254. Don't Overthink It: Your Customers Already Told You the Answer

The CEO Help Desk from Run Like Clockwork

After coaching Jen O'Hare of Bell Box Co on defining her QBR (Queen Bee Role), Adrienne and Emily are back with a debrief — breaking down the biggest themes from the conversation and sharing how they apply to every business, not just gifting.

This episode is a must-listen if your offers feel bloated, you're stretched too thin, or you're struggling to decide what actually matters to your customers. Here's what we cover: ✅ Why Jen's QBR wasn't product selection (and what it was instead) ✅ How to define your QBR when you're doing it all yourself ✅ Why trimming services is often the path to more profit ✅ How to structure your team so the QBR always comes first ✅ When to rewrite your big promise to match what customers value

This is a powerful reminder that clarity doesn't just help you scale — it also helps you breathe. Whether you're a solo founder or leading a team, understanding your QBR will change how you hire, market, and grow.

🎧 Listen to Jen's original coaching episode here: Defining Your QBR with Jen O'Hare

Top 5 Takeaways:

1. You Are Not the Customer – Entrepreneurs often overdeliver in the areas they personally value… instead of what the client actually cares about.

2. Trimming Is a Growth Strategy – Cutting SKUs, product options, or service add-ons can unlock more revenue and reduce operational drag.

3. QBR > Primary Role – Everyone on the team has their own priorities, but the QBR has to come first — always.

4. Redefine Your Promise – A vague or outdated "big promise" makes it harder to market and scale. Let your QBR inform the language you use.

5. Define Before You Delegate – The clearer your QBR is, the easier it is to train others to protect it.

⏰ Chapters:

00:54 – Why Jen's QBR surprised us (and her!) 03:19 – What happens when you think it's the product 06:14 – Why narrowing offers is often the smarter path 09:25 – How the QBR changes your hiring priorities 13:01 – Protecting the QBR across different team roles 16:47 – When your big promise needs a rewrite 20:14 – Knowing your ideal primary role (and getting there) 23:55 – The mindset shift that unlocks sustainable scaling 26:38 – Why "simple" is often the most valuable 29:02 – Final takeaways + where to get QBR support

🔗 Episode Links:

🎧 Listen to Jen's original coaching episode🌐 Learn more about Clockworking your business: runlikeclockwork.com📲 Follow us on Instagram: @rlclockwork | @adriennedorison