How to build a global beauty powerhouse, with Nudestix' Taylor Frankel

The Brand is Female

Taylor Frankel, co-founder of Nudestix, has accomplished what many beauty entrepreneurs dream of. Starting her journey in her teenage years alongside her sister Ally and their mother Jenny, a seasoned chemical engineer with experience at MAC and CoverFX, Taylor helped identify a gap in the market for simple, multi-purpose cosmetics. Together, the trio launched Nudestix in 2014, a brand that quickly skyrocketed and is now featured in over 2,500 stores globally, including beauty giants like Sephora and Ulta. With the company now valued at over $100 million, Taylor, as chief brand officer, leads the creative direction, marketing, PR, and social media strategies. Nudestix has also expanded into skincare and body care, with the successful launch of their Nudebody collection and the addition of Sofia Richie Grainge as brand ambassador and investor. Join us as we explore how Taylor and her team built this powerhouse in the beauty industry and turned Nudestix into a global sensation.

This season of our podcast is brought to you by TD Canada Women in Enterprise. TD is proud to support women entrepreneurs and help them achieve success and growth through its program of educational workshops, financing and mentorship opportunities! Please find out how you can benefit from their support! Visit: TBIF: thebrandisfemale.com // TD Women in Enterprise: td.com/ca/en/business-banking/small-business/women-in-business // Follow us on Instagram: instagram.com/thebrandisfemale