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Using your personal brand to win business
Manage episode 311807631 series 3187941
תוכן מסופק על ידי Richard Eaton. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Richard Eaton או שותף פלטפורמת הפודקאסט שלו. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
This week I want to tell you about the importance of personal branding and how you can use it to win business. People often hear the term "personal brand" and it turns them off or they think its something complicated. It doesn't have to be. It's basically showing up as yourself in your company and using your true personality in your marketing.
So how will this win you business?
Because people want to do business with people, not just a faceless company. They'll get to know the real you, your interests, and they'll remember you. If you're open, honest and genuine about who you are, you'll build rapport far more quickly with like minded people. And those are just the kind of customers we all want.
If you've got any comments or questions, just head to the Ten Minute Marketing Facebook group here and comment there or just reply to me here.
Thanks
Richard
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