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EP109: "Helen Woodbridge, Easyfairs, M&A strategy + the acquisition of Southern Manufacturing & Electronics" #eventprofs
Manage episode 396355738 series 3332506
תוכן מסופק על ידי daniel assor and Daniel assor. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי daniel assor and Daniel assor או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
In early January 2024, Easyfairs, the world’s largest privately owned exhibition organiser, announced the acquisition of European Trade & Exhibition Services, organiser of Southern Manufacturing & Electronics, bolstering its already extensive engineering and manufacturing portfolio that incorporates Advanced Engineering as well as many other brands across Europe. Read the full press release here In this exclusive interview Helen Woodbridge, Head of Business Development at Easyfairs, provides an insight to the reasons behind the acquisition, why M&A is an important growth tool and how a business and its shows are integrated post acquisition.
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