8. Transforming a Not-So-Professional Field into a Profitable + Trusted Business

Her Business Beat

We usually talk about businesses in a professional nature, but what about those not-so-professional or glamorous businesses?

Today we talk to Lauri Partanio about transforming a not-so-professional business into a profitable and trusted business.

Businesses can be started at all ages and in many different areas that don’t have to be Instagram worthy.

This episode walks you through how this is possible as Lauri shares her journey through entrepreneurship and also introduces us to her program Pizza for Pets. Her program helps rescue pets become adopted through the help of local pizza businesses.

In this episode we share:

• Taking a not-so glamorous field and turning it into a profitable business

• How the need for specialized care of animals developed into a business

• Providing a higher level of service was able to differentiate amongst other businesses

• The difference between who Lauri hires versus other pet professionals

• Finding a new way to solve an old problem

Resources Mentioned:

• Misfits Market

• Pizza for Pets - Facebook Group

Connect with Lauri:

• Follow on Instagram @professionalpetsnet

• Connect on Facebook - Professional Pets Florida

• Check out her website - www.professionalpets.net

Connect with Geneva:

• Follow on Instagram @heartsandheelstampa

• Website - heartsandheels.co

• Join the Hearts and Heels FB Community - Hearts and Heels Tampa