What is Amazon IPI Score?

The PPC Den: Amazon PPC Advertising Mastery

Wondering what makes some Amazon sellers stand out? Join Michael and Blair Forrest from AMZPrep as they dive into the secrets of inventory management and its big impact on Amazon ads and sales. They talk about the Inventory Performance Index (IPI), why it’s crucial, and share tips on managing stock the right way.

We’ll see you in The PPC Den!

🦡 Highlights ​​

0:00 - Quick intro

1:02 - Why the inventory score (IPI) matters

2:27 - How inventory levels affect Amazon ads

6:01 - What's coming next in inventory management

10:05 - What influences your inventory score

15:24 - Tips for a better inventory score

25:58 - How good inventory helps your ads work better

🦡 Resources & Links

• How Do I Perfect My Amazon Inventory Management?

• 10 Steps to Maximize Amazon FBA Inventory Limits

• How Can I Expand My Amazon PPC Campaign To Canada?

• How Can An Amazon Campaign Audit Help My Business?

• Take my Amazon PPC ClickUp board for Amazon PPC Optimization

• 🦡 Book a call to discuss your best Amazon PPC strategy

• 📚 Get our content library that covers every nook and cranny of Amazon Marketing

• Join our next Amazon PPC webinar 💻 📢

• Subscribe to our newsletter

• Look through all our show notes

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Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Blair Forrest

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

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