GHP# 71 - Integrating Every Commerce, Accounting & Payments Platform with Peter Zhou!

The Generation Hustle Podcast

Episode 71 is with Peter Zhou, Co-Founder & CEO of Rutter!

Rutter is building a universal API for e-commerce platforms. The e-commerce market is split across hundreds of platforms, such as Shopify, Squarespace, Amazon, and others. Each of these platforms has its own app store or its equivalent. Rutter is an integration layer letting any e-commerce tool build one integration to access any storefront or marketplace.

Peter attended Yale University before interning at Facebook as a Software Engineer prior to his entrepreneurial endeavours. We sit down to talk to Peter about his journey to founding Rutter, the mindset of a startup CEO, his tools to a successful fundraise and opportunities for wealth creation. This was an incredibly informative episode that we hope you enjoy!

Rutter
https://www.rutterapi.com/

Timestamps
1:25 - Peter’s Background
4:39 - The Need to Make an Impact
6:20 - Cultural Influences
11:05 - How to Embrace Entrepreneurship
13:50 - Mindset of a CEO
16:10 - Importance of Receiving Feedback
18:30 - Biggest Challenge of Becoming a CEO
21:20 - Peter’s Journey
24:40 - Key Learnings of B2B Entrepreneurship
28:07 - Sell Before You Build
30:40 - TL;DR of Rutter
35:45 - Rutter’s Approach to Fundraising
39:35 - Common Errors Made During Fundraising
41:35 - Prioritizing Mental Health as a Founder
46:50 - Wealth Creation Opportunities of the Future
50:10 - Thoughts on the Wealth Gap Issue
51:24 - Lightning Round