Why Your USP isn’t Enough to Get You Booked w/ Belinda Weaver

The Basic B: SEO, Storytelling, & Social Proof

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Sharing your unique selling proposition (USP) is not enough to get hired, friend. So… what are you supposed to share instead? Well—think about your own vetting & buying behavior. What do you like seeing from a person you want to work with? And if you’re drawing a blank—don’t worry! Belinda Weaver is here to help! She’s sharing why USP’s aren’t enough to help you land clients, what the 5 P’s are, & how to use them in your marketing. Break out your notebook, buddy!
With this episode you’ll be able to:

• Discover what clients actually need to see & hear in order to book with you.
• Uncover how to talk about yourself & share your personality.
• Learn how to find your 5 P’s and use them in your marketing.

Links & Resources:
Thread that blew up
Glamour article
Biz Shortcut Quiz
Connect w/ Belinda:
Instagram
LinkedIn
Website
Related Episodes:
Sanjana: Becoming a Copywriter
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Find B on: Instagram, YouTube, Threads, & LinkedIn.
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🎉 This podcast is brought to you in partnership w/ Leah Bryant Co.