Why Your Amazon Ads Aren't Working (And How to Fix Them)

The Amazon Strategist Show

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הוסף לפני three שנים

תוכן מסופק על ידי The Amazon Strategist Show. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי The Amazon Strategist Show או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

לפני שנה 27:30

MP3•בית הפרקים

Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
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Never Talk to Seller Support Again.

Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
#amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...

פרקים

1. Mastering Amazon PPC Strategies and Analytics (00:00:00)

2. Effective Amazon PPC Campaign Strategy (00:13:22)

3. Common Mistakes in Amazon PPC (00:19:26)

4. Referral Marketing (00:26:53)

89 פרקים

#Business News #Lifestyle #Business #News #Marketing #Amazontips #Sellercandy #Amazon Strategist #Amazonseller #Ecommerce #Amazon

Why Your Amazon Ads Aren't Working (And How to Fix Them)

The Amazon Strategist Show

published לפני שנה

שתפו

MP3•בית הפרקים

פרקים

1. Mastering Amazon PPC Strategies and Analytics (00:00:00)

2. Effective Amazon PPC Campaign Strategy (00:13:22)

3. Common Mistakes in Amazon PPC (00:19:26)

4. Referral Marketing (00:26:53)

89 פרקים

#Business News #Lifestyle #Business #News #Marketing #Amazontips #Sellercandy #Amazon Strategist #Amazonseller #Ecommerce #Amazon

כל הפרקים

1
The Freight Forwarding Secrets Amazon Sellers Need to Know 26:40

לפני 6 ימים26:40

26:40

In this episode of The Amazon Strategist Show , host John Cavendish sits down with Burak Yolga , Co-Founder and VP of Sales at Forceget Digital Freight Forwarder , to break down the logistics challenges that every Amazon seller needs to master . From hidden landed costs to cash flow struggles and customs compliance , Burak shares insider tips on how to scale your e-commerce business without getting crushed by shipping issues . You'll learn why freight forwarding is more than just shipping —it’s a strategic advantage that can boost profits, streamline operations, and expand your brand globally . If you're selling on Amazon and looking to optimize your supply chain, this episode is a must-watch! Key Takeaways: ✅ Why understanding landed costs can save your profit margins ✅ How cash flow issues impact Amazon sellers post-COVID ✅ The power of omni-channel sales for long-term growth ✅ Global expansion: What sellers get wrong & how to fix it ✅ Customs compliance 101 – avoid costly mistakes ✅ Why packaging and labeling matter more than you think ✅ How trade shows can unlock new wholesale opportunities ✅ The risks of relying solely on Amazon—and how to diversify ✅ Freight forwarding myths that could be holding you back ------------------------------------------------------------- Connect with Burak and Forceget Website: https://forceget.com/ Email: sales@forceget.com Facebook: https://www.facebook.com/brkmcfly Instagram: https://www.instagram.com/burak_yolga/ LinkedIn: https://www.linkedin.com/in/burakyolga1/ Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
How To Beat Competitors LEGALLY On Amazon! 40:26

לפני 13 ימים40:26

40:26

In this episode, John Cavendish talks with Paul Rafelson, Founder of @SellerBasics and Rafelson Law Firm, about how Amazon sellers can beat competitors legally while safeguarding their businesses. As an expert in e-commerce law, Paul shares invaluable insights on leveraging intellectual property (IP) to protect your brand, avoiding costly mistakes, and navigating Amazon's complex compliance policies. Whether you're just starting or scaling your business, understanding these legal strategies can help you outsmart competitors without crossing the line. Key Takeaways: - The power of intellectual property to stand out in a crowded market. - How to use trademarks and patents to protect your brand and products. - Why legal compliance is a must to avoid suspension or account shutdowns. - Recognizing the impact of Amazon's legal liabilities on sellers. - Common mistakes sellers make that lead to costly legal issues. - How legal consultation can save you from unnecessary risks. - The benefits of having legal support early in your business journey. Don't let competitors get the upper hand! Learn how to stay protected and thrive in the Amazon marketplace. ------------------------------------------------------------- Connect with Paul and SellerBasics Website: https://ecom.law https://www.sellerbasics.com Email: paul@ecom.law Facebook: https://www.facebook.com/groups/830388318090952 Instagram: https://www.instagram.com/sellerbasics LinkedIn: https://www.linkedin.com/company/sellerbasics Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Amazon’s Review Rules Keep Changing… Here’s How to Win 21:50

לפני 29 ימים21:50

21:50

Amazon sellers, are your reviews at risk? With Amazon’s ever-evolving policies, what worked yesterday might get you flagged today. In this episode, John Cavendish sits down with Greg Reynolds, CEO of ZonSupport, to break down the latest in Amazon review management, customer service strategies, and how to future-proof your business. 💡 Key Takeaways: ✔ Negative reviews don’t have to tank your business—here’s how to handle them effectively. ✔ The right customer service strategy = more sales. Don’t let bad support cost you revenue. ✔ Diversify or die! Relying only on Amazon is a risky game—Greg shares why. ✔ Product inserts: smart or risky? The do’s and don’ts of using them for customer engagement. ✔ AI in customer service? Yes, it can help—but only if used the right way. ✔ Amazon’s policies are always changing. Stay compliant and ahead of the competition. Don’t let negative reviews and policy shifts control your success. Learn how to protect your brand, engage customers the right way, and win in today’s Amazon marketplace! Get $100 off first invoice - https://www.zonsupport.com/candy ------------------------------------------------------------- Connect with Greg and ZonSupport Facebook: https://www.facebook.com/zonsupport Instagram: https://www.instagram.com/zonsupportofficial LinkedIn: https://hk.linkedin.com/company/zonsupport Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Amazon Profits & Exits EXPOSED by an Expert! 31:53

לפני 5 weeks31:53

31:53

In this episode of The Amazon Strategist Show, host John Cavendish sits down with Tyler Jefcoat, founder of Seller Accountant and The Seller Roundtable mastermind. Tyler shares his expert insights on maximizing profitability, financial management, and preparing for a successful business exit—crucial knowledge for every Amazon seller. 💡 Key Takeaways: ✔ Most sellers don’t know their true profitability—PAG (Post-Advertising Gross Profit) is the real number that matters. ✔ Cash flow is king! Poor financial management kills more e-commerce businesses than competition ever will. ✔ Inventory management is a silent profit killer—miscalculations can drain your margins fast. ✔ Thinking of selling? Solid financial records and well-documented SOPs make your business way more attractive to buyers. ✔ Not all exits are equal—understanding market trends and timing your exit can mean the difference between a big payday and disappointment. ✔ Product launches aren’t as easy as before—success rates are lower, so strategy and financial planning are more critical than ever. ✔ Selling a business is emotional—many sellers aren’t prepared for the personal side of walking away from their brand. If you're an Amazon seller looking to scale smarter, avoid costly mistakes, and exit for maximum value, this episode is packed with must-know insights. 🔔 Subscribe for more expert e-commerce strategies! ------------------------------------------------------------- Connect with Tyler and The Seller Roundtable LinkedIn: https://www.linkedin.com/in/tylerjefcoat Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Comparing Walmart and Amazon: Insights from an Expert 32:48

לפני 8 weeks32:48

32:48

In this episode, John interviews David Milestein, co-founder of Sellcord, a leading agency in Walmart marketing. They discuss the growth of Walmart as a competitor to Amazon, the differences in seller treatment between the two platforms, and the importance of conversion rates in Walmart's ranking algorithm. David shares insights on optimizing listings for Walmart, the types of products that perform well, and the tools available for keyword research. The conversation also touches on customer behavior and the evolving landscape of e-commerce. In this conversation, John and David discuss the evolving landscape of e-commerce, particularly focusing on Walmart's competitive edge against Amazon. They explore the convenience of Walmart's delivery services, the importance of Walmart Fulfillment Services (WFS), and effective advertising strategies on Walmart. They also highlight common mistakes sellers make when entering the Walmart marketplace and share insights on the future potential of Walmart in the e-commerce sector. ---------- Connect with David and Sellcord and get Free audit on Walmart listings and ads: Website: https://www.sellcord.co/ Facebook: https://www.facebook.com/sellcord/ Linkedin: https://www.linkedin.com/company/sellcord/posts/?feedView=all Instagram: https://www.instagram.com/sellcordofficial/ Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
The Next Big Shift In E-Commerce Is Here 42:18

לפני 9 weeks42:18

42:18

Join John and special guest Norm Farrar in this game-changing episode of The Amazon Strategist Show. They dive into the future of e-commerce and how building a strong community can take your brand to the next level. Norm shares his insights on using AI tools to engage audiences, why trust and loyalty are the foundation of any successful online business, and his bold prediction: marketplace platforms could replace websites entirely. Get ready to uncover actionable strategies for growing your community, boosting engagement, and staying ahead in the evolving digital marketing landscape. If you’re an Amazon seller or an e-commerce entrepreneur, this episode is packed with insights you don’t want to miss! Key Takeaways: - Communities are essential for brand loyalty and growth. - AI can enhance community engagement and translation. - Building a community requires trust and consistent value. - Websites may become less relevant as marketplaces grow. - Engagement is crucial before trying to sell to a community. - Innovative apps are changing the way products are sold. - Personal stories can help connect with community members. - Niche targeting can help build a more engaged community. - Offering value through newsletters can attract subscribers. - Understanding your audience is key to community building. ------------------------------------------------------------- Connect with Norm Farrar Website: https://lwn.news Facebook: https://www.facebook.com/groups/lunchwithnorm Instagram: https://www.linkedin.com/in/normanfarrar LinkedIn: https://www.linkedin.com/in/normanfarrar X: https://x.com/NormFarrarJr Youtube: https://www.youtube.com/channel/UCX5RpvwOG6WC0IRK2V8-1Qg Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Unlock Amazon's European Market: Compliance Secrets They Don't Want You To Know! 21:31

לפני 9 weeks21:31

21:31

John speaks with Amazon expert Alex Karagiannis, Founder & CEO of Lezzat, about his journey from being an Amazon seller to founding his agency. They discuss the differences between the US and EU markets, compliance challenges for US sellers looking to expand into Europe, and strategies for launching products in these new marketplaces. Alex emphasizes the importance of understanding local regulations, VAT requirements, and the potential for growth in the European market. He also shares insights on leveraging existing reviews from the US to facilitate product launches in Europe. Takeaways: UK is often the first stop for US sellers due to language similarities. Compliance in Europe involves various regulations, including VAT and local language requirements. Sellers should assess competitors' packaging to understand compliance needs. Amazon EU is a growing market with opportunities for expansion. Launching in Europe can be easier with existing reviews from the US market. Understanding local regulations is crucial for successful market entry. Budgeting for compliance costs is essential for new sellers in Europe. Using Amazon Vine can help gather local reviews even with existing US reviews. ------------------------------------------------------------- Connect with Alex and Lezzat Website: www.lezzat.co.uk Email: info@lezzat.co.uk Facebook: https://www.facebook.com/Lezzatltd Linkedin: https://www.linkedin.com/company/lezzat/?viewAsMember=true Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Do you know why most Amazon Sellers fail? 27:18

לפני 10 weeks27:18

27:18

Unlock the secrets to Amazon success with Neil Twa, co-founder and CEO of Voltage Holdings, in this insightful episode of the Amazon Strategist Show! Join them as they delve into the art of operationalizing your e-commerce business, mastering risk management, and optimizing sales channels. Discover how to prioritize organic sales, manage inventory effectively, and overcome psychological barriers to business growth. Whether you're launching new products or building a community, this episode is packed with strategies to elevate your Amazon business to new heights. Don't miss out on these expert insights! 📈 Key Takeaways: - Embrace risk and delegate tasks to operationalize your business. - Hire effectively by understanding your strengths and weaknesses. - Optimize performance by focusing on key metrics like advertising cost of sales. - Scale sales on Amazon through effective inventory management. - Prioritize organic sales over PPC for long-term success. - Overcome psychological barriers to unlock business potential. - Budget wisely for new product launches with significant investment. - Enhance growth by building a community and training operators. - Commit to strategic thinking in the evolving e-commerce landscape. ------------------------------------------------------------- Connect With Neil and Voltage DM Website: https://voltagedm.com Facebook: https://web.facebook.com/neiltwa/?_rdc=1&_rdr Instagram: https://www.instagram.com/neiltwa LinkedIn: https://www.linkedin.com/in/neiltwa The High Voltage Business Builders Podcast: https://www.youtube.com/@NeilTwavoltage Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Amazon Rufus for Sellers: Everything You Need to Know 18:55

לפני 12 weeks18:55

18:55

Meet Will Haire, the Co-Founder of BellaVix, a true pioneer in the e-commerce world. With a wealth of experience under his belt, including driving over half a billion dollars in marketplace sales, Will knows the ins and outs of selling on platforms like Amazon and Walmart. Today, he’s here to introduce you to a revolutionary tool: Amazon Rufus AI. In this episode, John and Will take you on an exciting journey into the realm of Amazon Rufus, the cutting-edge AI assistant designed to transform your selling game in 2025. They’ll explore how Rufus can optimize your strategies, enhance your listings, and help you stay ahead in the ever-evolving marketplace landscape. Here’s what you’ll discover: -The unique features of Amazon Rufus and how it’s shaping the future of selling. -Tips from Will on integrating Rufus into your business to drive success. -Insights into how AI is revolutionizing e-commerce and giving sellers a competitive edge. -Real-world examples of how sellers are already benefiting from Rufus. Whether you’re a seasoned seller or just starting out, this episode is packed with valuable insights to help you harness the power of Amazon Rufus and dominate the marketplace in 2025. ------------------------------------------------------------- Connect with Will and BellaVix Facebook: https://www.facebook.com/BellaVixMarketing Instagram: https://www.instagram.com/bellavixmarketplaceagency/ LinkedIn: https://www.linkedin.com/in/willhaire/ Email: hello@bellavix.com Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Dominate the Buy Box: Expert Amazon Strategies from Seller Snap 18:16

לפני 12 weeks18:16

18:16

Join John Cavendish and Adrian Rich from Seller Snap as they dive into advanced strategies for Amazon sellers. Discover how dynamic repricing can optimize your Amazon business, ensuring profitability without sacrificing the buy box. Learn about the importance of Amazon Business and how to tap into this lucrative market segment. Whether you're a reseller or a private label seller, this episode is packed with insights to elevate your e-commerce game. Topics: Amazon strategies, dynamic repricing, Seller Snap, Amazon Business, e-commerce optimization, buy box, inventory management, game theory, Amazon API. Don't forget to like, subscribe, and hit the notification bell for more insightful episodes. Share your thoughts in the comments and let us know what topics you'd like us to cover next! ------------------------------------------------------------- Connect with Adrian and @sellersnap - Save time. Avoid price wars. Maximize profits. Get 10% off for 3 months when you sign up here - https://referrals.sellersnap.io/l/SellerCandy/ Facebook: https://www.facebook.com/sellersnap.io Instagram: https://www.instagram.com/sellersnap.io LinkedIn: https://www.linkedin.com/company/seller-snap-inc. X (formerly Twitter): https://x.com/sellersnap_io Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Why Your Amazon Ads Aren't Working (And How to Fix Them) 27:30

לפני 13 weeks27:30

27:30

In this episode of the Amazon Strategist Show, host John Cavendish welcomes Noemi Bolojan, co-founder of Scale Wave, who shares her journey from music production to Amazon PPC mastery. Noemi breaks down her strategic framework for Amazon advertising, emphasizing the importance of holistic thinking over quick fixes. She reveals crucial insights about Amazon PPC, including the five evergreen PPC strategies, common mistakes sellers make, and why advertising is just 1% of Amazon success. Learn about the bidding system, why PPC is nonlinear, and how to properly structure your ad types for maximum impact. Whether you're new to Amazon or an experienced seller, this episode provides valuable insights into strategic Amazon advertising that goes beyond typical tips and tricks. ------------------------------------------------------------- Connect with Noemi and Scale Wave LinkedIn: / noemibolojan Email: contact@scalewave.io noemi@scalewave.io Website: https://scalewave.io/ ------------------------------------------------------------- Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Top 3 Strategies For Product Launch And Growth On Amazon 33:42

לפני 14 weeks33:42

33:42

Join Marcel Marculescu, CEO of IntelliRank, as he shares his journey from early challenges to launching over 4,000 successful products on Amazon. In this episode, Marcel dives into strategies for transforming stagnant listings into thriving businesses. Discover how product variations in color, packaging, and multi-packs can boost reviews through Amazon's Vine program. Learn why creative marketing and video content in PPC campaigns are game-changers for capturing attention and driving sales. Marcel also shares practical tips for collaborating with Instagram influencers to build brand authenticity and reach. From leveraging IntelliRank tools to taking a holistic approach with market research and social media, this episode is packed with actionable insights to ensure long-term success in the competitive Amazon marketplace. ------------------------------------------------------------- Connect with Marcus and IntelliRANK Website: https://www.intellirank.info/ Email: marcel@intellirank.info Facebook: https://www.facebook.com/markymarcel Instagram: https://www.instagram.com/marcel.marculescu/ LinkedIn: https://www.linkedin.com/in/marcelmarculescu/ ------------------------------------------------------------- Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

1
Dynamic Pricing Tips On Amazon You Need To Implement 31:32

לפני 14 weeks31:32

31:32

Embark on a journey into the forefront of e-commerce with Chad Rubin, a visionary entrepreneur who has successfully transitioned from the financial world of Wall Street to revolutionizing dynamic pricing strategies on Amazon. Through his remarkable journey, from selling household appliances to co-founding groundbreaking companies such as Skubana and the Prosper Show, Chad culminated in the creation of Profasee—an AI-driven tool that optimizes Amazon pricing strategies. Drawing parallels with the market timing insights of Warren Buffett, Rubin shares his expertise, demonstrating how these principles can transform your approach to online selling. Episode Highlights Dynamic Pricing Strategy: Chad discusses the evolution of manual price adjustments to AI-driven solutions, similar to Uber’s surge pricing, to optimize product value and customer willingness to pay. E-commerce Insights: Chad shares insights on market timing, channel conflict, and the synergy between pricing and PPC advertising on platforms like Amazon, Walmart, and Shopify. Whether you are an experienced seller or new to the Amazon marketplace, this episode is brimming with actionable insights that will refine your pricing strategy and propel your e-commerce success. ------------------------------------------------------------- Connect with Chad and Profasee Website: https://profasee.com/ Email: chad@profasee.com Facebook: https://www.facebook.com/profasee/ X: https://twitter.com/itschadrubin https://twitter.com/theeprofasee LinkedIn: https://www.linkedin.com/company/81280009 https://www.linkedin.com/in/itschadrubin/ ------------------------------------------------------------- Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

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How To Build Stability And Scale an eCommerce Business with Andrew Morgans 33:21

לפני 21 weeks33:21

33:21

Discover the transformative journey of Andrew Morgans, founder of Marknology, as he shares his insights on thriving in the Amazon business ecosystem. From an unfulfilling corporate role to establishing a successful e-commerce company, Andrew's story is one of resilience, passion, and making an impact. In this episode, John and Andrew discuss how platforms like TikTok are reshaping e-commerce, bringing both new opportunities and challenges. Andrew shares his tips for building authentic brand collaborations and bridging the trust gap with creators. Packed with actionable insights and real-world advice, this conversation sheds light on what it takes to build a lasting e-commerce legacy in today’s digital world. ------------------------------------------------------------ Connect with Andrew and Marknology Facebook: https://www.facebook.com/MarknologyKC/ Linkedin: https://www.linkedin.com/company/marknology/ Instagram: https://www.instagram.com/marknologyllc/ Youtube: https://www.youtube.com/channel/UCuFlipj-HkO0whZJPVyCgSw Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

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How to Thrive in eCommerce: Navigating eCommerce Beyond Amazon 29:15

לפני 22 weeks29:15

29:15

Unlock the secrets to thriving in the evolving e-commerce landscape with insights from Greg Elfrink of Empire Flippers . Greg shares his seasoned perspective on why waiting for another asset bubble could be a mistake and explains how market conditions still offer better opportunities than pre-pandemic times. In a bold take, Greg challenges the over-reliance on Amazon FBA, advocating for a diversified approach that includes direct-to-consumer strategies. By expanding beyond Amazon, businesses can regain control over customer interactions and enhance operational value, especially when eyeing future sales. This episode is packed with strategic insights for those looking to acquire successful businesses and grow their wealth. Episode Highlights: 0:00 Market Trends in Selling Amazon Businesses 11:39 Strategies for Buying Successful Businesses 24:16 Diversifying Risk in Amazon Businesses ________________________________________ Connect with Greg and Empire Flippers Website: https://empireflippers.com/ Facebook: https://www.facebook.com/EmpireFlippers/ LinkedIn: https://www.linkedin.com/in/gregthewriter/ Youtube: https://www.youtube.com/user/adsenseflippers ------------------------------------------------------------- Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...…

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