The Man Who Built a Tiki Bar in Lock-Down: Tom Sherratt and The Tiki Jungle Bar

The Craft Brewers' Creative

The dad who built a Tiki bar in his back yard, Tom Sherratt joins Jenna in this week's episode of The Craft Brewers' Creative. This podcast is all about the creative, but not in the usual way. Find out why Tom decided to create his own bar and how he went about building it. Also hear all about Jenna's geographical knowledge and feud with the postal service.

This episode is brought to you by the new book, ‘The World's Greatest Backyard Games' from Yard Games World.

Find the book at yardgamesworld.com

Follow Yard Games World on Instagram here.

KEY TAKEAWAYS

• During the UK national lockdown, Tom decided to build his own Tiki bar in his back yard to recreate the atmosphere of the temporarily closed pubs nearby.
• Tom's back yard Tiki Bar can seat 20 and even hold its own neighborhood movie nights. He doesn't take money for drinks, just takes donations towards his bar's charity. This avoids him having to get a licence.
• The grass is always greener on the other side. Jenna thinks the UK has some great can art, whereas Tom thinks the US is way ahead.
• Tom thinks that the traditional beers, especially in the UK, will be overtaken by craft beer in the next few years.
• If you're in London you can find amazing craft tap rooms everywhere. The city has hundreds of breweries.
• Tiki cocktails have so many different ingredients and are typically harder to make than your standard cocktail.

BEST MOMENTS

‘You built your own bar for under $1000!?'

‘Tiki cocktail bars are so much fun you'll never go to a regular cocktail bar again'

VALUABLE RESOURCES

Tiki Junglebar on Instagram

https://www.instagram.com/the_tiki_junglebar/

ABOUT THE HOST

Jenna Steele fell in love with the craft beer industry while studying hospitality at Cornell University, where she graduated with a Bachelor of Science in Hotel Administration. In one of her courses, she was able to try countless craft beers, from across the US, in every style. Though the beer was good, the can art stood out. She wanted to know more about how the cans came to be.

Jenna's love for craft beer is primarily due to beers and breweries' creative and visual elements. Got cool can designs? Heck yeah.

After working in finance for a couple of years, Jenna returned to her love of craft beer. She wanted to hear the stories behind can names and designs, brewers' backgrounds, breweries, and hear from label artists themselves. So, she took it upon herself to start The Craft Brewers' Creative under her Craft brand, Beer Can Lover.

On The Craft Brewers' Creative, Jenna interviews brewers, graphic designers, marketing managers, creative directors, owners, and everyone in between about themselves and the beers they bring alive.

You can find Jenna and her craft beer content on Instagram @beercanlover

If you want to contact Jenna, email [e-mail]

This show was brought to you by Progressive Media

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