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Episode 106: Discoverability
Manage episode 305059524 series 2996879
תוכן מסופק על ידי Jill Golick & Annelise Larson, Jill Golick, and Annelise Larson. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jill Golick & Annelise Larson, Jill Golick, and Annelise Larson או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
In this sixth episode, screenwriter Jill Golick and digital strategist Annelise Larson explore how to use the STORY+AUDIENCE approach to help you and your work get found more easily online. This is about more than appealing to the algorithms of the search engines (by using search engine optimization) and includes thinking strategically about social sharing and the first few minutes of your television show, web series or film. Annelise encourages Jill and the listeners to revisit the homework from episode 103 and gather more data on what language to use and what to share where.
Mentioned in this episode:
- SPIRAL web series (support materials)
- Schema.org
- Google My Business
- Wikidata
- ArtsData.ca
- STORY+AUDIENCE Episode 103
And check out Annelise's blog post with some basic & advanced search engine optimization (SEO) tips
Find more about Jill at http://jillgolick.com/
And more about Annelise at https://veria.ca/
Or reach us both at [email protected]
Please rate, share, like, follow & subscribe and send us your thoughts & questions about STORY+AUDIENCE to be addressed in our final episode of the season!
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