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Ep 132: What Nobody Tells You About Making Your Book "Take Off"
Manage episode 493529338 series 3585473
תוכן מסופק על ידי Elizabeth Lyons. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Elizabeth Lyons או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Click Here to ask your book writing and publishing questions!
If you’ve been chasing the magical marketing strategy that will finally make your book “take off,” welcome to the club. In this episode, I’m addressing the question nearly every author eventually asks: What does it actually take to make a book successful?
Spoiler: there’s no guaranteed formula. Even authors with six-figure advances, NYT bestsellers, or celebrity blurbs still worry their latest book won’t sell.
So what are we really buying when we shell out thousands for a publicist? Often, it’s access and visibility, not actual sales. You can land your book in front of all the right people, and still... crickets. Why? Because readers are human. Think about how long you’ve let a book sit in your online cart before clicking “buy,” even if you really wanted to read it.
Success usually requires a mix of good writing, staying power, and yes, a little luck. But maybe it’s time we stop defining success only by sales numbers. What if it’s about writing something you’re proud of? Or connecting deeply with a few readers who say, “Your book changed me”?
Marketing will always involve experimentation. And when it starts to feel like a full-time job you didn’t apply for, you have every right to pause, pivot, or try something wildly different. Your book might find its audience next week—or three years from now—in a way you never expected.
Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.
Available wherever podcasts are available:
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Email the show: elizabeth [at] elizabethlyons [dot] com
The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.
To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth
פרקים
1. Podcast Introduction (00:00:00)
2. Author Marketing Questions (00:03:10)
3. No Guarantees in Publishing (00:06:23)
4. The Reality of Book Publicity (00:10:40)
5. Consumer Psychology and Book Buying (00:16:35)
6. Redefining Success as an Author (00:20:42)
146 פרקים
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