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תוכן מסופק על ידי Jon LaClare. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jon LaClare או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
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Small but Mighty: Leveraging the Power of Small Retailers in Driving Revenue Growth

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Manage episode 405337983 series 3435890
תוכן מסופק על ידי Jon LaClare. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jon LaClare או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

Today, we feature an entrepreneur who turned a personal-use invention into a booming business through inventive marketing and product development strategies. She is Marilyn Pianelli, the Owner and President of Headlight Harness, maker of various successful dog safety products. Initially driven by a desire to create a one-of-a-kind harness for her dogs’ safety during walks, Marilyn recognized its commercial potential after receiving enthusiastic feedback from fellow dog parents.

To ensure a successful launch, Marilyn strategically targeted smaller retail stores, a tactic that proved immensely fruitful, leading her to leave her full-time job to focus solely on her business venture. Today, Headlight Harness boasts a range of successful dog safety products, all inspired by Marilyn's ongoing connection with fellow dog owners, cementing the brand as a go-to destination for canine safety solutions. Don't miss out on the valuable lessons from Marilyn’s incredible journey from full-time employee/hobby inventor to entrepreneur. Join us now!

In today's episode of the Harvest Growth Podcast, we'll cover:

● Tips for growing profits through small retail outlets

● The importance of direct customer interaction for entrepreneurs

● Leveraging customer feedback to enhance product quality

● Utilizing test marketing campaigns to gauge product viability and market fit

Are you a doting pet parent who's worried about keeping your furry loved one safe during trips, walks or other outdoor adventures? Visit www.headlightharness.com to discover how Headlight Harness's innovative, high-quality pet safety products can keep your pets safe without any inconvenience to you.

To be a guest on our next podcast, contact us today!

Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!

  continue reading

204 פרקים

Artwork
iconשתפו
 
Manage episode 405337983 series 3435890
תוכן מסופק על ידי Jon LaClare. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jon LaClare או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

Today, we feature an entrepreneur who turned a personal-use invention into a booming business through inventive marketing and product development strategies. She is Marilyn Pianelli, the Owner and President of Headlight Harness, maker of various successful dog safety products. Initially driven by a desire to create a one-of-a-kind harness for her dogs’ safety during walks, Marilyn recognized its commercial potential after receiving enthusiastic feedback from fellow dog parents.

To ensure a successful launch, Marilyn strategically targeted smaller retail stores, a tactic that proved immensely fruitful, leading her to leave her full-time job to focus solely on her business venture. Today, Headlight Harness boasts a range of successful dog safety products, all inspired by Marilyn's ongoing connection with fellow dog owners, cementing the brand as a go-to destination for canine safety solutions. Don't miss out on the valuable lessons from Marilyn’s incredible journey from full-time employee/hobby inventor to entrepreneur. Join us now!

In today's episode of the Harvest Growth Podcast, we'll cover:

● Tips for growing profits through small retail outlets

● The importance of direct customer interaction for entrepreneurs

● Leveraging customer feedback to enhance product quality

● Utilizing test marketing campaigns to gauge product viability and market fit

Are you a doting pet parent who's worried about keeping your furry loved one safe during trips, walks or other outdoor adventures? Visit www.headlightharness.com to discover how Headlight Harness's innovative, high-quality pet safety products can keep your pets safe without any inconvenience to you.

To be a guest on our next podcast, contact us today!

Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!

  continue reading

204 פרקים

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