CBP 179: How to maximize the lifetime value of your average plan of care

The Cash-Based Practice Podcast

Tired of losing patients who improved just enough that they lost interest and never returned? This costly “profit leak” erodes your lifetime revenue per patient, increases the number of new prospects you must bring in each month to fill the schedule, and puts your practice reputation at risk. Fortunately, there are things you can do to keep your patients truly invested in their own goals so they will continue with treatment until they complete the full plan of care.

In this episode, I explain five powerful strategies that plug profit leaks throughout the patient lifecycle to increase the value of your average customer plan of care. You’ll hear exactly how to guide patient expectations from the initial phone call onward to help ensure they make it all the way to final discharge and how to easily gather lots of positive buzz for your practice that will bring new patients to your door.

For a deep dive on how to maximize your referrals from current patients, check out our masterclass: 5 Simple Strategies That Turn Existing Patients Into a Predictable Source of Referrals

This “highlight” is taken from Q&A calls with my Mastermind Gold group—a highly interactive, supportive group where people who have tons of questions and concerns about how to start, grow, or transition to a cash-based private practice get the answers, resources, and confidence they need to build the practice of their dreams. We have a group coaching call every week, and we occasionally use excerpts of those calls for this podcast.

USEFUL INFORMATION:

Check out our eCourse: How to answer the question, “Do you take my insurance?”