114. How to do outreach that's not cringey with Megan Killion

The Standout Business Show: Unconventional Content Marketing, Business Growth & Personal Brand Insights

Can you spot a 'pitch slapper' from a mile away? We've all seen them in our inbox.
And if you're at all active on LinkedIn, you're probably getting "pitch slapped" daily.
A myriad of messages that say something along the lines of: "I've got the greatest thing since sliced bread here and let me go on about it - in fact why don't we just get on a call?"
This week's guest on the Standout Business Show, agency owner, Megan Killion has an antidote to this cringiness.
Megan brings her 15 years of experience to the table, sharing her refreshing perspective on how to get your brand, product or service across without coming off as insincere or pushy.
She believes that the key to standing out in a crowded market lies in creating your own content & creating your own community.
And understanding that people are a lot more likely to buy from you if they feel like they found you, rather than the other way around.
Join us as Megan walks us through how you can engage and reach out to your target audience - with no cringe involved.
Get ready to rethink your approach to outreach.
Takeaways:

• LinkedIn prospecting and messaging strategies that really work.
• Secrets to crafting an engaging message that strikes a chord with your prospects
• The surprisingly powerful tool of polls for sparking meaningful interaction.
• How your content marketing strategy can make your prospects the hero of the story.

Episode Resources
Connect with Megan Killion
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Watch this bingeable set of 1-minute videos: Stand Out In 60 Seconds
and start connecting with absolute dream clients who know they’re a perfect fit for your offer.​

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פרקים

1. 114. How to do outreach that's not cringey with Megan Killion (00:00:00)

2. Authentic and Effective Outreach Strategy (00:00:04)

3. LinkedIn Prospecting and Messaging Strategies (00:13:00)

4. Effective Outreach With Polls and Content Marketing (00:18:19)