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EP40: Celebrating 20 Years of Business with Tara Reed of Tara Reed Designs Inc
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תוכן מסופק על ידי Lindsey Wigfield. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Lindsey Wigfield או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
In this episode, Tara Reed shares her 20-year journey in art licensing, from stumbling into the industry to navigating market changes and building a successful business. She discusses the process of art licensing, the impact of industry changes, and the importance of flexibility and inspiration in business.
Connect with Tara Reed (Guest):
Connect with Lindsey Wigfield (Host):
Takeaways
- Art licensing involves licensing artwork to manufacturers for use on various products, with artists receiving royalties based on sales.
- Navigating market changes and industry shakeups requires flexibility, adaptability, and a keen awareness of customer behavior and industry trends.
- Maintaining inspiration and staying open to new ideas is crucial for long-term business success, especially in a constantly evolving industry like art licensing.
Chapters
00:00 Introduction
01:00 The Art of Licensing: A 20-Year Journey
11:21 Navigating Market Changes and Industry Shakeups
16:38 The Creation of Social Media's Impact on Strategies
25:06 Conclusion
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