Social Media for GenZ College Search: ZeeMee's Impact on Recruitment

The Higher Ed Marketer

Higher ed marketers, a digital watering hole has appeared on the scene that you should be taking advantage of.

The ZeeMee app allows for authentic connections between your university and prospective students on their terms. This app is revolutionizing the college recruitment game by meeting students where they are.

We’re joined by Olivet Nazarene University’s Executive Director of Traditional Enrollment, Luke Franklin, and Asbury University’s Vice President of Enrollment & Marketing, Jennifer McChord, to talk about how ZeeMee has transformed campus culture at their institutions.

In this episode, we break down why you should give ZeeMee a try today.

Join us as we discuss:

• [5:22] Fostering relationships through ZeeMee

• [7:42] What is ZeeMee?

• [13:52] How Zeemee can help marketers glean Gen Z insights

• [26:10] Why Zeemee is a critical enrollment funnel asset

Check out these resources we mentioned during the podcast:

• The ZeeMee App

• Chasing Mission Fit by Bart Caylor

• Harrison “Soup” Campbell at ZeeMee

• Tyler Groepper at ZeeMee

• Jennifer McChord on Linkedin

• [e-mail]

• Luke Franklin on Linkedin

• Olivet Nazarene University’s Website

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Ed Marketer in your favorite podcast player.

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