kramer, Founder and CEO of Cultivize, a CRM consultancy. In this episode of Closing Time, Jason shares the must-ask questions to ensure your CRM fits your needs today—and scales with you tomorrow. Plus, he reveals why a top-down commitment is the secret to avoiding common implementation traps and driving lasting success. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Jason Kramer: LinkedIn // Cultivize Website • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
Why Fractional Sales Leadership Could Be Your Next Big Career Move -- with Louie Bernstein 14:31

לפני 21 weeks14:31

14:31

Is fractional sales leadership right for you? In this episode of Closing Time, LinkedIn Top Voice and fractional sales leader Louie Bernstein shares what it takes to succeed in this unique role. Louie covers the essentials, from finding clients to setting contract terms and pricing engagements. Plus, he dives into the highs and challenges of the job to help you decide if it’s the best next step for your career. Watch the episode on YouTube. Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Louie Bernstein: LinkedIn • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

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Making Sales Frameworks Work For You (Not the Other Way Around) -- Part 2 with Jeff Bajorek 17:26

לפני 23 weeks17:26

17:26

With so many sales frameworks to choose from, it’s easy to get lost in the rules and lose sight of what makes each approach effective. We met Sales Coach Jeff Bajorek in a recent episode of Closing Time, where he walked us through the highs and lows of various sales methodologies like the MEDDICC sales methodology, Miller-Heiman strategic selling, Sandler sales methodology, and the Challenger sales method. Jeff is back to help you tailor these methods to fit your unique selling style, navigate leadership decisions on methodology adoption, and know when to break the mold for better results. He’ll also share some common threads and discuss his trademarked Sell Like You™ and Rethink How You Sell™ approaches. Watch the episode on YouTube. Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Jeff Bajorek: LinkedIn • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
4 Top Sales Methodologies: Which Fits Your Organization Best? -- with Jeff Bajorek 15:19

לפני 24 weeks15:19

15:19

Challenger vs. Sandler vs. Miller-Heiman vs. MEDDICC. How do you choose a sales methodology? In this episode of Closing Time, we welcome Sales Coach Jeff Bajorek as he walks us through the what, why, and when of the top sales methodologies on the market. Whether you are a new sales leader searching for the right program or a salesperson wanting to get a bit of knowledge of what’s out there, this episode is for you. Watch the episode on YouTube. Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Jeff Bajorek: LinkedIn • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
Redefining Marketing: Customer-Centric Strategies for Agency Growth in 2025 -- with Marketbridge's Tony Mohr 24:46

לפני 25 weeks24:46

24:46

Today’s most successful agencies know that real growth comes from putting the customer at the center of every strategy. But shifting to a truly customer-centric approach means rethinking traditional marketing tactics and rallying entire teams around a shared vision. In this episode of Closing Time, Tony Mohr, former CEO of strategic marketing agency Quarry and now Managing Director of Marketing Services at Marketbridge, shares insights on navigating the challenges for modern agency marketers, standing out in a crowded digital space, and building team alignment around a positive brand experience. From practical advice on transforming your brand to actionable strategies for boosting customer loyalty, this conversation is packed with valuable takeaways for agency leaders and marketers looking to fuel growth in 2025. Watch the episode on YouTube . Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw Connect With: • Tony Mohr: LinkedIn // Marketbridge • Melinda Prescher: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

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What is Sales Enablement? And Why You Need the Function in Your Organization -- with Databrick's Danny Wasserman 19:58

לפני 26 weeks19:58

19:58

The stigma is gone when it comes to sales enablement. Once the red-headed stepchild, sales enablement has grown into a key part of a successful go-to-market program. Join Danny Wasserman of Databricks in this episode of Closing Time as he talks about all things enablement - from answering the question ‘What is sales enablement’ to the tech stack, paths to an enablement career, and metrics that your enablement team should own. We’ll also delve into when a team is ripe for an enablement leader and how leadership buy-in is key to making this function work for your organization. Watch the episode on YouTube. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Danny Wasserman: LinkedIn // Databricks • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
How to Lead Your Sales Team Through the Chaos of Mergers and Acquisitions -- with Epassi's Pete Briggs 16:36

לפני 27 weeks16:36

16:36

Mergers and acquisitions are seemingly everywhere. The latest Deal Barometer forecasts that the 2024 US corporate M&A deal volume will increase by 20%, and US private equity M&A deal volume will be up by 16%. What does that mean for sales leaders managing teams through the process? How do you keep selling business as usual when there’s nothing usual about the business? In this episode of Closing Time, meet Pete Briggs, Sales Director at Epassi, who has led teams through the rollercoaster of M&A. He shares his tips for sales leaders on navigating this complex & chaotic process. Watch the episode on YouTube. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Pete Briggs: LinkedIn // Epassi • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
Buffalo Computer Graphics’ Journey to Successful CRM Adoption and Customization | Customer Spotlight 15:03

לפני 28 weeks15:03

15:03

Successful CRM adoption can make or break a company’s ability to streamline processes and improve team efficiency, but it doesn’t stop there—customizability is key to making it truly work for your unique business needs. In this special Customer Spotlight edition of Closing Time, Anastasia Dorsheimer of Buffalo Computer Graphics shares how her team tackled the challenges of implementing a new CRM, improving team adoption, and tailoring the system to their unique needs. From conducting operational analysis to building custom workflows and automation, Buffalo Computer Graphics leveraged Insightly CRM to boost efficiency and better serve their customers. Tune in for valuable insights on how to maximize your own CRM investment through effective adoption and customization strategies. Watch the episode on YouTube . Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM. Connect With: • Anastasia Dorsheimer: LinkedIn // Buffalo Computer Graphics • Melinda Prescher: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
How to Get Marketing Attribution Right in 2025 -- with LeadsRx's Larry Todd 13:21

לפני 29 weeks13:21

13:21

When marketers get marketing attribution right, it opens up a whole new world to them in terms of finding efficiency with spending. However, the complexities of a multi-channel marketing team often lead to marketing attribution only showing a small piece of the puzzle. In this episode of Closing Time, meet Larry Todd of LeadsRx, a marketing attribution company. Larry will talk through the power of cross-channel attribution (also called full-funnel attribution) and will give you the trends to look for in 2025. Watch the episode on YouTube. Ready to convert every marketing touch into revenue? Get a demo of LeadsRx's multi-touch attribution software today. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Larry Todd: LinkedIn // LeadsRx • Alex Nazarevich: LinkedIn // Unbounce's Website • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

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How to Climb the Sales Career Ladder - Enterprise Edition -- with Craig Surgey 15:07

לפני 30 weeks15:07

15:07

You know you’ve arrived as a sales professional when you have repeatable business as an enterprise seller. Large deal sizes and a 7-figure W2…you’ve arrived. How can you start your career off on the right foot to end up a successful enterprise seller? Is sales leadership your end goal? In this episode of Closing Time, meet Craig Surgey, head of sales at Comtrade 360 and co-host of the Struggle Bubble podcast. He’s sharing his insights and the ways the sales career path has changed over time…and remained the same. If you’ve got enterprise dreams, this is the episode for you. Watch the episode on YouTube. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Craig Surgey: LinkedIn // Struggle Bubble podcast • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

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Sales, Comedy, and Coping: The Role of Humor in B2B Sales -- with Tom Boston 18:50

לפני 31 weeks18:50

18:50

There’s nothing funny about sales…or is EVERYTHING funny about sales? That’s the question for this week’s Closing Time guest, Tom Boston. The daily trials and tribulations of the modern seller are happening in offices and homes across the world every day. As a former Brand Awareness leader for SalesLoft, Tom created a safe, fun place for salespeople to relate to each other and find camaraderie in a profession that can often feel lonely and full of rejection. In this episode of Closing Time, Tom shares his journey from SDR to Chief Funny Guy, offering insights into humor in B2B sales and some tips and tricks on standing out with personal branding. We were lucky enough to catch him on the cusp of his next professional venture. Come have a laugh with us! Watch the episode on YouTube. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Tom Boston: LinkedIn // YouTube // Twitter // Instagram // My Sales Coach • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

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The Key to Creating Landing Pages That Convert? See Data From the 2024 Conversion Benchmark Report 11:41

לפני 32 weeks11:41

11:41

Simple copy wins now more than ever. That’s what data from Unbounce, the global leader in landing page creation and optimization software, showed in the newly released 2024 Conversion Benchmark Report. Analyzing proprietary Unbounce data from over 57 million conversions across multiple industries, the report found a 2x conversion rate with simple copy and some eye-opening results on mobile vs. desktop. In this episode of Closing Time, Alex Nazarevich, VP of Growth Marketing at Unbounce, shares key insights from the report. This is also your chance to get acquainted with Alex, who will be hosting future episodes of Closing Time! Watch the episode on YouTube. Want to dive deeper into the data? Get access to the 2024 Conversion Benchmark Report today. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Alex Nazarevich: LinkedIn // Unbounce's Website • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
From Minimal Viable Product to Market Domination: The 6 Pillars of Growth for SaaS Startups -- with Stijn Hendrikse 17:30

לפני 33 weeks17:30

17:30

Getting your startup from the minimum viable product (MVP) to unicorn status doesn’t happen by chance. In this episode of Closing Time, we meet Stijn Hendrikse, GTM sales coach and author of T2D3 - a handbook for early-stage SaaS leaders. T2D3 stands for tripling your annual revenue for two years in a row and then doubling it for three more years. Stijn talks through the six stages of successful start-up growth that cross product, sales, and marketing. This episode is packed with insights to help startups achieve sustainable growth and build lasting customer relationships. Watch the episode on YouTube. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Stijn Hendrikse: LinkedIn // T2D3 • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
Entering the Buyer-Led Growth Era (& How it Impacts Your Go-to-Market Motions) -- with Sean Piket 19:32

לפני 34 weeks19:32

19:32

You’ve heard of the six go-to-market motions, but there's a new kid on the block...buyer-led growth. Meet Sean Piket, a fractional CRO and founder of RevXsell. Sean is passionate about buyer-first, customer-centric B2B selling, and he coined buyer-led growth to help sellers recognize the way today’s buyer wants to buy. This isn't a new motion but rather a driver that influences all six current motions—removing friction, teaching your sellers to be facilitators of the buying process, and redeploying your SDRs are all on the table. Learn more in this episode of Closing Time. Watch the episode on YouTube. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Sean Piket LinkedIn // RevXsell • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

Closing Time: quick insights from sales & marketing experts

1
The 10 Commandments of Daily Sales Success -- with Kevin "KD" Dorsey 17:56

לפני 35 weeks17:56

17:56

B2B sales has never been more of a challenge than it is today—buying committees are complex, sales cycles are long, and buyers are inherently risk-averse. When you’re focused on the big picture (closing deals and hitting quota), it’s easy to forget how your daily activities drive your success or hold you back. In this episode of Closing Time, Kevin Dorsey, a SaaS Sales Consultant, Keynote Speaker, and Sales Leadership Coach, reveals his "10 Commandments of B2B Sales Success”—a set of daily practices that will keep you sharp, focused, and ahead of the competition. From carving out time to roleplay and working in bursts to reflecting on your wins and preparing for tomorrow, these commandments are forged from real-world experience and proven strategies. Kevin encourages sellers to try them out for 30 days and see the difference in their sales performance. Watch the episode on YouTube. Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love. Connect With: • Kevin "KD" Dorsey: LinkedIn // Kevin's Sales Training • Val Riley: LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube…

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Closing Time: quick insights from sales & marketing experts « » Buffalo Computer Graphics’ Journey to Successful CRM Adoption and Customization | Customer Spotlight

Buffalo Computer Graphics’ Journey to Successful CRM Adoption and Customization | Customer Spotlight

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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Closing Time: quick insights from sales & marketing experts « »
Buffalo Computer Graphics’ Journey to Successful CRM Adoption and Customization | Customer Spotlight