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Episode 1: How to Get to the Gold with Client Feedback
Manage episode 342929299 series 3401425
תוכן מסופק על ידי Jenny Stilwell. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jenny Stilwell או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Feedback from your clients and customers on an ongoing basis is essential for several reasons:
- When done the right way, it is seen as a positive thing by your clients as an indicator of your intent to improve and perhaps expand on the products and services you deliver
- As Dan Kennedy says, “Inspect what you expect”. Even if you think your clients are happy, it’s always a good insurance policy to check that from time to time.
- Again, when done properly, the feedback you receive could potentially make a big difference to your business in terms of the opportunities it opens up
So, asking clients for feedback is good.
How you ask and what you do with it is where most companies, in my opinion, get it wrong and make these big mistakes on a consistent basis:
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