068: Justin Moore - Game-Changing Newsletter Sponsorship Strategies

The Nathan Barry Show

In this episode I talk to Justin Moore. Justin is a Sponsorship Coach & the founder of Creator Wizard, a school & community that teaches you how to find & negotiate your dream brand deals.

In today’s episode Justin reveals how narrowing in on sponsorship coaching was a huge boost for his business. We talk about him growing multiple audiences between different YouTube channels (he and his wife, April, have well over a million combined followers on YouTube).

My favorite part of the episode is when we dive into From Boise, my side project newsletter. Justin breaks down what we’re doing wrong with sponsorships, how we should be selling them, and how there’s quite a bit more to be earned. We also dive into the way he runs his newsletter and how he’s grown it.

In this episode, you’ll learn:

• The differences and similarities between sponsorships and newsletters
• Justin’s tips for starting your newsletter and getting traction
• How a simple change in Justin’s Twitter headline led to amazing growth for his brand
• Why you need to charge your sponsors different amounts

Links & Resources

• Deepak Malhotra: Negotiation Genius: How to Overcome Obstacles and Achieve Brilliant Results at the Bargaining Table and Beyond

Justin Moore’s Links

• Justin’s website
• Justin's newsletter
• Follow Justin on Twitter
• Join Justin’s group on Facebook
• Justin’s TikTok
• Justin is on Instagram
• Check out Creator Wizard on YouTube
• Trending Family
• AprilJustinTV on YouTube