199 - Using A.I. to Verify Sustainability

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Manage episode 298349006 series 2542152
על ידי The Business of Agriculture Podcast and Damian Mason התגלה על ידי Player FM והקהילה שלנו - זכויות היוצרים שמורות למפרסם, לא ל-Player FM, והשמע מוזרם ישירות מהשרתים שלכם. הירשמו כדי לעקוב אחר עדכונים ב-Player FM, או הדביקו את כתובת העדכונים באפליקציות פודקאסט אחרות.
Sustainability has, frankly, been mostly a marketing phrase for well over a decade. But that’s changing amid increasing demands from consumers and governments to “be sustainable.” Companies are pushing their ESG (Environmental, Social and Governance) standards onto their producers. Meaning, farmers will be held to certain production practices to be allowed to sell their products. That’s where Hummingbird Technologies comes in — they’re the verification arm for large Ag companies and they use artificial intelligence to do it. Listen to founder Will Wells explain where Ag is and where it’s going in relation to sustainability. Sponsored by LandTrust landtrust.com

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