Episode 111 : How to create Seinfeld emails | Email Marketing

The Marketing Podcast - Digital Marketing tips and insights

Seinfeld emails can become a strategic method to captivate the attention of your readers and ultimately increase your click-through-rates and conversion rates for your products or services. It's based upon the art of effective storytelling through an email whilst centering the attention towards a certain product or service that you are selling.
Using Seinfeld emails can be beneficial,however, anyone using this type of method has to trade carefully with their readers and ensure that what they are offering in the email and ultimately selling to their audience is valuable and worth their time. Seinfeld emails can easily become fluff , leading to low email open rates, less conversion rates and ultimately emails ending up in the junk folder.
For more information head on to www.siftgroup.net
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