E405:🎙️EXPLORING THE HOLY GRAIL OF COOKIELESS 1ST PARTY CUSTOMER DATA TRACKING FOR ECOMMERCE | YIQI WU - AIMERCE | THE ECOMMERCE EDGE Podcast

THE ECOMMERCE EDGE Podcast with Jason Greenwood

💡Yiqi (https://www.linkedin.com/in/yiqi-wu-62490479) is the Founder & CEO of Aimerce - https://www.aimerce.ai

💡Aimerce is an AI driven, Pixel based 1st party persistent customer data tracking platform for eCommerce

💡Aimerce help brands track customer behaviours in a privacy compliant way with the proprietary Aimerce Durable lD - a First-Party Pixel

💡Aimerce can help merchants drive significantly higher ROI on their Klaviyo, Meta Ad & Google Ad spend with their out of the box integrations

💡In this episode, Jason & Yiqi discuss the rapidly evolving privacy landscape and what merchants can do to create better, more personalized eCommerce experiences without being 'creepy'

Enjoy!