From Concept to Market: Mastering the Art of Inventing and Launching Successful Products for First-time Inventors
Manage episode 452158727 series 3435890
Today's episode is a masterclass on product innovation and business growth, especially for first-time inventors and entrepreneurs. Our guest, Tania James, transitioned from an 18-year career as a child and youth worker to entrepreneurship, by educating herself about business on the internet while nurturing her interests in problem-solving. Her invention, the Sure Grip Kitchen Towels™, cotton towels designed with silicone to keep them securely on kitchen appliance handles and prevent them from slipping to the floor; is already a favorite among customers and a brilliant success story.
Join us as Tania shares her experiences as a first-time inventor and founder, and insights from her early failures, decisions, and successes. Discover low-budget marketing tips that could dramatically transform your business and accelerate growth. Tune in now.
In today's episode of the Harvest Growth Podcast, we'll cover:
● Cost-saving strategies for prototyping and manufacturing on a budget.
● How to validate your idea with feedback, and pivot when needed.
● Effective ways to market your product, even with limited resources.
● And so much more!
Visit www.suregripkitchentowels.com to discover how the Sure Grip Kitchen Towels™ transform your kitchen experience, staying on your appliance pull and making it easier to open jars and handle glassware.
To be a guest on our next podcast, contact us today!
Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!
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