How Writing a Book Can Grow Your Business

The COPreneur Path Podcast

If you've ever considered writing a book, then you owe it to yourself to listen to this episode! Authoring a book can do tremendous things for the growth of your business and personal brand, but the process of writing, publishing, and promoting a book is simply overwhelming.
In this episode, Julie Broad, founder of Book Launchers, will share with you tips on how to get started writing your book, how to promote it, and even what to do if you have the ideas but no time to write the book yourself.
Get all the links, resources and show notes at https://leo2ceo.com/copreneur-path/069
About Julie Broad
Julie Broad, founder of self-publishing services firm Book Launchers and Amazon Overall #1 Best Selling Author, knows what it takes to successfully self-publish a book. Julie’s titles include More than Cashflow, which topped Amazon, The New Brand You, and her latest book, Self-Publish & Succeed. An expert on writing a book with marketing in mind, Julie has been featured in 100’s of media including Forbes, Entrepreneur.com, Yahoo! Business, CTV, the Vancouver Sun, and Medium.com.
Web/Social Links

• Website: https://www.booklaunchers.com
• LinkedIn: https://www.linkedin.com/in/juliebroad/
• Facebook: https://www.facebook.com/booklaunchers
• Twitter: https://twitter.com/BookLaunchers
• YouTube: https://www.booklaunchers.tv
• Amazon: https://www.amazon.com/Julie-Broad/e/B00DVPKV7I

Highlights

• [00:50] Welcome to episode 69 of the COPreneur Path Podcast!
• [01:54] Julie Broad shares what Book Launchers is and how they help authors self-publish.
• [02:10] Book Launchers also helps their authors market their books.
• [02:52] Being a published author can carry more weight than having a degree.
• [03:28] A book positions you as a subject matter expert and helps you to stand out from the crowd.
• [05:34] What is the difference between self-publishing and traditional publishing?
• [07:53] It is important to think about how you are going to market your book before you publish.
• [08:56] What is it that Book Launchers does to help an author market their book?
• [11:13] Book Launchers provides the support to help you become and author even if you feel like you don't have enough time.
• [13:18] What would your time commitment be?
• [14:13] Common mistakes authors trying to self-publish make.
• [15:48] Book Launchers has some great resources to help you make sure you are on the right path to authorship.
• [17:17] Ballpark estimates for your time and money investment.
• [20:42] How to connect with Julie and Book Launchers!

Resources Discussed/Links
https://www.LEO2CEO.com - LEO2CEO Community: A resource for cops who want to start their own business.
https://www.booklaunchers.com/businessbook - A free from Book Launchers: How to Write a Business Book