Where to Get Leads in a Down Market | Ashlee & Tiffany

Realestatable

In today’s episode of the Realestatable podcast, our hosts, Tiffany and Ashlee, go over different ways you can continue to generate leads and create revenue, even when the real estate market is down.

Getting Back to Basics

• One of the most important things to remember is that: Real estate is a business all about helping people. By adding value to clients, you’ll help generate leads.

• Ashlee has found a lot of success by focusing heavily on open houses in the current market. It allows her to connect with potential clients and is enjoyable to her.

• Both Ashlee and Tiffany approach open houses with a servant’s heart, not the heart of a seller. Instead of generating a lead, they focus on genuinely helping potential clients.

Following Up

• Another way Ashlee and Tiffany have continued to generate leads despite the current market is by following up with past clients. Follow-up is one of the most critical aspects of the real estate market.

• Virtually every realtor has some client they’ve worked with in the past that they should be following up with. Ask that client if they want to do business again or if they know anyone who might want to.

Sponsorships

• Sponsorships are another fantastic and cost-effective way to market yourself and your real estate business. In the past, Ashlee has sponsored children’s events and worn branded merch at the events.

• Be active in community events. Something as simple as providing snacks for an event or place along with contact information cards is an easy way to help generate future leads for yourself.

Facebook Groups

• Both Ashlee and Tiffany have created different Facebook groups for their local markets. In these groups, they provide information not only on the area but also on various points of interest.

• This allows them to be seen as a resource of information in their local markets and directly connect with potential clients.

Appreciation Events

• The last method that Tiffany and Ashlee have used to generate leads is hosting appreciation events for their clients.

• Whether buying tickets to sporting events or renting out amusement parks, by hosting events for your clients, you are adding value to them and helping to establish genuine relationships. This all translates to more potential business.

Resources:

Get access to our free spreadsheet to organize your clients, potential clients, and all things needed to track your deals successfully. Visit www.realestatable.com/spreadsheet to get access to our free template.

Connect with us on Social Media:

Be sure you connect with Tiffany and Ashlee on social media.

1. Intagram - https://www.instagram.com/realestatable/

2. TikTok - https://www.tiktok.com/@realestatable?lang=en

3. YouTube - https://www.youtube.com/@RealestablePodcast

Show Credits:

Our Executive Producers and Hosts are Ashlee Jankovich and Tiffany Klusacek. The Realestable podcast is produced by TSE Studios. Music provided by SoundStripe.