Clear Cooperation Policy and How It’s Dividing the Industry

The World Series of Real Estate

Have you been hearing rumblings regarding the Clear Cooperation Policy (CCP) within the real estate industry? Today Jerry is breaking down what CCP is and its implications for real estate practices. When you listen in, you’ll learn the policy's requirements, the debate surrounding pocket listings, and the impact on agents, buyers, and sellers. The conversation highlights the tension between consumer preferences and regulatory requirements, as well as the evolving nature of the real estate industry.

Topics:

• What Clear Cooperation Policy (CCP) is and why Jerry believes it doesn’t benefit sellers, buyers, and therefore agents
• Understanding how CCP and pocket listings don’t actually eliminate competitive pricing or skew appraisals
• The power of pocket listings (if you should use them) and how they jump started Jerry’s career, especially early on
• How CCP and seller compensation are interconnected in terms of a signed listing agreement

Resources:

• Inman: Where real estate's major players stand on Clear Cooperation Policy

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• X: @jerryholdenRE